Category Archives for "Marketing and Sales"

Dan Negroni

Featured Interview with Dan Negroni

Business Management & Talent Development Consultant

Dan Negroni talks with Bill Ringle about unlocking the potential of millennials in the workplace by creating better quality relationships and company culture.
Key points that you’ll learn from this interview:

Expert Bio

Dan Negroni is a business management and talent development consultant and coach addressing today’s critical cross-generational issues. Dan leverages his no-nonsense approach and experience as a CEO, attorney, and senior sales and marketing executive to help companies bridge the gap between managers and their millennial workforce to increase employee engagement, productivity, and profit.

Through his training workshops, consulting and coaching services, he empowers millennials and management alike, providing the content and tools needed to communicate more effectively, build powerful relationships, maximize personal effectiveness, create high performing teams, and deliver value to each other and their organizations.

Dan is also a frequent keynote presenter at all types of management and millennial-related events, including corporate gatherings, association conferences, industry events and sales meetings.

Clients include DLA Piper, Booz Allen Hamilton, Mintz Levin, American Bar Association, Rubio’s, KPMG, ADP, Qualcomm, Paylease.

For more information, visit Dan’s website.

Contact Info for Dan Negroni

Web address: http://www.launchbox365.com

Travels from: San Diego, CA

Phone: (858)-314-9867

Contact:

LinkedIn Facebook Twitter YouTube

Resources Mentioned by Dan Negroni:

Felicia Slattery

Interview with Felicia Slattery

Creator of the Signature Speech System

Felicia Slattery talks with Bill Ringle about how to kill the elevator speech and make authentic connections.
Key points that you’ll learn from this interview:
  • What to ask instead of “What do you do?” for better networking connections.
  • How to make your best impression at a network event.
  • When to use the FORM technique to create more points of interest with a new contact
  • How to make the most of follow-up
  • The best advice Felicia ever received about connecting in person: relax and be yourself

Expert Bio

Felicia Slattery is on a mission to help business experts and celebrities to create meaningful connections through effective communication and public speaking.

The two-time Amazon #1 best-selling author of Kill the Elevator Speech and 21 Ways to Make Money Speaking has shared her ideas across the United States and abroad. Felicia presents to audiences on communication, speaking, and being a successful entrepreneur in spite of every twist that life can surprise you with. As a cancer survivor,  Felicia’s enthusiastic passion for communication is contagious because she knows that one important message delivered with power can transform a life

For more information, visit Felicia’s website.

Contact Info for Felicia Slattery

Web address: http://www.feliciaslattery.com

Travels from: Chicago, IL

Phone: (630)-464-0199

Contact:

LinkedIn Facebook Twitter YouTube

Resources Mentioned by Felicia Slattery:

 

Featured Interview with Barbara Henricks and Rusty Shelton

President & CEO of Cave Henricks Communications

CEO of Shelton Interactive, Speaker & Author

Barbara Henricks and Rusty Shelton talk with Bill Ringle about how traditional media and social media reinforce each other to build an audience for thought leaders and brands.
Key points that you’ll learn from this interview:
  • How the mind shift from marketer to media exec helps you stay open and develop new opportunities
  • The key differences between owned media, rented media, and earned media, and why that matters to your business
  • That traction can be measured with new media: with the interactions on your blog posts and subscribers to your audience list
  • The #1 factor to focus on to be successful with new media: creating content that your audience wants to share
  • How Tom Rath used a quiz in Strengths Finder 2.0 to gain more than 160,000 subscribers, and what 2 techniques new authors (who aren’t already famous) can use to build a subscriber list quickly

Expert Bios

Barbara Cave Henricks is president of Cave Henricks Communications. She has spearheaded campaigns for some of the biggest names in business today, including Jack Welch, Larry Bossidy and Ram Charan, John Bogle, Tom Rath, Marcus Buckingham, Maria Bartiromo, and Clay Christensen.

Rusty Shelton is the founder and CEO of Shelton Interactive, an award-winning digital marketing and PR agency that helps clients, from bestselling authors to the world’s biggest brands, start conversations that matter. He has led digital strategy for more than twenty-five New York Times and Wall Street Journal bestsellers.

For more information, visit Barbara’s website and Rusty’s website.

Contact Info for Barbara Henricks and Rusty Shelton

Barbara Henricks:

Web address: http://www.cavehenricks.com

Travels from: Austin, TX

Phone: (512)-301-8936

Contact:

LinkedIn Facebook Twitter

Rusty Shelton:

Web address: http://www.rustyshelton.com

Travels from: Austin, TX

Phone: (512)-206-0720

Contact:

LinkedIn Twitter

 

Resources Mentioned by Barbara Henricks and Rusty Shelton:

 

Joe Calloway

Featured Interview with Joe Calloway

Business Author, Consultant and Speaker

Joe Calloway, author of Magnetic, talks with Bill Ringle about being intentional about attracting new business and satisfying your existing customers.
Key points that you’ll learn from this interview:
  • The importance of committing to make every business experience to be a positive one for all involved
  • How to get more positive WOM (word of mouth)
  • The single most important strategic asset for many companies and how it relates to your relationship with your customers.
  • What he said to correct a misunderstanding, even when it came at significant out-of-pocket expense to replace 600 of the wrong title books sent to the meeting planner

 

Interview Insights

Click to Read the Show Notes

1:03 Calloway recounts his childhood experience with entrepreneurship despite growing up in a small town with a father who was not, by any means, an entrepreneur.

1:53 “From an early age I was into selling stuff. I mowed a million yards, I raked a trillion yards. I think part of that came from my dad…if there was something special that I wanted, he would say ‘That’s great, how much money do you have saved up?’”

3:00 How Calloway transitioned from an interest in politics to a career in business.

3:49 [Recalling a stint in a real estate agency] – “The way I got paid was based on how much all the agents made, it was based on all the reveNue generated in the firm, and that’s where I got big by the bug of ‘What can I come up with or what can I pass along in terms of ideas that will help other people be more successful?’ Because the more successful they were, it had an absolute direct impact on my own income.”

5:00 “I just am really good at paying attention. And that was my technique and my method, and I do it to this day, my job is to study the marketplace, and to look for individuals and organizations, businesses large and small, across the board, every kind of industry, and profession, and business you can imagine, and what I look for is quite simply this: who are the ones who are the market leaders who are successful and able to sustain that success?”

5:55 “What is it that top performers do that any of us could do, if we just chose to?”

6:18 “It’s not easy to succeed in business, but it’s not a mystery. I don’t believe there are any secrets to success. I think the ideas that work are right out there in the open for all of us. So it’s a matter of getting intentional about using those ideas and doing the hard work necessary to execute on those ideas.”

7:58 Calloway describes why it’s important for people in his industry to stay relevant.

8:17 “I have to stay relevant, which means I’ve got to stay current on what is working in the marketplace.”

8:31 [On being hirable as a speaker] – “I work really hard at having a deep understanding of who is in my audience.”

9:04 The significance of tying what you’re speaking about to the audience you’re addressing, regardless of whether or not you’re an industry expert.

9:26 “You can have what you think is the greatest idea in the world, and be very passionate about it, but if other people don’t want it, if they don’t see the need for it, then you’ve got a hobby, you don’t have a business.”

11:00 Calloway asks the question: What’s the competitive advantage of being easy to do business with?

13:05 [On how to address people in an industry you’re not an expert in] – “What I can do is help make the link between ‘Here’s the principle, here’s the illustration of it, and here’s quite clearly what it has to do with you and your business.’”

14:20 “I perceive myself as being more of a facilitator than a speechmaker, because…I want to facilitate their thinking in a way that’s useful when they go back to work.”

14:50 [On what small businesses all say] – “How do I get customers, keep customers, and attract more customers?”

15:25 “It’s not what you say about yourself that matters one way or another, it’s what other people are saying about you, it’s what your customers are saying.”

16:08 [On using the internet and social media to you’re advantage] – “My biggest energy isn’t about what I post on social media, it’s about being intentional about creating a customer experience that is so compelling that my customers are saying things that drive new business to me.”

16:35 [On the worth of positive word of mouth] – “The biggest force in being magnetic is passed through word of mouth.”

17:25 The story of Western Water Works California and what they’ve done to become a market leader.

19:58 “The single greatest competitive advantage out there is satisfied customers.”

21:30 [On not apologizing to customers] “A lot of businesses [who] find themselves apologizing frequently to customers – well, hello, that’s a clue that you need to back up and solve whatever’s causing you to have to apologize.”

21:50 How a humble response to an honest mistake – but a big one since he sent 600 of the wrong title books sent to the meeting planner – kept chaos at bay and even made the situation better than expected.

23:14 “The point though is this, you don’t argue with a customer, you make it right, and you make it right so overwhelmingly that they say, ‘Ok, you just knocked my socks off. I’m going to talk about this.’

25:28 A nod to Warren Buffett and a discussion of the importance of using “no” to narrow your focus.

26:30 “Over the years, little by little, I’ve learned that it makes me a lot of money over the long haul to stick with what I do best and let other people do what they do best.”

27:45 How having a low tolerance level for jerks can be an effective filter in creating new business.

28:35 “I think it serves people really well to say ‘No’ more often, because it actually creates opportunity for the right things.”

29:20 Why you should say no to or walk away from those clients whose philosophy is in conflict with your philosophy.

31:15 [On saying no to clients who will be a drain on your energy] “Even though it’s money, it’s not good money.
32:35 The story of the Saint Paul Saints and how the owner’s dedication to hiring great people and getting out of their way makes the organization successful.

34:48 [The Saint Paul Saints method] – “If you hire the right people, you can totally turn them loose as long as they understand the direction that the business is going, you’ll be successful.

35:07 [The Saint Paul Saints method cont.] – “Fun is good.”

36:51 Pig-asso the baseball delivering pig.

37:10 “If people like doing business with you, that is a competitive advantage.”

37:55 How Old Dominion Trade Line simplifies their company language to encourage personal responsibility and ensure employees’ high performance.

40:00 [Paraphrasing Steve Jobs] – “If you can make things simple, you can move mountains.”

41:27 [On how expanding focus can lead to losing magnetic mojo] – “One trap that’s easy to fall into is to say ‘We could also do this, and we could also do that, and we can also this service, and we could also offer those products.’ Which might be the right thing to do, but we often stretch ourselves way beyond where we should be in terms of trying to do too many things.”

42:16 “For every ten ideas I have, for nine of them the market says ‘No, I don’t think so.’”

43:19 “You have to change to stay relevant. You have to improve, you have to innovate. But you’ve always got to create value in the eyes of the customers, otherwise it won’t work.”

43:45 [On reevaluating inventory] “We all need to periodically sit down with ourselves or with our teams and ask ‘Where are we spending way too much energy?”

46:02 Calloway’s daily rituals for productivity and success.

47:28 “You have to work at constantly being sure that you, and everyone else, are focused on what is most important.”

Expert Bio

Joe Calloway is a business author, consultant, and speaker who has served Coca Cola, Verizon, and American Express among other well-known corporations. He also works with medical practices, law firms, and a range of professional services groups. Joe is the Executive in Residence at the Belmont University Center for Entrepreneurship.

Joe is the author of Be the Best at What Matters Most and five other business books that have been well-received by publications like the The New York Times, Retailing Today, and Publisher’s Weekly.

His latest book is Magnetic: The Art of Attracting Business.

For more information, visit Joe’s website.

Contact Info for Joe Calloway

Web address: www.JoeCalloway.com

Travels from: Nashville, TN

Phone: (615) 429-7600

Contact:
LinkedIn Facebook Twitter

Resources Mentioned by Joe Calloway:

Featured Interview with Linda J. Popky

Program Advisor and Author

Redwood Shores, CA

Linda Popky talks with Bill Ringle about marketing above the noise as a way of achieving strategic advantage for leaders of growth-oriented companies.

