MQ4B Archives - My Quest for the Best

Category Archives for "MQ4B"

H3 Leadership – Featured Interview with Brad Lomenick

Author, President of Catalyst

Brad Lomenick talks with Bill Ringle on My Quest for the Best about H3 Leadership’s implications for small business leaders and their teams becoming more effective.

Key points that you’ll learn from this interview:

  • The benefits of H3 leadership
  • Why introversion and leadership potential aren’t mutually exclusive.
  • How leadership brings out hidden talents, and weaknesses, in people.
  • The importance of having a company culture that encourages two way feedback.

Interview Insights

Click to Read the Show Notes

2:45 Brad discusses his connection to John C. Maxwell.

4:30 How leadership ability was natural to Brad even in his youth.

6:56 [On why leaders can be introverts] – “Just because you’re naturally quiet…doesn’t mean you still can’t lead.”

7:52 Leadership doesn’t mean hogging the spotlight, it means stewardship.

8:26 “If you want to lead, you’re going to have to be responsible for people.”

10:59 The importance of not being a “Darb” leader, and letting the stress of leadership bring out toxic aspects of your personality.

14:43 “Everyone wants to work in an environment where self-awareness is at the forefront of the culture.” 

16:31 “When you’re in charge, no one wants to tell you the truth.”

18:43 “You lead like you were led.”

19:40 “People are looking for a culture that is healthy and customized for them.”

22:39 Why you should invest time in on boarding new team members.

23:27 [How to be proactive during the hiring process] – “The story behind the story matters.”

25:00 “Hire slow, fire fast.”

26:38 [H3 Leadership] – “Be humble, stay hungry, always hustle.”

27:40 – “In writing any book the challenge always comes: ‘How personal are you going to be?’”

29:43 Why it’s so essential to be curious.

30:40 “The best way for you to gain instant credibility is ask a good question.”

35:09 “We bypass ‘why,’ because why is hard.”

38:00 The most surprising thing for Brad about writing the book.

39:37 Brad’s tips for staying on track and productive.

Expert Bio

Brad Lomenick is a producer, entrepreneur, speaker, sought-after leadership advisor, author and longtime president of Catalyst, largely credited with growing the organization into one of the largest and most recognized leadership brands and gatherings in the world. For over 10 years, Brad led the Catalyst Conference and garnered the reputation as a convener of America’s most respected leaders including John Maxwell, Jim Collins, Malcolm Gladwell, Seth Godin, Mark Burnett, Tony Dungy, Marcus Buckingham and Rick Warren, among many others.

In 2013, he published his first book, The Catalyst Leader, and his second book, H3 Leadership: Be Humble. Stay Hungry. Always Hustle., released in September of 2015. A prolific content creator, for eight years Brad hosted the Catalyst Podcast, interviewing change makers from across the globe and attracting hundreds of thousands of listeners per month. Additionally, he frequently blogs about leadership, the next generation, creativity, innovation, social media, teamwork, personal growth, and more on his website, as well as speaking at conferences around the world. He has been featured in TIME, Washington Post, Fast Company, Business Insider, CNN.com, INC, Fox News, Relevant, Religion News Service, and others.

For more information, visit Brad Lomenick’s Website.

Contact Info for Brad Lomenick

Web address: https://bradlomenick.com

Travels from: Bristow, OK

Phone: (404) 931-2297

Contact:

 

Resources Mentioned by Brad Lomenick:

 

 

 

Overscheduled by Success – Featured Interview with Dr. Ron Stotts

Title

Dr. Ron Stotts talks with Bill Ringle on My Quest about how very successful leaders recognize the Hero’s Journey and make internal adjustments to create outstanding external results.

Key points that you’ll learn from this interview:

  • How Ron started his inner journey after leaving the Marines and seeking to make sense of the dozens of basic training buddies who never returned from Vietnam
  • An explanation of why it is so important to leave your comfort zone in order to grow as a person, and how staying stuck in your comfort zone limits your ability to make effective decisions for your business and your team
  • What your “big mind” is and how to find it.
  • Overcoming old limitations
  • Ron’s morning routine that helps him stay present with his celebrity clients

Interview Insights

Click to Read the Show Notes

2:32 How Ron went from being a Marine to following his inward journey. “I found I had to let go of all my training to be an all American boy was taking me.”

4:47 Details of Joseph Campbell’s “Hero’s Journey,” on leaving the comfort zone.

5:37 “I realized that comfort zone wasn’t comfortable for me any longer.”

6:08 “The hero’s journey is about taking your life up to the next level.”

6:59 How childhood experience affect the way humans act as adults, especially in regards to their choices and relationships.

7:36 Why people should “quit chasing the symptoms.” Symptoms are indicators of an opportunity to grow.

9:58 How Ron helped a client overcome his communication problems, specifically those surrounding how he communicated anger.

14:35 “Change begins to happen almost immediately.”