Listen to this interview to learn:

  • Why reputation matters now more than ever
  • Keeping track of metrics that matter, so they indicate progress and not obscure your direction
  • Why timeless truths of marketing still trump the latest social media trick
  • How the “try and buy” technique can help you gain more customers quickly and why this works
  • What Coldwell-Banker learned from asking for feedback from every real estate transaction
  • How to view customer complains as valuable feedback instead of something to ignore or suppress

Expert Bio

Linda Popky is the president of Leverage2Market Associates, a strategic marketing company that helps transform organizations through powerful marketing performance. Her clients span start-ups through Fortune 500 enterprises.

In 2009, Popky was named one of the top women of influence in Silicon Valley and inducted into the Million Dollar Consultant® Hall of Fame. She is the first marketing expert worldwide certified to offer the Private Roster™ Mentoring Program for consultants and entrepreneurs, and the first licensee of Alan Weiss’s workshops and seminars. Popky is the past president of Women in Consulting, and she served as VP of marketing for the Northern California chapter of the Business Marketing Association. She is a member of the Society for the Advancement of Consulting and Watermark, the organization for exceptional executive women who have made their mark, where she serves on the Strategic Development Board.

Popky has served as program advisor for the Integrated Marketing Program at San Francisco State University’s College of Extended Learning, and she is a member of the Advisory Board of University of California Santa Cruz Extension in Silicon Valley.

Popky is the author of Marketing Above the Noise. Her previous books include Marketing Your Career and Promoting Your Non-Profit. A classically trained pianist, Popky recently released “Night Songs,” a CD of classical piano music.

For more information, visit Linda’s website.

Contact Info for Linda J. Popky

Web address: http://www.marketingabovethenoise.com

Travels From: Redwood Shores, CA

Contact:

Twitter LinkedIn Facebook

Resources Mentioned by Linda J. Popky:

bookcover-marketing-above-the-noise-popky

scott_ginsberg

Featured Interview with Scott Ginsberg

The Nametag Guy/Founder, Hello, My Name is Scott

St. Louis, MO

Scott Ginsberg talks with Bill Ringle about approachability, embracing failure, and the advantages of “Try-Listen-Leverage” as a business tactic.

Listen to this interview to learn:

  • The importance of “I did” versus ideas.
  • The advantages of just jumping into the abyss with “Try Listen Leverage”.
  • About joining versus buying brands.

 

Expert Bio

Scott Ginsberg transformed wearing a nametag into a six figure enterprise. His publishing/consulting company, HELLO, my name is Scott! offers an array of products and services. Dubbed “The Authority on Approchability” and voted as St. Louis’s “Young Entrepreneur of the Year” in 2008 by The St. Louis Small Business Monthly, Scott is the author of twelve books including HELLO, my name is ScottThe Power of ApproachabilityHow to be That Guy and Make a Name for Yourself.

Scott gives presentations, breakout sessions, keynote speeches and seminars to tens of thousands of people each year. Companies and organizations worldwide, including Staples, Verizon Wireless, and Boeing, have been successfully implementing his programs on approachability since 2003. He is regularly interviewed by and writes for major media outlets.

Scott is the only person in the world who wears a nametag 24-7 to make people friendlier. (In case you’re wondering, he has a nametag tattooed on his chest for certain occasions.)

For more information, visit the Hello, My Name is Scott website.

 

Contact Info for Scott Ginsberg

Business Phone: 314-256-1800

Web address: Hello, My Name is Scott

Travels From: St. Louis, MO

Follow Scott: twitter

Books by Scott Ginsberg

Chuck_wall

Featured Interview with Chuck Wall

Author and Founder of Customer CEO

Austin, TX

Listen to this interview to learn:

  • The big idea behind why Starbucks ≠ coffee and how it has helped the company prosper
  • Insights into the Clayton Christensen model of looking at what work needs to be done
  • What it really means when a company is customer-centric and how that becomes a competitive advantage
  • The transformation you can use to turn pain points into gain points at your company
  • When to pay attention to the “ridiculously high cost of not listening” to your customer
  • How to avoid the trap of becoming overly dependent on big data analysis

Expert Bio

Chuck Wall is the founder of Customer CEO, a customer insight, engagement and marketing consultancy. For the past 15 years, Chuck has passionately taught organizations about the genuine value of understanding their customers in order to facilitate growth.

Based on his work of more than 100,000 customer interviews and suverys, Chuck’s new book Customer CEO: How to Profit from the Power of Your Customers explores how companies can navigate the new business dynamic that customers are primary decision makers in business.

As an expert in explaining unmet needs of customers through primary research, Chuck translates his knowledge into actionable insight to help organizations design innovative products, services, and experiences. He aims to serve every customer with gratitude and humility, inspire through example and teach practical business solutions that will help contriubute to a better world.

Prior to launching Customer CEO, Chuck started six other enterprises across multiple industries, including manufacturing, media, technology, marketing and insurance. A serial entrepreneur, Chuck has a deep understanding of entrepreneurship, business, strategy and marketing and is passionate about sharing that knowledge with others.

Chuck has shared his knowledge working as a business strategy and marketing advisor to companies of every size. His clients have included HP, Intel, Campbell’s Soup and Yahoo!.

For more information, visit Chuck’s blog.

Contact Info for Chuck Wall

Travels From: Austin, TX

Web address: CustomerCEObook.com

Follow Chuck:

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Books by Chuck Wall

customerceo2

 

Featured Interview with Brian Klapper

Internationally Recognized Expert and Author

Minneapolis, MN

Listen to this interview to learn:

  • What professional incident created the turning point for why he must start his own firm.
  • How Brian redefined success for his firm and how that’s made all the difference for his clients.
  • What makes The Q-Loop different from the thousands of other business books in publication.
  • What he does for a “mental cleanse” on a regular basis that you can do, also.
  • The secret to effective organizational change: people hate implementing things that they haven’t had a hand in creating, but can’t wait to do it when…

Expert Bio

Brian Klapper is the President and Founding Partner of The Klapper Institute and is an internationally recognized expert in operational and cultural corporate transformation. Brian has worked with global companies in a variety of sectors including financial services, consumer products, manufacturing, food service, utilities, retail, and healthcare. While Brian’s experience spans all elements of the value chain, as well as all customer touch points, his work primarily focuses on helping his clients create a culture of Execution Excellence. 

His clients have included Bank of America, Avon Products, New York Life, Corning Glass Works, Hartford Financial, KFC, Bassett Furniture, and Northeast Utilities. 

Prior to founding The Klapper Institute, Brian was a Partner in the Financial Services practice of Mercer Management Consulting (formerly Strategic Planning Associates now Oliver Wyman). Brian has been profiled in several publications including: The New York Times, The Wall Street Journal, Barron’s, and Forbes. 

Brian holds an MBA from The Wharton Graduate School of Business and a bachelor’s degree from Cornell University.

For more information, visit Brian’s blog.

Contact Info for Brian Klapper

Business Phone: 203-966-4113

Web address: TheKlapperInstitute.com

Follow Brian: twitter LinkedIn Facebook

Books by Brian Klapper

download

 

Mark-Levy

Featured Interview with Mark Levy

Author, Writer, Founder of Levy Innovation, and Magic Illusion Designer.

Listen to this interview to learn:

  • How one consultant’s business went from earning from about $1800 to over $ 100,000 each month.
  • Where Mark learned to differentiate products.
  • The single most important thing a business can do to have others seek them out for business.
  • What one consultant did to become #2 best-selling author on 800-CEO-Read.
  • How Jerry Garcia compares the Grateful Dead to licorice to help him think about marketing.
  • The “mentoring perspective” and how it helps stripe away generalizations and hyperbole.
  • What free writing can do for your business.
  • The importance of immersing yourself in reading.

Interview Insights

Click to Read the Show Notes

1:22 [On what it means to be a positioning expert] “[A positioning expert/consultant is the one who finds] in a business the big, sexy idea of what that business should be about. The thing that people are going to talk about, the differentiated point…and bring that to the fore of the business  so it comes through loud and clear.”

2:14 The story of Bill Treasurer, aka Captain Inferno, and his career evolution from stunt performer with a fear of heights to management consultant to courage builder.

4:32 [On Bill Treasurer’s Big Sexy Idea] “All of Bill’s workshops, all of his keynotes, all of his consulting, all of his material started to revolve around ways of driving fear out of the workplace.”

6:00 Levy describes his early days in the publishing field.

6:55 “The interesting thing in the field I came from, the books I had were identical to the books my competitors had, and identical to the ones my customers had…I had to bring ways of making my product stand out from other people’s products.”

7:57 “After I left the book field, I just took that knowledge of how to sum up what the story was behind something, and whether it should be sold or not, with me.”

8:13 “So it’s like, here’s your compelling idea, here’s what you need to go to market with it.”

8:52 How spotting a trend and taking a risk in the publishing industry helped Mark win over one of his best clients.

10:15 [On taking the leap from publishing to his current career] “I remember that someone hired me to write a book with him, and that gave me the courage to jettison this career…I didn’t leave my work to go to nothing, I had one big client.”

12:04 How attending conferences, and speaking at conferences, helped Mark to jumpstart his “point of differentiation” consulting business.

12:46 “What’s your big idea? And how do you write about this big idea?”

13:19 [Common obstacles and blindspots] – “When people come to me they often think they want to be differentiated, they think they want to stand out, but they don’t really. In order to stand out, you have to have a very specific message, but it has to be for a very specific audience. People are often scared to choose who it is their speaking to.”

14:30 “You have to talk to an audience in such a clear way about their problems and their vision and their worldview, and you have to talk about it with such precision. You can’t use the same language and the same ideas for everyone that you’re speaking to. It’s just not going to resonate.”

14:40 [On narrowing your focus] “It seems counterintuitive, but again, because you can’t reach everyone…you just have to be accepting that way to success is to narrow rather than to expand.”

16:11 How Mark helped Sales Training Consultant Lisa Earl McCloud narrow her focus and harness the power of her big idea to have more success in her field.

18:19 “You have to get narrower if you want to get bigger.”

19:16 Mark explains the benefits of targeting subgroups within larger groups.

19:55 [Paraphrasing Jerry Garcia] “The Grateful Dead is like licorice, now some people out there hate licorice, but the people who love licorice, really love licorice. So you find the people who really love licorice, and give them licorice.”

20:54 [On Why People Hire Mark] – “If people knew what their big sexy idea was, they would already be using it. They wouldn’t need to hire me.”

21:38 “[On finding the big sexy idea] –  “I instantly assume that whatever their directly saying is not working to the extent that it should be. So what I need to do when I’m working with them is I question them from such a variety of angles…I try to take back door routes to get them to be more honest about what they’re actually saying.”

22:38 The one question Mark asks people to get them to realize their true focus.

24:20 [On why facts are more compelling than hyperbole] “I say to them, ‘Look, I believe your service is remarkable, you even use the word remarkable, what would I see if I watched you delivering this remarkable service? What would I actually see you doing.”

26:57 [On spotting trends in your own business] “I didn’t come up with a claim and find ways of justifying it. I dispassionately looked over my business and asked what are all the ways I’m helping customers?”

28:08 How Mark’s book Accidental Genius helps readers use free writing to take off the limits of their thinking.

30:26 [On the extensive reach of Accidental Genius] “I can’t be everywhere in the world, but the book gets to places I don’t know about and acts as an emissary for me.”

31:01 How Mark uses free writing to stay productive in the midst of a busy schedule.

33:55 [On the importance of varying your inputs and also being immersed in your field] – “It’s very hard to create in a vacuum.”

Expert Bio

Mark Levy is the founder of Levy Innovation LLC, a positioning firm that helps consultants, authors, and other thought leaders increase their fees by up to 2,000%.

  • Marshall Goldsmith, named by the London Times as one of the 50 most influential management thinkers in the world, says “Mark helped me understand who I am, establish my brand, and communicate my brand to the world.”
  • David Meerman Scott, who authored the biggest-selling social media book ever written, calls Mark “a positioning guru extraordinaire.”
  • TED speaker, Simon Sinek, says, “Mark helped me find my why.”
  • Fast Company “Expert Blogger” Cali Yost says: “Mark helped me rethink my entire business in a day. He’s a miracle worker.”

Before devoting his work fulltime to Levy Innovation, Mark served as Chief Marketing Officer at an Inc. 5000 experiential branding organization whose clients include Bank of America, Samsung, Time Warner, Tivo, and Harvard and Stanford Universities.

Mark has written for the New York Times, and has written or co-created five books. His latest book, “Accidental Genius: Using Writing to Generate Your Best Ideas, Insight, and Content,” has been published in eleven languages.

Mark has also taught research writing at Rutgers University.

In addition to being a positioning consultant, Mark creates magic tricks and shows. His work has been performed in Carnegie Hall and Las Vegas, and on all the major TV networks. He also co-created the off-Broadway show, “Chamber Magic,” which has played for twelve years, and is the longest-running one-person show in New York City.

For more information, visit Mark’s website.

Contact Info for Mark Levy

Web address: levyinnovation.com

Travels From: Clinton, NJ

Follow Mark:

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Books by Mark Levy:

Additional Resources Mentioned 

Bill Treasurer’s Courageous Leadership

Lisa McCloud’s Selling with Noble Purpose

Carol Goman

Interview with Carol Goman

President of Kinsey Consulting Services

Berkeley, CA

Listen to this interview to learn:

  • The two channels of non-verbal communication that we want leaders to use
  • Gender differences and how they impact non-verbal leadership signals
  • Cultural views of time and tips on how to be respectful when traveling abroad
  • How emotions are common across cultures, but what can be shared, displayed, or shown differs
  • What makes our brains default to negative interpretations of any news under certain circumstances
Play

Expert Bio

Carol Kinsey Goman, Ph.D., president of Kinsey Consulting Services, is a keynote speaker, executive coach, and leadership consultant. Her clients include over 100 organizations in 24 countries, including PepsiCo, the American Institute of Banking, Cisco, Hewlett-Packard, the Office of the Comptroller of the Currency, and the Library of Congress.

Carol is a leadership blogger for Forbes, an expert contributor to the “On Leadership” column for the Washington Post, and a business body language columnist for the Market magazine. She has authored eleven books, including This Isn’t the Company I Joined, about leadership in a constantly changing organization, Ghost Story, a business fable about the power of knowledge sharing, and The Nonverbal Advantage: Secrets and Science of Body Language at Work. Her latest book is The Silent Language of Leaders: How Body Language Can help – or Hurt – How You Lead. Carol is frequently cited in a range of major media as a leading authority on leadership, change management, collaboration, and body language in the workplace.

Carol has served as adjunct faculty at John F. Kennedy University in the International MBA program, at U.C. Berkeley in the Executive Education Department, and for the Chamber of Commerce of the United States at their Institutes for Organization Management; she is a current faculty member with the Institute for Management Studies.

For more information, visit Carol’s website.

Contact Info for Carol Goman

Business Phone: 510-526-1727

Web address: CarolKinseyGoman.com

Travels From: San Francisco, CA

Follow Carol:

Twitter

Books by Carol Goman

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Mitch Joel

Featured Interview with Mitch Joel

Award-winning Social Media Expert and President of Twist Image

Montreal, Canada

Listen to this interview to learn:

  • How when you help brands stay on the leading edge, you often have to stay on the bleeding edge
  • Changes that are occuring between the pure play ad agencies vs. the digital agencies
  • Impact of reaching customers when they have many choices of screens, from desktop to iPad/tablet to mobile
  • Fundamental tenets of customer engagement that still guide online marketing strategies
  • What Walmart did differently to engage customers around a Mother’s Day campaign led by Twist Image

Expert Bio

Mitch Joel is President of Twist Image, an award-winning Digital Marketing and Communications agency. He is also a blogger, podcaster, passionate entrepreneur, and speaker who connects with people worldwide by sharing his marketing insights on digital marketing and new media.

Marketing Magazine dubbed Mitch the “Rock Star of Digital Marketing” and called him “one of North America’s leading digital visionaries.” In 2006 he was named one of the most influential authorities on Blog Marketing in the world. In 2008, Mitch was named Canada’s Most Influential Male in Social Media, one of the top 100 online marketers in the world, and was awarded the highly prestigious Canada’s Top 40 Under 40. Most recently, Mitch was named one of iMedia’s 25 Internet Marketing Leaders and Innovators in the world.

His first book, Six Pixels of Separation, named after his successful Blog and Podcast, is a business and marketing bestseller. His next book, CTRL ALT DEL, will be out in Spring 2013. Mitch is frequently called upon to be a subject matter expert for BusinessWeekFast Company, and many other media outlets. His newspaper business column, New Business – Six Pixels of Separation, runs bi-monthly in both The Montreal Gazette and Vancouver Sun and he also has a regular column, Media Hacker, on The Huffington Post.

For more information, visit Mitch’s website.

Contact Info for Mitch Joel

Business Phone: 514-987-9992

Web address: TwistImage.com

Blog: TwistImage.com/Blog

Travels From: Montréal, Canada

Follow Mitch:

Twitter LinkedIn

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Andrea Waltz and Richard Fenton

Featured Interview with Andrea Waltz and Richard Fenton

Listen to this interview to learn:

  • How they started their business by “burning their ship”
  • A clever approach to expanding business within a client company
  • Understanding that each of us has a “relationship” with the word “no”
  • When it makes sense to celebrate a “no” to encourage positive behavior
  • Getting off the roller coaster of reactivity

Andrea Waltz and Richard Fenton talk with Bill Ringle about using the power of no to create the results you want in business and in life.

Co-Founders of Courage Crafters and Bestselling Authors

Orlando, FL

Expert Bio

Andrea Waltz and Richard Fenton are the co-founders of Courage Crafters, Inc., through which they teach people how to reprogram the way they think about the word NO, and to fail their way to success. They have brought their message to many organizations over the last 15 years, including American Express, Kodak, Pep Boys, Harry & David, and more.

Richard’s background includes working in Distribution Sales for Disney and as Training Director for Hart, Schaffner & Marx and LensCrafters. Andrea originally wanted to work with George Lucas, but after getting rejected (she was 8 years old) she went on to build a career in sales and management at LensCrafters, where was was the youngest General Manager in company history.

Together Richard and Andrea have written four books, the most popular of which is Go for No!, which has been on #1 on Amazon’s ‘Sales & Selling’ Best Seller list and has remained in the top 20 for the last two years. Their articles have been published in Success Magazine and hundreds of online and offline journals. They are members of the National Speakers Association and the Direct Selling Association U.K.

For more information, visit Andrea and Richard’s website.

Contact Info for Andrea Waltz and Richard Fenton

Business Phone: 800-290-5028

Web address: GoForNo.com

Travel From: Orlando, FL

Follow Andrea: 
twitter Facebook

altBooks by Andrea Waltz and Richard Fenton

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Doug Conant2

Featured Interview with Doug Conant

CEO of ConantLeadership and former CEO of Campbell Soup Co.

Philadelphia, PA

Listen to this interview to learn:

  • How getting fired can lead to new and better opportunities
  • What it means to “turn the coin over” when presented with a problem
  • The two top qualities of mind that set exceptional leaders apart from well-intentioned leaders
  • How you can use the criteria to win in the marketplace in your own business
  • What resulted from combining the social agenda with the value agenda at Cambell’s Soup for employees and other stakeholders

Interview Insights

Click to Read the Show Notes

1:12 Where Conant started his career, moving from Kellogg in Chicago to General Mills in Minnesota.

2:05 [On how to get things done] – “I learned very early on that most of the people I worked with had full lives. If they were going to be helpful to me, I generally needed to be helpful to them.”

2:53 How getting fired from General Mills played a pivotal role in Conant’s career, and how meeting executive outplacement counselor Neil McKenna helped get Conant made the difference in getting him back on his feet.

4:45 “It reaffirmed for me the importance of just trying to be helpful, to be helpful in a thoughtful caring way, with intentionality to move the enterprise forward.”

5:27 [Lessons learned: The Importance of Empathy] – “My first thought was one of betrayal and devastation, I had given everything to this company for nine years, and I felt it was incredibly insensitive the way it was handled. And that was a good thing too because I’ve had to make tough calls too, but I’ve made them in a caring way.”

6:45 Turning the coin over after devastating news.

8:09 [Paraphrasing Louis L’Amour on Perseverance] –  “He never knew when he was licked, so he never was.”

9:37 “Great things are having powerful incremental impacts in the moment with people.”

10:21 “Life is just a sequence of interactions. And if I’m really alert and thinking abundantly I find that I can be helpful in those small interactions, and cumulatively over time, I develop enormous credibility, which Stephen Covey might call a very positive emotional bank account with people. And as we build the emotional bank account up, it’s amazing what we find we are able to do collectively and individually.”

11:01 “It’s about making it personal. People are either at work or thinking about work, more than anything else they do, including spending time with their families. I think we sort of have to honor that as sacred ground, their work, and I think we have to take it personally.”

11:19 “I have found that if I make it personal and it I lean into creating a personally fulfilling work experience for people, they lean into the agenda of the company in a more personal and committed way.”

11:41 “Make it personal, be alert to the moment – be helpful in the moment, are two of the foundational ideas that I have…The third one would be that leadership, ultimately, it starts with personal leadership and getting comfortable with the things you can control.”

12:20 “If you really want to be good at leadership, my observation is that you have to treat it as a mastery model. You have to apprentice at it, you have to work at it, you have study it, you have to be thoughtful about it, you have to think through your philosophy of how you want to walk in the world and how you want to lead.”

13:06 “I take issue, for the most part, with this concept of born leaders. Some leaders have a capacity to lead at a certain level that may be above average, but to be great I guarantee you they all work at at.”

13:17 Jack Welch’s leadership work ethic.

14:14 Some of the problems Campbell’s faced internally and externally before Conant took leadership in the company.

16:33 “We were overpraising and under delivering and making bad decisions to patch up the performance.”

18:29 Conant lists the four criteria you need to win in the marketplace.

21:01 [On challenges in taking over leadership at Campbell’s] – “It literally took a few years to get the kind of traction we needed and get the company on solid footing.”

23:04 “I was going to bed thinking about all of the things we needed to do 365 days a year for the first three years.”

23:45 “Employees are not mind readers. You need to tell them what’s expected and how to expected to deliver that performance.”

24:25 “The more clear we could be, the more accessible the whole came to every employee.”

24:34 How Conant used the “Balanced Scorecard” create clarity and direction for employees.

25:50 “The single most important thing in any of these organizations is employee engagement.”

26:32 “I have found over time that if I just focus on the people, the people take care of the business. But if you have to put one over the other, you put the people first.”

27:02 The Campbell Success Model – metrics for management.

29:14 The Boston College reputation institute.

30:17 [Campbell’s success model] – “Winning in the workplace, winning in the marketplace, winning in the community, and winning with integrity.”

30:59 “It helps to have metrics, it helps to create focus for the organization that says, at a high level, this is what we stand for as a company.”

32:04 “The more engaged people can become in the work of the enterprise, the better you’ll do.”

32:15 Four things which drive employee engagement.

33:15 “Driving an aggressive social agenda, while we were driving an aggressive economic value creation agenda was very synergistic. Because we were saying, ‘Here’s how you can leave a legacy of contribution through your work that transcends your ordinary work experience while you’re making a living, while you’re feeling valued, and while you’re learning.”

33:44 “The more we leaned into building a better world, the more engaged our employees got, and the better we performed in the marketplace.”

35:14 “I think the challenge in the next decade is going to be for corporations to build this intuitively obvious practice more into the fabric of how they run their companies.”

36:01 Examples of companies building a better world by building better companies.

37:11 “All organizations aspire to be relevant in the world, to certainly create economic value, but they also are committed to enduring success. All leaders want to be associated with enduring success. And they see the value in being good citizens.”

38:12 “It’s important that once you declare yourself, you deliver on it.”

39:24 What Conant reads for inspiration.

Expert Bio

Doug Conant is the founder and CEO of ConantLeadership, which is dedicated to helping improve the quality of leadership in the 21st century. He is passionate about employee engagement and firmly believes in the importance of coming up with your own leadership model.

Doug was appointed President and CEO of Campbell Soup Company in 2001. Under his leadership, Campbell reversed a precipitous decline in market value and employee engagement; the company has won many recognitions since, including the prestigious 2010 Catalyst Award. When Doug retired in 2011, he received the American Society of Training and Development (ASTD) 2011 Champion of Workplace Learning and Performance Award.

Doug joined Campbell with 25 years of experience from three of the world’s leading food companies: General Mills, Kraft and Nabisco. He began his career in 1976 in marketing at General Mills. After 10 years, he moved to Kraft where he held top management positions in marketing and strategy. Immediately prior to coming to Campbell, he was President of the $3.5 billion Nabisco Foods Company where he led his team to improved marketplace performance and five consecutive years of double-digit earnings growth.

During his tenure at Campbell, Doug established the Campbell CEO Institute to train the company’s future leaders and ensure that the company’s highest-potential employees were well-equipped to handle the challenges and surprises that inevitably create a leader’s impact and legacy.

He is now a sought-after speaker on leading with integrity and other business topics, and is the co-author of the New York Times bestselling book TouchPoints: Creating Powerful Leadership Connections in the Smallest of Moments.

For more information, visit Doug’s website.

 

Contact Info for Doug Conant

Web address: ConantLeadership.com

Travels From: Philadelphia, PA

Follow Doug: Twitter

Books by Doug Conant

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fred catona

Interview with Fred Catona

Chief Marketing Strategist for Bulldozer Digital

Listen to this interview to learn:

  • The most memorable lesson he learned from Priceline founder, Jay Walker
  • Why having a message foundation is the critical step to get right for a marketer
  • How to leverage the speed and feedback advantages of direct response radio advertising
  • What role the trust agent plays in marketing for businesses that range from medical practices to travel, especially if you have a skeptial audience
  • What specific criteria you can use to decide if radio advertising can help you grow your business

Expert Bio

Fred Catona is the Founder and Chief Marketing Strategist for Bulldozer Digital, a full-service advertising and marketing company that specializes in Digital Convergence Marketing. Fred has been featured in the Wall Street Journal, USA Today, Philadelphia Inquirer, Entrepreneur Magazine and over 100 TV, radio, magazine and online media outlets.

After graduating from East Stroudsburg University, Fred taught school for twelve years during which time he became an award-winning teacher and successful coach. During the later part of his teaching career, he started The Taste of Philadelphia which became one of the first companies to ship perishable food products overnight nationally.

In 1993, Fred founded Radio Direct Response, the first advertising company to focus solely on radio as its advertising medium. Fred developed and pioneered Direct Response Radio, an extremely effective method to generate sales and sales leads. DRR is easily manageable, measurable and cost effective.

Jay Walker, the Founder of Priceline.com, turned to Fred and Radio Direct Response in 1995 to launch Priceline.com whose valuation grew to $20 billion in just 18 months. RDR has had numerous successful advertising campaigns with other notable companies such as Free Credit Report.com and Disneyonline.

Fred is currently plowing new fields by drawing upon his vast expertise in Direct Response Radio, and its immense lead generating capabilities, by developing a natural progression into the digital world with Radio-Digital Convergence Marketing.

In addition to his executive responsibilities with his companies, Fred does consulting and is a frequent guest speaker. He has also long time active member of Big Brothers of America.

Visit Fred’s Wikipedia page for more information.

Contact Info for Fred Catona:

No further contact info is available for Fred.

Travels From: Philadelphia, PA

kendra lee

Featured Interview with Kendra Lee

Author and Founder of the KLA Group

Denver, CO

Listen to this interview to learn:

  • How to set criteria for overcoming your self-doubt
  • Who to ask for business advice (and who can’t give you helpful advice, even if more convenient)
  • Looking beyond cold calling for lead generation
  • How a $5 MM lab simulation company got out of their own way and doubled revenue
  • The big breakthrough for a $100 MM security company
  • Why campaign success cannot be measured after a single event or e-mail, and how to really make it work

Expert Bio

Kendra Lee, owner-president of KLA Group, is a prospecting prodigy and virtual sales magnet who advises and trains mid-market companies to generate leads, prospect and sell to mid-market companies in innovative ways that breakthrough common sales and prospecting barriers.

Named one of the Top 50 Sales & Marketing Influencers for 2012 by Top Sales World, Top 25 Influential Leaders in Sales for 2012 by Inside View, and Faculty Chair in Prospecting and Lead Generation for the Sales Training Institute, she is author of the award-winning book, Selling Against the Goal and The Sales Magnet (coming January 2013).

Her clients have included Apple, Microsoft, Hewlett-Packard and countless mid-market companies.

For more information, visit Kendra’s website.

Contact Info for Kendra Lee

Web address: KLAGroup.com

Travels From: Denver, CO

Follow Kendra:

twitter LinkedIn Facebook

Books by Kendra Lee

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orvel ray wilson

Featured Interview with Orvel Ray Wilson

Bestselling Author and Certified Speaking Professional on Guerrilla Selling

Boulder, CO

Listen to this interview to learn:

  • How insisting on a meeting with a decision maker led to a great friendship and business partnership with Jay Levinson
  • What Red Bull did to break into the London bar scene
  • Economic trends that every business owner can use for growth
  • The business growth leverage opportunity in upgrading the skills of your team

Expert Bio

A full-time professional speaker since 1980, Orvel Ray Wilson has led more than a thousand large-audience seminars, custom training events and on-site workshops. His first book, Guerrilla Selling, published in 1991, became a bestselling classic, and made his name as an innovator in sales and marketing. As Senior Partner in The Guerrilla Group, he built with his team a multi-million dollar seminar company and conducted hundreds of public and private training programs for clients all over the US, Europe, and Australia.

Orvel Ray, together with co-authors Mark S. A. Smith and Jay Conrad Levinson, expanded the Guerrilla Marketing franchise to include Guerrilla Trade Show Selling, Guerrilla TeleSelling, Guerrilla Negotiating, and Guerrilla Retailing, and numerous audio and video programs distributed worldwide. The Guerrilla series now includes 47 titles with 21 million books sold worldwide in 61 languages.

Today, Orvel Ray shows sales teams “How to Sell More at Higher Prices”. He is a Certified Speaking Professional, and speaks to sales meetings, dealer meetings, trade shows, association conventions and small-business groups about unconventional sales and marketing tactics that build business. His programs draw standing ovations and rave reviews from audiences worldwide. He was voted one of the Top5 Sales and Marketing Speakers in America for 2010, 2011, and 2012.

For more information, visit Orvel Ray’s website.

Contact Info for Orvel Ray Wilson

Web address: GuerrillaGroup.com

Travels From: Boulder, CO

Follow Orvel Ray:

Twitter LinkedIn Facebook

Books by Orvel Ray Wilson

Selling Retailing Trade Show TeleSelling Negotiating

erika napoletano

Interview with Erika Napoletano

Author, Speaker, and Brand Consultant

Boulder, CO

Listen to this interview to learn:

  • The business mindset of caring about the success of your clients first
  • The perspective of major brands that don’t mind being unpopular with given market segments
  • The power of having your audience spread your message for greater impact and reach
Play

Expert Bio

Erika Napoletano has been hailed by Forbes as a “spinless spin doctor” for her perspectives on business, marketing, and branding. She’s a twice-published author, most recently of The Power of Unpopular; a columnist for Entrepreneur Magazine; recent speaker at TEDx Boulder; and speaker at conferences across the U.S. on brand development, social tactics for launching companies, and the inherent power of truth in business… or as she refers to it, the power of unpopularity.

Erika is also the Head Redhead at RHW Media, a branding consulting firm that helps businesses get unstuck and over those annoying problems that keep them from being awesome.

In conjunction with selected public relations firms, she develops comprehensive strategies to help companies develop lasting relationships with their customers and clients. And perhaps most importantly, she helps brands become human – because there’s no such thing as B2B or B2C. Business is always H2H – human to human.

For more information, visit Erika’s website.

Contact Info for Erika Napoletano

Web address: ErikaNapoletano.com

Erika’s TEDx Talk: TEDx Boulder

Travels From: Boulder, CO

Follow Erika: Twitter

Books by Erika Napoletano

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cal newport

Featured Interview with Cal Newport

Author, Professor, and Career Advice Contrarian

Washington, D.C.

Listen to this interview to learn:

  • How “follow your passion” can be counterproductive advice
  • The value and necessity of systematic practice to developing deep skills
  • The two prime characteristics of the most marketable skills
  • Why “mission” creates meaning and opportunities for leverage if sequenced properly
  • That the solution to a mystery is not that complex, unless we oversimplify or overcomplicate it
  • Key steps to selling more than 120,000 copies of his first 3 books

Expert Bio

Cal Newport is an Assistant Professor of Computer Science at Georgetown University. He previously earned his Ph.D. in Electrical Engineering and Computer Science from MIT in 2009, and graduated Phi Beta Kappa from Dartmouth College in 2004.

Cal is the author of three books of unconventional advice for students, which have sold a combined total of more than 100,000 copies: How to Be a High School SuperstarHow to Become a Straight-A Student, and How to Win at College. His most recent book, So Good They Can’t Ignore You, is a contrarian look at career advice.

In his role as an author, Cal has appeared on ABC, NBC, and CBS and on over 50 radio networks, including ABC Radio, USA Radio, and XM Satellite Radio. His advice has been featured in major publications including the New York TimesWashington Post, and Wall Street Journal; taught in college classrooms; and cited in at least one college textbook. His Study Hacks blog, which chronicles his attempts to decode “patterns of success,” attracts over 100,000 unique visitors a month.

For more information, visit Cal’s website.

Contact Info for Cal Newport

Web address: CalNewport.com

Web address: Study Hacks blog

Travels From: Washington, D.C.

Books by Cal Newport

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nick sarillo

Featured Interview with Nick Sarillo

Author, Speaker, and CEO of Nick’s Pizza & Pub

Chicago, IL

Listen to this interview to learn:

  • The most important aspect of a business is not it’s product or people or process, but another “p” word
  • The importance of making your company values current and present to each employee so that employees can use values in day-to-day decision making
  • The case of the burned bottom pizza, and the broader lessons any business owner can draw from it
  • Why you need to oversee multiple health dimensions of a business for all stakeholders
  • What exceptional factors drives higher profits and lower turnover in a traditionally slim margin and low commitment business that you can model in your business

Expert Bio

Nick Sarillo is the founder and CEO of Nick’s Pizza & Pub, the sixth busiest independent pizza company in per-store sales in the United States. Founded with the purpose of providing the community with an unforgettable place where families could relax and have fun, Nick’s Pizza & Pub has margins nearly twice that of the average pizza restaurant and boasts an 80 percent employee retention rate in an industry in which the average annual turnover is over 150 percent.

A regular speaker at entrepreneurship and HR conferences, Sarillo credits his company’s success to his purpose-driven culture. Nick is also the author of A Slice of the Pie: How to Build a Big Little Business, which offers small business owners a handbook for creating a culture that will support a business through good times and bad – even in an industry where turnover is high, expectations are low, and a college degree is not required.

For more information, visit Nick’s website.

Contact Info for Nick Sarillo

Web address: NickSarillo.com

Travels From: Chicago, IL

Follow Nick: 
Twitter LinkedIn Facebook

Books by Nick Sarillo

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jacques werth

Featured Interview with Jacques Werth

President and Founder of High Probability Selling

Media, PA

Listen to this interview to learn:

  • Tips from studying the top sales performers for over two decades
  • The distinction between personality traits and behavioral traits
  • What matters more to top sales performers than being liked
  • The two things every salesperson should be certain of to be successful
  • Why it is necessary to take calculated risks to learn new skills and aim for bigger goals
  • What to do when you’ve tried everything to sell better and nothing has worked so far

Jacques Werth talks with Bill Ringle about a practical philosophy and set of techniques to succeed in sales and in life.

Expert Bio

Jacques Werth is the President and Founder of High Probability® Selling, a sales consulting and sales training organization. He is a man with a mission to revolutionize the sales process through his system of “radically honest selling.” High Probability Selling is based on the deceptively simple concept that people buy from people they trust and respect.

Jacques has observed hundreds of salespeople in many different industries while they interacted with prospects and customers. He learned what the top 1% of the world’s best salespeople do that the other 99% do not do, and this is what he teaches, both in person and through his book, High Probability Selling.

For more information, visit Jacques’s website.

Contact Info for Jacques Werth

Business Phone: 610-566-1535

Web address: HighProbSell.com

Travels From: Philadelphia, PA

Books by Jacques Werth

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stephen_shapiro

Featured Interview with Stephen Shapiro

Innovation Evangelist and Bestselling Author

Quincy, MA

Listen to this interview to learn:

  • What a difference it makes to realize that all businesses are in the marketing business
  • How cracking the PR code boosts your visibility to prospects
  • A secret of running a profitable business is keeping your overhead low
  • What it means to “think inside the box” and to “define a better box”

Stephen Shapiro talks with Bill Ringle about building an innovative practice to serve large companies with big ideas.

Expert Bio

Stephen Shapirois one of the foremost authorities on innovation culture, collaboration, and open innovation. Over the past twenty years, his message to hundreds of thousands of people in over 40 countries around the world has focused on how to enable innovation by bringing together divergent points of view in an efficient manner.

Stephen has shared his philosophy in books such as 24/7 InnovationThe Little Book of BIG Innovation Ideas, Personality Poker, and Goal-Free Living. He led a 20,000 person process and innovation practice during his 15 year tenure with Accenture. And his Personality Poker® system has been used by more than 50,000 people around the world to create high-performing innovation teams.

His latest book, Best Practices Are Stupid: 40 Ways to Out Innovate the Competition, has been featured by many major media outlets, was selected as the best innovation and creativity book of 2011 by 800-CEO-READ, and was the #1 best selling business book in Canada.

His work has been featured in NewsweekEntrepreneur MagazineO-The Oprah MagazineThe Wall Street Journal, and The New York Times.  His clients include Staples, GE, NASA, BP, Johnson & Johnson, The United States Air Force, Fidelity Investments, Pearson Education, Nestlé, and Bristol-Myers Squibb.

For more information, visit Stephen’s website.

Contact Info for Stephen Shapiro

Business Phone: 617-379-1177

Web address: SteveShapiro.com

Travels From: Boston, MA

Follow Stephen:
Twitter

Books by Stephen Shapiro

    

nathan kievman

Featured Interview with Nate Kievman

Founder and CEO of Linked Strategies

Wichita, KS

Listen to this interview to learn:

  • Some of the standards you must clear to be considered a thought leader
  • The power of saying “no” to opportunities and how it helps you grow your business
  • What “platform maturity” allows you as an expert to do to serve even a larger customer base
  • How to convey trust, authority, and credibility using your LinkedIn profile
  • Emerging trends with LinkedIn that will allow businesses to build a larger platform in even less time than before

Expert Bio

Nathan Kievman is the Founder and CEO of Linked Strategies and creates cutting-edge business solutions maximizing all of the power of social media platforms. Considered one of the leading authorities on social media and LinkedIn, Nathan has a robust following as the owner of the number one LinkedIn Strategies Group on LinkedIn. He has taught more than 35,000 people how to master the platform.

Nathan is the executive editor of LI & Business, now with more than 14.5 million subscribers. He has authored three books on the topic, including the currently available LinkedIn Mastery: An All Inclusive Guide to Mastering LinkedIn. Nathan presented as the keynote speaker on Social Media Strategy for the National Speakers Association winter meetings in 2011.

For more information, visit Nathan’s website.

Contact Info for Nathan Kievman

Business Phone: 800-946-7804 or 316-942-1111

Web address: LinkedStrategies.com

Travels From: Wichita, KS

Connect with Nathan:
Linked In

 

arnold_sanow2

Interview with Arnold Sanow

Workplace Relationship Expert, Speaker, and Author

Vienna, VA

Listen to this interview to learn:

  • How a marketing director for the marine corps became a nationally known communications expert.
  • What to do when your business “moment of truth” arrives.
  • The importance of being observant and what to pay attention to in order to effectively connect in business.
Play

Expert Bio

Arnold Sanow is a Certified Speaking Professional who focuses on working with companies and organizations to build stronger customer and workplace relationships by improving oral, interpersonal and organizational communication. He has conducted over 2,500 keynotes, seminars, trainings, facilitations, and consulting sessions with more than 500 different companies, governmental agencies and associations throughout the world. Since 1985 he has served as President of Business Source, Inc., a business development and training firm.

Arnold was recently named by Successful Meetings Magazine as one of the top 5 best “bang for the buck” speakers in the USA and was voted best speaker of the year by the Washington DC Meeting Planners International Association as well as by his peers at the National Speakers Association, Washington DC chapter.

He is a frequent guest in the media, including the CBS Evening News, ABC World Morning News, The Wall Street Journal, USA Today, The Washington Post, and more. He is the author of six books, including Get Along with Anyone, Anywhere, Anytime and Present with Power, Punch and Pizzazz.

For more information, visit Arnold’s website.

Contact Info for Arnold Sanow

Business Phone: 703-255-3133

Web address: ArnoldSanow.com

Travels From: Washington, D.C.

Follow Arnold: Twitter

Books by Arnold Sanow

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jill_konrath

Featured Interview with Jill Konrath

Internationally Recognized Sales Expert, Speaker, and Bestselling Author

White Bear Lake, MN

Listen to this interview to learn:

  • That successful sales work is a learnable skill set, not an innate trait.
  • Practical steps to set up meetings with key decision makers.
  • How proper sales training led to a morale boost in a client company.
  • What SNAP selling means.
  • How certain assumptions help you in sales, rather than hurt you.

Expert Bio

Jill Konrath is an internationally recognized expert, popular speaker, and bestselling author whose career is defined by her relentless search for fresh sales strategies that actually work in today’s business environment. She excels at helping sellers crack into new accounts, speed up sales cycles and win more business.

Her first book, Selling to Big Companies, addressed the major sales problem of how to set up meetings with prospects who’d rather avoid salespeople all together; Fortune Magazine named it one of eight “must reads” for sellers. When the economy tanked in 2008, Jill wrote Get Back to Work Faster, a game-changing career book. SNAP Selling, Jill’s highly acclaimed new book, jumped to #1 on Amazon.com within hours of its release.

Jill’s newsletters are read by 80,000+ readers worldwide, she writes a popular blog that’s been syndicated on numerous business and sales websites, and she’s frequently published in top business media.

For more information, visit Jill’s website.

Contact Info for Jill Konrath

Business Phone: 651-429-1922

Web address: JillKonrath.com

Travels From: Minneapolis, MN

Follow Jill:

Twitter Linked In

Books by Jill Konrath

adam_witty

Featured Interview with Adam Witty

Adam Witty talks with Bill Ringle about how to build your business through book publishing.

Founder and CEO, Advantage Media Group

Charleston, SC

Listen to this interview to learn:

  • The advantages you gain by being a published author.
  • What steps Adam took to land his first group of clients.
  • Insights into how the book publishing industry has changed and what’s really necessary to succeed in building a platform.

Expert Bio

Adam Witty is the Founder and Chief Executive Officer of Advantage Media Group, heading up strategic business development and growth opportunities for the company. What began in the spare bedroom of his home is now an international media company with leading businesses in book publishing, magazine publishing, and television and video.

Adam is the Publisher of Advantage Magazine, is the author of 21 Ways to Build Your Business with a Book and 21 Ways to Build Your Business with a Magazine, and is co-author of How To Build Your Dental Practice With a BookHow to Build Your Law Practice with a Book and Click: The Ultimate Guide to Internet Marketing for Authors. His weekly television shows Author Advantage TV™ and Entrepreneurs Library TV™ can be seen on the internet television station Advantage.tv.

Adam is an in-demand speaker, teacher, and consultant on marketing and business development techniques for entrepreneurs and authors and is a frequent guest on the acclaimed Extreme Entrepreneurship Tour. Adam has been featured in The Wall Street Journal, Investors Business Daily, Young Money Magazine, and on ABC and Fox and was named to the 2011 INC. Magazine 30 Under 30 “list of America’s most cool entrepreneurs.”

For more information, visit Adam’s website.

Contact Info for Adam Witty

Business Phone: 843-414-5600

Web address: AdvantageFamily.com

Travels From: Charleston, SC

Follow Adam:

Twitter Linked In Facebook

Books by Adam Witty

                            

stefan swanepoel

Featured Interview with Stefan Swanepoel

Internationally Bestselling Author and Motivational Speaker

Laguna Niguel, CA

Listen to this interview to learn:

  • Marketing secrets from a prolific, bestselling author.
  • How he designed his book to have wide appeal through social media and traditional channels.
  • Lessons about becoming comfortable with who you are and making the most of your strengths in business and in life.

Expert Bio

Stefan Swanepoel is an international best-selling author of 20 books on business trends, real estate, and social media, as well as a motivational keynote speaker with over 700 presentations to 500,000 people.

His most popular real estate books include the Amazon.com bestseller Real Estate confronts Reality and the annual Swanepoel TRENDS Report. His most recent book, Surviving Your Serengeti: 7 Skills to Master Business and Life, is a New York Times bestseller, and his other titles have been featured on the bestseller lists of the Wall Street Journal, Inc. Magazine, Publishers Weekly, and many others.

Stefan has held offices as President, CEO and Chairman of a technology company, an education company, a non-profit association, a movie studio and a 2,000 office international franchise. He has also received numerous awards, including: “Businessman of the Year” (Jaycees), one of the “Top 20 Most Influential People in the Real Estate Industry” (Today’s REALTOR®), and “One of the Top 50 People Who You Should Follow on Twitter” (Roost).

For more information, visit Stefan’s website.

Contact Info for Stefan Swanepoel

Web address for Real Estate Trends: RETrends.com

Web address for Serengeti Book: SerengetiBook.com

Travels From: Los Angeles, CA

Connect with Stefan:

Twitter Linked In Facebook

Books by Stefan Swanepoel

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marshawn evans

Interview with Marshawn Evans

Reinvention Strategist, Bestselling Author, Entrepreneur, and Entertainment Attorney

Atlanta, GA

Listen to this interview to learn:

  • What propelled and inspired Marshawn to excel in each phase of her career.
  • That in order to prosper, you have to share the authentic essence of who you are, not a copy of somebody else.
  • How to start to discover and articulate your purpose in life.
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Expert Bio

Marshawn Evans, one of the nation’s leading experts on the art of maximizing potential, is a Reinvention Strategist™, entrepreneur, and entertainment attorney. She is the founder of both ME Unlimited®, a consulting firm focusing on reinvention, diversity, women’s empowerment, leadership, and peak performance strategies, and ME University® – The Ultimate Business & Branding Bootcamp, the industry’s premiere summit for equipping entrepreneurs to monetize and maximize their brand.

She is also the author of the bestselling book SKIRTS in the Boardroom: A Woman’s Survival Guide to Success in Business & Life. Named one of Atlanta’s Power 30 under 30, she is a Harry S. Truman Scholar and a former U.S. ambassador to the International Summit of Achievement in Dublin, Ireland.

As President of EDGE 3M Sports & Entertainment, she quickly built one of the fastest-growing woman-owned professional sports management and branding agencies in the country, successfully elevating the profile of athletes in the NBA, NFL, WNBA, and MLB. As one of Donald Trump’s handpicked cast members on NBC’s hit show “The Apprentice,” Marshawn was the only person to lead Trump’s all-women’s team to a victory as the Project Manager for an upscale, yet in your face, Lamborghini advertising campaign. She has worked on marketing initiatives for global corporations such as HP, Delta Airlines, Tiffany & Co, Rolls-Royce, and more.

Marshawn has been featured by many major media outlets and regularly contributes for Fox Business Channel, PINK Magazine, Black Enterprise, CNN and ESPN.

For more information and to sign up for her newsletter, visit Marshawn’s website.

Contact Info for Marshawn Evans

Web address: MarshawnEvans.com

Web address: MEUniversityBootcamp.com

Travels From: Atlanta, GA

Follow Marshawn:Twitter

 

Books by Marshawn Evans

dustin maher

Interview with Dustin Maher

Fitness Professional and Motivational Speaker

Madison, WI

Listen to this interview to learn:

  • How Dustin was inspired by his own mother’s sacrifices.
  • Which particular airline safety instruction helps moms start taking better care of themselves.
  • The three factors that led to rapid national growth.
  • The importance of standing out from the crowd.
  • Examples of responding to customer needs, wants, and preferences.
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Expert Bio

Dustin Maher is a personal trainer, fitness instructor, writer, motivational speaker, and teacher whose mission is to help everyone he comes into contact with get in better shape.

His appreciation for his own stay-at-home mom, who sacrificed her own physical fitness and time spent for herself for time spent raising her four children, has led Dustin to focus on helping mothers get fit and healthy. The first fitness class he created, MamaTone Fitness, aimed to help moms realize that it was important to take care of their bodies as well as to connect mothers with each other so they could share their life and fitness experiences.

From MamaTone came Fit Fun Bootcamps, which in 3 years has grown to 10 locations and one of the largest bootcamp programs in the country.  Dustin has appeared on TV, been featured in radio shows, magazines, and newspapers, and created 28 DVDs which include: 12 month Fit Moms For Life DVDs, Ultimate Buddy Bootcamp, and BabyTone.

Dustin’s current goal is to help 1,000,000 mothers to get into the best shape of their lives through the Fit Moms For Life online community.

For more information, visit Dustin’s website.

Contact Info for Dustin Maher

Web address: DustinMaherFitness.com

Travels From: Madison, WI

Follow Dustin: Twitter

 

monique_reece

Interview with Monique Reece

Founder and CEO, MarketSmarter

Denver, CO and Santa Fe, NM

Listen to this interview to learn:

  • How to take yourself lightly and your business seriously.
  • The rapid business boost a successful book can provide.
  • What interviews and focused networking can do for your business growth.
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Expert Bio

Monique Reece is the founder and CEO of MarketSmarter, a marketing consulting and training firm that helps companies improve strategy and implement real-time business planning processes to develop a culture of execution, innovation, employee commitment and customer loyalty. She has more than 20 years of marketing and executive management experience working with both Fortune 100 companies and fast-growing entrepreneurial businesses.

Monique is an Executive Education faculty member at the Daniels College of Business, University of Denver, and an Adjunct Professor at the Institute for Leadership and Organizational Performance, University of Denver.

Monique is the creator of the MarketSmarter Growth Plan Workshop, a program that teaches CEOs, marketing and sales professionals, and entrepreneurs how to develop growth strategies and marketing plans. She developed the MarketSmarter ROI Optimizer, a tool that helps businesses predict, measure, and continuously improve the results of sales, marketing and service programs.

As a columnist and writer, she has published hundreds of articles and is the author of Real-Time Marketing for Business Growth: How to Use Social Media, Measure Marketing and Create a Culture of Execution and the coauthor of Market Smarter Not Harder. Monique is also a frequent speaker for industry conferences such as the American Marketing Association and Inc. Magazine.

For more information visit her website, MarketSmarter.com.

Contact Info for Monique Reece

Business Name: Market Smarter, Inc.

Business Email: info@MarketSmarter.com

Web address: MarketSmarter.com

Travels From: Denver, CO

Follow Monique: Twitter

Books by Monique Reece

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liz_strauss

Interview with Liz Strauss

Brand Strategist, Community Builder, and Leadership Trainer

Chicago, IL

Listen to this interview to learn:

  • How blog writing on the Internet is like “Little House on the Prairie”.
  • Why “location, location, location” matters on the Internet, but it’s not where you live or work.
  • Valuable tools to use to boost your blog and Twitter visibility on the Internet.
  • The importance of speaking the language that your target market is using.
  • The secret of using “co-opetition” to exchange insights with peer experts.
  • How focusing on a niche helps raise your reputation faster.
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Expert Bio

Liz Strauss is the CEO and founder of SOBCon, a highly successful business bloggers conference. She is also the author of the popular Successful-Blog.com, as well as a speaker who works to help businesses become irresistible to their prospects and customers.

In 2011, Liz was named “Titan of Web 2.0,” a prestigious award presented at World Forum in Davos, Switzerland. She has also been named in the “Top 100 Social Media & Internet Marketing Bloggers” list, the “Top 100 Most Influential Marketers of 2008,” and the “50 of the Most Powerful and Influential Women of Social Media.”

For more information, visit Liz’s website or Successful-Blog.com.

Contact Info for Liz Strauss

Business Phone: 773-619-0371

Web address: LizStrauss.com

Web address: Successful-Blog.com

Travels From: Chicago, IL

Follow Liz: Twitter

 

lenora billings-harris

Interview with Lenora Billings-Harris

Diversity Strategist, Author, and Certified Speaking Professional

Greensboro, NC

Listen to this interview to learn:

  • How to bridge gaps created by perception
  • Reminders of being your best by being who you authentically are
  • The importance of attending to your verbal and non-verbal messages and micromessages that you send
  • Examples of reaching out to emerging markets in a way that’s not (unintentionally) condescending
  • A technique for raising your awareness of what it feels like to be a minority so you can become a better leader
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Expert Bio

Lenora Billings-Harris is a diversity strategist who partners with organizations to help them make diversity a competitive advantage. She has been included as one of 100 Global Thought Leaders on Diversity and Inclusion by The Society of Human Resource Management, and was named by Diversity Woman Magazine as one of the twenty top influential diversity leaders in the US. Her award winning diversity leadership research is recognized in journals internationally. Lenora’s ability to transform multifaceted diversity and inclusion concepts into immediately applicable “how to’s” have enabled her to help Fortune 500 companies, professional associations, government agencies, and educational institutions facilitate change to attract and retain top talent, expand multicultural markets, and heighten the number of engaged employees.

Lenora is the author of The Diversity Advantage and co-author of TRAILBLAZERS: How Top Business Leaders are Accelerating Results through Inclusion and Diversity, and she is often an expert guest on TV and radio internationally. She serves on the adjunct faculty of the business schools of Averett University and the University of North Carolina-Greensboro, and leads a full service diversity consulting firm. She is a Certified Speaking Professional and has presented to audiences in over eighteen countries on six continents.

For more information, visit Lenora’s website.

Contact Info for Lenora Billings-Harris

Business Phone: 336-282-4443

Web address: www.ubuntuglobal.com

Travels From: Raleigh, NC

Follow Lenora:

Twitter

Books by Lenora Billings-Harris

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ginny clarke

Interview with Ginny Clarke

President and CEO, Talent Optimization Partners, LLC

Chicago, IL

Listen to this interview to learn:

  • How to adjust to the change from working in a corporate environment to launching a business.
  • The new world of work and what skills both companies and business owners will need to hone to succeed.
  • Three techniques that Ginny has used to differentiate her business in a crowded industry.
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Expert Bio

Ginny Clarke is an expert in talent and career management, diversity recruitment and executive coaching. She is the founder and CEO of Talent Optimization Partners, LLC, a talent management consulting firm offering fully integrated talent management solutions for corporations, fast-growing companies and government entities. She is widely respected as a thought leader and practitioner of recruitment and retention strategies. She offers provocative remedies for organizations seeking to optimally leverage their global workforce.

Prior to forming her own firm in 2009, Ginny was a partner at Spencer Stuart, the global executive search firm, where she successfully recruited professionals in a variety of senior-level executive and board positions, as well as co-founded and led Spencer Stuart’s Diversity Practice.

Ginny is the author of Career Mapping: Charting Your Course in the New World of Work, as well as a frequent speaker, presenter, and media guest.

For more information, visit Ginny’s website.

Contact Info for Ginny Clarke

Business Phone: 312-988-9350

Website: MyCareerMapping.com

Travels From: Chicago, IL

Follow Ginny: Twitter

Books by Ginny Clarke


 

amy_robbins_wilson

Interview with Amy Robbins-Wilson

Co-founder, Angelsong Creations, LLC

Belfast, ME

Listen to this interview to learn:

  • How business ideas can come from unexpected inspiration.
  • Advice on positioning yourself and your business where people will look for it.
  • The importance of creating a genuine dialogue with your customers.
Play

Expert Bio

Amy Robbins-Wilson is an author, singer, composer, and performer who is passionate about supporting new moms in developing their own parenting style and becoming the best mommy they can be.

A recipient of the Harry S. Truman Award for scholarship, leadership, and public service, she is committed to creating comfort and inspiration through the arts. Her book Transformational Mothering: A Prayerful Companion for New Mothers won the Mom’s Choice Award in 2010. She is the Co-founder of Angelsong Creations, LLC, is the Lullaby Lady at LullabyLink.com, and has recorded several CDs of music for mothers and babies, including the Gold Mom’s Choice Award-winning “The Divine Hours of Motherhood.”

To learn more about her work please visit AmyRobbinsWilson.com.

Contact Info for Amy Robbins-Wilson

Business Name: AngelSong Creations, LLC

Web address: AmyRobbinsWilson.com

Travels From: Bangor, ME

Follow Amy: Twitter

Books by Amy Robbins-Wilson

bob cooper

Interview with Bob Cooper

Founder and President of Frontier Service Design, LLC

Malvern, PA

Listen to this interview to learn:

  • Where to look to identify cutting edge business trends.
  • The significance of a freemium model for market testing.
  • Case study of a company that learned the benefit of selling ancillary products to accommodate customer space constraints.
  • The need for a safe space to explore ideas and new ways of doing business.
  • How important leadership is in supporting or diluting the success of a project.
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Expert Bio

Bob Cooper is the founder and President of Frontier Service Design, LLC, a consulting firm that works with corporate clients to identify, design, build and launch innovative services that create new and recurring revenue streams. With over 25 years of experience in marketing, branding, technology development, interactive media, business design and executive leadership, he has launched one of the first firms in the United States to focus exclusively on service design. In fact, this is his second time on the “frontier” of a macro trend.

He quit his full-time marketing job to start his first company – an interactive marketing company called Frontier Media Group, Inc. – at the age of 29. That company was recognized by AdWeek as one of the nation’s “Top 50 Interactive Agencies” and by Deloitte & Touche as one of the “Fast 50”, and garnered Bob recognition as “Entrepreneur of the Year” from the Philadelphia Chamber of Commerce.

Bob has also co-authored a book about Philadelphia-based entrepreneurs entitled Dream, Inc.

For more information, visit Bob’s website.

Contact Info for Bob Cooper

Business Phone: 610-407-4027

Web Address: FrontierServiceDesign.com

Travels From: Philadelphia, PA

Follow Bob: Twitter

Books by Bob Cooper

michael broder

Interview with Michael Broder

Psychologist, Author, & Lecturer

Philadelphia, PA

Listen to this interview to learn:

  • How joint venture partnerships yield significant marketing results.
  • Tips on making partnerships mutually beneficial.
  • How small ideas have the power to take your career in unexpected directions.
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Expert Bio

Michael S. Broder, Ph.D., is a psychologist and author whose work centers around helping people to bring about  change and resolve major life issues in the shortest time possible.

He is the author of several widely-published books, including The Art of Living Single, The Art of Staying Together, and, most recently, Stage Climbing: How to Achieve Personal Greatness in Any Area of Your Life. Dr. Broder has also created numerous audio programs.

In 1987, he founded Media Psychology Associates (MPA) to provide training and consultation services to a wide variety of clients, including employee assistance programs, law enforcement, and industral, education, and government organizations. He served as the Chief Psychologist of the Philadelphia Police Department from 1995-2000.

He has hosted an award-winning radio program; made countless radio and television guest appearances, including on Oprah and The Today Show; and written for or been quoted in numerous publications, including Time and The New York Times.

To learn more, visit his website: DrMichaelBroder.com.

Contact Info for Michael Broder

Business Phone: 215-985-1132
Web address: DrMichaelBroder.com
Travels From: Philadelphia, PA
Follow Michael: Twitter

Books by Michael Broder

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simon bailey

Interview with Simon Bailey

Founder, Brilliance Institute, Inc.

Windermere, FL

Listen to this interview to learn:

  • How customer service is a mindset, not a department.
  • How experiences – not words – convince others.
  • About uncovering your own brilliance.
Play

Expert Bio

Simon T. Bailey is an award-winning, transformational speaker who seeks to illuminate and then magnify the brilliance inherent in everyone through his positively contagious energy and enthusiasm. He has been voted one of the Top 25 Speakers Shaping the Speaking Profession, as well as the best keynote speaker ever heard or used by the readers of Meetings and Conventions magazine.

Since leaving the Walt Disney Company and discovering his vocation eight years ago, Simon has worked with three hundred of the Fortune 1000.  A repeat speaker at Microsoft, Dell, and Society of Human Resource Management, Simon is also the founder of Brilliance Institute, Inc., a consulting and educational think tank.

In addition to writing for magazine and newspaper publication, Simon is the author of six books, one of which, Release Your Brilliance, was voted #17 of the top 100 books being read by corporate America. Simon’s seventh book will be published in 2011.

For more information, visit Simon’s website.

Contact Info for Simon T. Bailey

Business Phone: 407-905-5063

Web address: SimonTBailey.com

Travels From: Orlando, FL

Follow Simon: Twitter

Books by Simon T. Bailey

 

alan_weiss

Interview with Alan Weiss

Award-winning Speaker, Consultant, and Best Selling Author

East Greenwich, RI

Listen to this interview to learn:

  • The best times to ask for a business referral, and how to lay the groundwork for receiving one.
  • Specific language to use to get good referrals and great prospects, and why that’s important.
  • What other options you can offer a buyer who is satisfied with the value you’ve added.
  • How Alan used referrals to personally invite Marshall Goldsmith and David Maister as presenters at his Thought Leadership conference.
  • The importance of community for professional and personal growth.
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Expert Bio

Alan Weiss is a leading consultant, speaker and author. His consulting firm, Summit Consulting Group, Inc., has attracted clients such as Merck, Hewlett-Packard, GE, The Federal Reserve, The New York Times Corporation, and over 500 other leading organizations. The New York Post calls Alan Weiss, “one of the most highly respected independent consultants in the country.”

Alan is an inductee into the Professional Speaking Hall of Fame® and the concurrent recipient of the National Speakers Association Council of Peers Award of Excellence, representing the top 1% of professional speakers in the world. He has been named a Fellow of the Institute of Management Consultants, one of only two people in history holding both those designations.

His speaking typically includes 30 keynotes a year at major conferences, and he has been a visiting faculty member at several major universities. He has held an appointment as adjunct professor in the Graduate School of Business at the University of Rhode Island where he taught courses on advanced management and consulting skills. His Ph.D. is in psychology and he is a member of the American Psychological Society, the American Counseling Association, Division 13 of the American Psychological Association, and the Society for Personality and Social Psychology.

His prolific body of published work includes over 500 articles and 44 books, including his best-seller, Million Dollar Consulting. His newest is The Consulting Bible, and his next is Million Dollar Referrals.

Alan Weiss is interviewed and quoted frequently in the media. Success Magazine cited him in an editorial devoted to his work as “a worldwide expert in executive education.” The New York Post called him “one of the most highly regarded independent consultants in America.” He is the winner of the prestigious Axiem Award for Excellence in Audio Presentation.

He is also the recipient of the Lifetime Achievement Award of the American Press Institute, the first-ever for a non-journalist, and one of only seven awarded in the 65-year history of the association.

For more information, visit Alan’s website.

Contact Info for Alan Weiss

Business Phone: 401-884-2778

Web address: SummitConsulting.com

Blog: Contrarian Consulting

Travels From: Providence, RI

Follow Alan: Twitter

Books by Alan Weiss

dan seidman

Interview with Dan Seidman

Sales Training Expert and Bestselling Author

Barrington, IL

Listen to this interview to learn:

  • The practical importance of creating an emotional context for the buying decision.
  • How taking initiative with ASTD led to writing a much-needed book that helps both the sales industry as well as his career.
  • The importance of attending to language in sales conversations and elsewhere.
  • Top objections can be anticipated and prepared for to allow you to be more confident.
  • Why top sales pros can predict the future.
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Expert Bio

Dan Seidman is a speaker and trainer on influence for leaders, managers, and sales professionals who has been selected as one of the “Top 12 Sales Coaches in America” by Ultimate Selling Power. His mission for the next ten years is to help companies redesign existing sales training to include the latest best-practices on persuasion, based on his new book, The Ultimate Sales Training Book, a 600-page encyclopedia of best-practices and the latest influence strategies for sales training.

He is also the author of The Secret Language of Influence and of the #1 business bestseller Sales Autopsy, which reveals the top seven ways world class sales professionals distinguish themselves from everyone else who sells. His business humor columns reach over one and a half million readers a month both online and in print.

Dan likes to win outside of sales, too: he’s a three-time gold medalist with the World Master’s U.S. basketball team.

For more information, visit Dan’s website.

Contact Info for Dan Seidman

Business Phone: 847-359-7860

Web address: GotInfluenceInc.com

Web address: SalesAutopsy.com

Travels From: Chicago, IL

Follow Dan:

Twitter

Books by Dan Seidman

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colleen francis

Interview with Colleen Francis

Sales Expert and Member of the Canadian Speaking Hall of Fame

Ottawa, Canada

Listen to this interview to learn:

  • How she decided to leave a successful career to start her business
  • The shipping company case study, where small spot sales were converted to larger, more frequent sales
  • What hurdles companies need to clear in order to approach sales with greater effectiveness
  • A practical tip for helping salespeople move outside their comfort zone
  • The importance of dispelling the myth that selling is an innate skill, so your business can grow
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Expert Bio

Colleen Francis is driven by a passion for sales – and results. A successful sales professional for over 20 years, Colleen has studied the habits of the top 10% of sales performers from organizations of all sizes and shapes – from small businesses to Fortune 500 companies. She has complemented conventional sales wisdom with proven sales strategies that get results in today’s tough economy.

Through her company, Engage Selling Solutions, Colleen has condensed this winning formula into an internationally acclaimed sales training system, helping sales professionals everywhere to make an immediate and lasting impact to their results. Her services are regularly sought by leading organizations throughout the world including RBC, Adecco, Bell, Dow Chemical, HelmsBriscoe, Wilhelmsen and many others.

Colleen has been distinguished as a Certified Sales Professional, is a past President of the Canadian Association of Professional Speakers, and is a member of the Canadian Speaking Hall of Fame. Sales and Marketing Magazine has called Colleen and Engage Selling “one of the top 5 most effective sales training organizations in the market today.”

For more information, visit Colleen’s website.

Contact Info for Colleen Francis

Business Phone: 877-Engage-U (364-2438)

Web address: EngageSelling.com

Travels From: Ottawa, Canada

Follow Colleen:

Twitter

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rick mathieson

Interview with Rick Mathieson

Award-Winning Brand Marketer, Author, and Creative Strategist

San Francisco, CA

Listen to this interview to learn:

  • How Rick reached Tom Peters and formed the basis of a professional mentorship and friendship.
  • What the sustaining energy is that keeps people engaged and “in the conversation” both online and off line.
  • Contrasting examples of a company that bombed with their online effort and several that hit home runs.
  • The law of transparency online that allows even the smallest pizza shop to use these largely no-charge tools to build a fan base.
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Expert Bio

Rick Mathieson is an award-winning writer, author and creative strategist. A veteran of the advertising industry, Rick is the vice president and creative director for a prominent advertising agency, as well as a strategic advisor on digital marketing initiatives. Over the course of his career, Rick has been recognized with over one hundred regional, national and international creative awards for work produced for a veritable “Who’s Who” of global brand names, including HP, T-Mobile, Disney, and Ferrari Club of America.

Rick’s book Branding Unbound has ranked as the world’s #1 best-selling book on mobile marketing. His new book, The On-Demand Brand, was a #1 Amazon “Hot New Release,” and has ranked among Amazon’s Top 10 books on advertising. Spanning social media, branded entertainment, mobile marketing and more, the book has been described as “required reading for the digital age” for its strategic approach to delivering blockbuster brand experiences through digital innovation.

Rick’s insights on postmodern marketing have been featured in many media outlets, including Wired, Forbes, MSNBC, and NPR. He is also a frequently featured speaker at industry events, such as The iMedia Breakthrough Summit, Digital Hollywood, The Global Retail Executive Council, The Microsoft Leadership Forum, Yahoo’s “Branducation” lecture series, and the AMA’s “Corporate Branding” series, among many others.

For more information, visit Rick’s website.

Contact Info for Rick Mathieson

Web Address: RickMathieson.com

Rick’s Blog: GenWow

Travels From: San Francisco, CA

Follow Rick: Twitter

Books by Rick Mathieson

melanie-thumb

Interview with Melanie Rotenberg

Physician and co-author of Laugh Yourself Thin

Melbourne, FL

Listen to this interview to learn:

  • How to take yourself lightly and your business seriously.
  • The rapid business boost a successful book can provide.
  • What interviews and focused networking can do for your business growth.
Play

Expert Bio

Melanie W. Rotenberg, MD, is a medical school professor and stand-up comedian. A disability physician addressing obesity, she is in private practice in Melbourne, FL, where she has counseled thousands of patients on weight loss techniques. Dr. Rotenberg also holds a volunteer faculty appointment at the University of Central Florida College of Medicine in Orlando, FL. She is available for speaking engagements around the world.

Contact Info for Melanie Rotenberg

Business Name: Doctor R Comedy

Business Phone: 321-676-2008

Travels From: Orlando, FL

Books by Melanie Rotenberg

sybil_stershic

Interview with Sybil Stershic

President, Quality Service Marketing

Allentown, PA

Listen to this interview to learn:

  • How to recognize the ineffective lip service some managers give when what employees want is to make more significant contributions.
  • The importance of an internal marketing action plan.
  • Why the more employees know about the customer, the better they can serve them.
  • Why people leave a boss or supervisor, not a company, in general.
  • Three levels of connection to review for optimum employee engagement.
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Expert Bio

Sybil F. Stershic, president of Quality Service Marketing, is a marketing and organizational advisor with more than 30 years of experience helping service providers strengthen employee and customer relationships. A leading authority on engaging employees through internal marketing, she is the author of Taking Care of the People Who Matter Most: A Guide to Employee-Customer Care and the Quality Service Marketing blog.

Sybil founded Quality Service Marketing in 1988, specializing in internal marketing and communications, customer-focused training, and marketing planning. Her clients span a variety of service industries including advertising, communications, financial services, food service, government, healthcare, higher education, professional associations, and social service organizations. She also teaches marketing workshops nationwide.

Active in leadership and professional development, Sybil is a former Chairman of the American Marketing Association (AMA). In addition to her continued involvement with AMA, she serves on the Advisory Council of the Global Facilitator Service Corps and is a member of BoardSource and the International Association of Facilitators.

For more information, visit Sybil’s website.

Contact Info for Sybil Stershic

Business Phone: 610-366-8944

Web address: QualityServiceMarketing.com

Travels From: Philadelphia, PA

Follow Sybil: Twitter

Books by Sybil Stershic

kevin_popvic

Interview with Kevin Popovic

Founder and Communications Director, Ideahaus

Del Mar, CA

Listen to this interview to learn:

  • The evolution of a business based on fitting a passion and skillset into an eager marketplace through video and event production.
  • Secrets behind the vital sequence of developing the strategy, plan, executing, and then measuring the results.
  • Insights behind the scenes with satellite marketing.
  • How Kevin leveraged his video interviews to build a powerful brand and bottom line success for his clients.
Play

Expert Bio

Kevin Popović founded Ideahaus in 1990 to help clients figure out what to say and how to say it to their target markets while building truly remarkable brands. As Communications Director for the award-winning company, he develops creative strategies and communications plans, including schedules, budgets and metrics for everything a company uses to communicate.

Kevin developed the trade name “Satellite Marketing” to describe a communications strategy designed to connect an organization with its target markets via social media sites and services. Satellites are used in addition to, or in place of, traditional media, such as print, radio, television, and direct mail. This technique is the subject of his forthcoming book, Satellite Marketing: Using Social Media for Business.

For more information, visit Kevin’s website.

Contact Info for Kevin Popović

Business Phone: 866-773-0441

Web address: Ideahaus.com

Travels From: San Diego, CA

Follow Kevin: Twitter


 

scott belsky

Interview with Scott Belsky

Founder and CEO of Behance and Bestselling Author

New York, NY

Listen to this interview to learn:

  • How Scott completed his creative project, the book Making Things Happen.
  • How to create a live event program with a waiting list of hundreds of creative professionals.
  • How Scott busted the top 5 myths about how to make creative ideas really happen.
Play

Expert Bio

Scott Belsky believes that the greatest breakthroughs across all industries are a result of creative people and teams that are especially productive, and has therefore committed his professional life to helping organize creative individuals, teams, and networks.

Scott is the founder and CEO of Behance, a company that develops products and services for creative industries. These include The 99%, Behance’s think tank and annual conference devoted to execution in the creative world; Action Method, a popular online/mobile productivity application and line of organizational paper products; and the Creative’s Outfitter, which distributes a selection of products that help organize creative people and teams.

Through his work at Behance, Scott has become an advocate for technology and community initiatives that empower the careers of creative professionals and help businesses leverage the creative potential of their people. He has worked with leading media and Fortune 500 companies, including GE and Hewlett-Packard. He has appeared in the Wall Street Journal and BusinessWeek, and has shared Behance’s research in segments on ABC News, MSNBC, and with the United States State Department and CIA. Scott has also guest lectured at Cornell University, Harvard University, VCU Brand Center, and UC Berkeley among other institutions, and serves as a small business expert on American Express’ Open Forum website. In 2010, Scott was included in Fast Company’s “100 Most Creative People in Business” list.

Scott is also the author of the best-selling book Making Ideas Happen.

For more information, visit Scott’s website.

Contact Info for Scott Belsky

Behance Web Address: Behance.com

Scott’s Web Address: ScottBelsky.com

Travels From: New York, NY

Follow Scott: Twitter

Books by Scott Belsky

 

scott klososky

Interview with Scott Klososky

Author, Social Technology Expert, and Founder of Alkami Technology

Detroit, MI

Listen to this interview to learn:

  • How a dyslexic boss showed how to find a willing market and build a business from the ground up
  • What it took to sell to larger companies as a startup
  • Mistakes made and lessons learned from overly ambitious business expansion
  • What CEOs need to know now about leadership skills in the age of digital marketing and social media
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Expert Bio

Scott Klososky, a former CEO of three successful startup companies, currently serves as founder and Chairman of the Board of Alkami Technology, which focuses on providing online account management solutions to the financial services industry. Scott also works with senior executives in organizations ranging from Fortune 500 corporations to universities and nonprofits, including Cisco, Ebay, Volvo, and the American Payroll Association. He helps his clients integrate social technologies into their strategic direction as well as improve their utilization of technology as a tool.

Scott is the author of three books: The Velocity Manifesto: Harnessing Technology, Vision and Culture to Future Proof Your Organization, Enterprise Social Technologies: Helping Organizations Harness the Power of Social Media, Social Networking, Social Relevancy, and Managing with Social Technology, a McGraw Hill Brief Case Series Book that is targeted specifically at giving managers a roadmap for implementing and using social tools in order to improve productivity and results.

For more information, visit Scott’s website.

Contact Info for Scott Klososky

Business Phone: 405-359-3910

Web address: http://www.fpov.com/scott-speaks/

Travels From: Detroit, MI

Follow Scott:

Twitter

Books by Scott Klososky

dan_mcdade

Interview with Dan McDade

President and CEO, PointClear

Norcross, GA

Listen to this interview to learn:

  • The characteristics of a complex sale and how it must be treated differently.
  • Common mistakes companies make with misunderstanding lifetime customer value,  cost per lead, and making accurate sales forecasts.
  • The value of being persistent and how it lead to a $1 billion dollar sale for one of PointClear’s clients.
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Expert Bio

Dan McDade founded PointClear in 1997 with the mission to be the first and best company providing prospect development services to business-to-business companies with complex sales processes. He has been instrumental in developing the innovative strategies that drive revenue for PointClear clients nationwide.

In addition to serving as president and CEO of PointClear, Dan is the author of The Truth About Leads, an insightful book that sheds light on the little-known secrets that help focus B2B lead-generation efforts, align sales and marketing organizations and drive revenue. The book was published in early 2011.

The Sales Lead Management Association named Dan one of the 50 most influential people in sales lead management in 2009, 2010 and 2011. Dan is also the author of ViewPoint | The Truth About Lead Generation, a blog exploring issues related to B2B sales, marketing and lead generation.

For more information, visit Dan’s website.

Contact Info for Dan McDade

Business Phone: 678-533-2700 or 877-582-9909 (toll free)

Web address: PointClear.com

Travels From: Atlanta, GA

Follow Dan:Twitter

 

Books by Dan McDade

debbie allen

Interview with Debbie Allen

Serial Entrepreneur, Certified Speaking Professional, and Author

Scottsdale, AZ

Listen to this interview to learn:

  • How focusing on a key strategy creates great business momentum.
  • The power of finding the right joint venture partners.
  • What crystal clear ideas and an authentic heart base can do for your business.
  • The reality behind becoming successful as an information marketer.
  • >>> Special offer to participate in an upcoming P3 Epic Event <<<
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Expert Bio

Debbie Allen, The Millionaire Entrepreneur Business Builder, works with clients around the world as an international business speaker and marketing mentor. Her expertise helps entrepreneurs achieve dramatic results with their branding, online marketing and overall business success blueprint.

As a highly successful serial entrepreneur starting at age 19, Debbie developed multiple million dollar companies in diverse industries including mini-storage, real estate, retail, professional speaking, marketing consultation, information marketing and event businesses.

She is an author of five books on business and personal development including her best seller, Confessions of Shameless Self Promoters.

Debbie has presented before thousands of people in over 20 countries around the world and is one of the top 5% of professional women speakers worldwide to have achieved the honor of Certified Speaking Professional from both the National Speakers Association and the International Speakers Federation. She has also been nominated as an Entrepreneur Leader of the World 2011.

For more information, visit Debbie’s website.

Contact Info for Debbie Allen

Business Phone: 480-634-7691

Web address: DebbieAllen.com

Travels From: Phoenix, AZ

Follow Debbie: Twitter

Books by Debbie Allen

joan_pagano

Interview with Joan Pagano

Author and Founder, Joan Pagano Fitness

Listen to this interview to learn:

  • The importance of continuous marketing.
  • How measuring concrete results really does make a difference to business growth.
  • That there really is time in your busy workday to exercise well.
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Expert Bio

Joan Pagano is the author of best-selling fitness books, an informational speaker on health and fitness topics, and the owner of Joan Pagano Fitness in New York City.

Former trainer to Jacqueline Onassis and Caroline Kennedy, Joan has provided professional guidance to people at all levels of fitness since 1988, creating hundreds of training programs for individuals, groups, fitness facilities, schools, hospitals and corporations.

Joan is an authority on the benefits of exercise for women’s health issues such as pregnancy, breast cancer, menopause and osteoporosis as well as strength training through the decades. She has contributed to such publications as SHAPEHealth, FitnessOxygen and Vitality magazines,The Wall Street Journal, the Chicago Tribune and The Cleveland Plain Dealer among many others and has made national and regional TV appearances.

Formerly the Director of the Personal Trainer Certification Program at Marymount Manhattan College, Joan now manages her own staff of fitness trainers. She is a spokesperson for IDEA Health & Fitness Association, the world’s largest association for fitness and wellness professionals. Joan is certified in Health and Fitness Instruction by the American College of Sports Medicine (ACSM) and is a Phi Beta Kappa cum laude graduate of Connecticut College. She has completed seven marathons.

For more information, visit the Joan Pagano Fitness website.

Contact Info for Joan Pagano

Business Phone: 212-722-8116
Web address: JoanPaganoFitness.com
Travels From: New York, NY
Follow Joan: Twitter

Books by Joan Pagano

 

ron karr

Interview with Ron Karr

Speaker and President, Karr Associates, Inc.

Westwood, NJ

Listen to this interview to learn:

  • What dire family situation led Ron to start his career path.
  • The McKinsey study that shares a startling finding about providing value to the customer.
  • How to let customers have a sample of your value to build a business relationship.
  • The incredibly simple and powerful tactic of envisioning what you want to have happen in business and in your life.
  • How to create new opportunities rather than simply compete for existing ones.
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Expert Bio

Ron Karr is an award-winning, high-content speaker and in-demand business consultant. As President of Karr Associates, Inc., he specializes in helping organizations and professionals generate remarkable sales and operational results through The Titan Principle. Ron offers his audiences and consulting clients – including Hewlett Packard, Met Life, Sprint, and UPS – the real world business success and knowledge he gained during a highly successful career in sales and management.

Ron is a national director and an active member of the National Speakers Association and is past president of its NY Tri-State Chapter. In 1995, the NY Tri-State Chapter of NSA presented Mr. Karr with the prestigious Golden Mike Award in recognition of his service and professional achievement.

He has appeared in numerous magazines and is the author of The Titan Principle and co-author of The Complete Idiot’s Guide to Great Customer Service. His latest book, Lead, Sell, or Get Out of the Way: The 7 Traits of Great Sellers, outlines a repeatable process based on the powerful idea that great sellers lead relationships in the same way that great leaders sell ideas.

For more information, visit Ron’s website.

Contact Info for Ron Karr

Business Phone: 201-666-7599

Web address: RonKarr.com

Travels From: New York, NY

Follow Ron: Twitter

Books by Ron Karr

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terry hawkins

Interview with Terry Hawkins

Award-winning Enterprise Educator and Bestselling Author

Los Angeles, CA

Listen to this interview to learn:

  • How getting new business can often be an indirect process, fueled by enthusiastic outreach
  • The benefit of focusing on improving the client’s situation
  • Using cartoon characters Pitman and Stickman to explain change to business teams
  • What happens to groups where the incentive system is out of synch with the company values
  • How effective business growth starts with effective hiring
Play

Expert Bio

Terry Hawkins is an award-winning speaker, enterprise educator, and founder of People In Progress, which recently expanded from Australia to the United States. A masterful educator in attitude and mind-set change, cutting-edge sales techniques, leadership development, communication strategies, and more, Terry is Australia’s most-booked female speaker. She is also the winner of the 2012 RADICAL Entrepreneur Award and of Australia’s prestigious Educator Award for Excellence.

Terry is the author of the bestselling book There Are Only Two Times in Life, NOW and TOO LATE! and a series of childrens’ books, as well as a contributing author to several more volumes, including The Power of More Than One and 20/20: A Fresh Look at Business Growth.

For more information, visit Terry’s website.

Contact Info for Terry Hawkins

Business Phone: 310-937-1183

Web Address: TerryHawkins.com

Travels From: Los Angeles, CA

Follow Terry:

Twitter