17:05 “We are nothing but energy. That’s physics, not metaphysics.”

18:07 Why lobsters, and humans, need to take the time to “shed their shell.”

19:24 Ron describes the Big Mind. – “The quieter my mind got, the more depth I had in my life.”

22:34 How Ron used Big Mind to create a $1M Japanese Garden.

24:01 “Most people think in terms of working harder. I think in terms of accessing different parts of who we are.”

26:30 “Money is not the answer.”

27:19 The source of why people so often sabotage their life, and why when you come up against roadblocks, it’s not necessarily a bad thing.

30:08 Some changes needed aren’t big changes, but small changes, that will make all the difference.

31:11 Ron’s morning routine for staying centered throughout his day.

Expert Bio

Dr. Ron Stotts was trained by some of the best in his field, with early mentors like Joseph Campbell, Buckminster Fuller, and other leaders of spiritual and personal growth. His service has evolved into working with those committed to their path and the influential leaders who have guided them along their way. While there are many who can help treat the symptoms of humanity’s deepest challenges, Ron’s unique work not only takes his clients to the deepest source of their challenges but guides them into transforming those challenges into great opportunities.

Ron lives in Santa Barbara, CA with his wife, Carol.

For more information, visit Dr. Ron Stott’s Website.

Contact Info for Dr. Ron Stotts

Web address: www.ronstotts.com

Travels from: Santa Barbara, CA

Phone:(805) 845-3881

Contact:

  

Resources Mentioned by Dr. Ron Stotts

 

 

The One Percent Edge – Interview with Susan Solovic

Entrepreneur and New York Times bestselling Author

Susan Solovic and Bill Ringle scussed how business leaders can find and exploit the one percent edge to stay relevant to their markets and outpace the competition on My Quest for the Best.

Key points that you’ll learn from this interview:

  • How early jobs in the family funeral home and waitressing motivated her to seek new opportunities and environments.
  • Secrets to effective business networking that you can use to stand out, get noticed, and gain business.
  • A way to gauge progress in building your brand online.
  • An example of the importance in cutting the dead weight in your organization.
  • The importance of a “no sacred cows” principle in your leadership.
  • Why the National Court Reporters Association is one of Susan’s favorite examples of re-envisioning your organization’s mission in the face of technology trends.

Interview Insights

Click to Read the Show Notes

2:10 How a negative experience working at a steakhouse encouraged Susan to think about making money differently.

3:51 Susan recounts how her mom’s entrepreneurial drive inspired her to become one too.

4:37 “If you have the guts to go out and do it on your own, go out and do it on your own.”

5:15 [On having the courage to leave the corporate world] – “You take the step and say I’m going to give this a try, and if it doesn’t work out, it doesn’t work out.”

5:55 The benefits of knowing your core competencies.

7:15 The steps Susan took to deal with the challenge of an assumed learning disability in middle school.

8:04 “Believe in yourself, know what you can do. No one should label you.”

9:06 How a lack of knowledge about how to run an internet company didn’t stop Susan from buying SBTV.com. The company would become one of the Hot Tech 100 companies of the year.

10:28 “The biggest thing that we did to build the business was getting collaboration.”

11:28 [On Networking] – “It’s not about selling, it’s about building that trust and rapport.”

13:29 Marketing used to be the message going out to consumers, and now it’s a two way street.

15:05 “We have so much access to data.”

16:40 Susan explains the significance of being authentic and connecting with your followers online.

17:22 How collaboration with other websites can bring more traffic to your website.

19:08 [The One Percent Edge] – “It’s about looking at your business on a regular basis…and about continuing to evolve on a regular basis.”

20:30 “You can”t be on the status quo, you’ve got to be on the status grow.”

20:49 The dangers of being married to our business operations.

22:40 “If you’re not willing to open up, I can’t help you.”

24:05 Susan describes the process of writing the book.

25:56 The trend of people wanting to talk about what’s happening, and being more accessible to having new conversations.

Expert Bio

Susan Solovic is an award winning entrepreneur, New York Times bestselling author, media personality, keynote speaker and attorney. Her new book is The One Percent Edge: Small Changes That Guarantee Relevance and Build Sustainable Success. Solovic is also the host of The One Percent Edge podcast.

For more information, visit Susan Solovic’s Website.

Contact Info for Susan Solovic

Web address: http://www.susansolovic.com/ 

Travels from: Jupiter, FL

Phone: (631) 539-4558

Contact:

  

Resources Mentioned by Susan Solovic:

 

 

 

The Map Will Appear When the Car is in Motion – Featured Interview with Clay Scroggins

Author, Pastor of North Point Community Church

Clay Scroggins talks with Bill Ringle on My Quest for the Best about the principles and pitfalls of how to lead when you’re not in charge.

Key points that you’ll learn from this interview:

  • The risk of leading by authority or title, even when you’re the CEO, manager, coach, or parent
  • How Clay defines influence and its relationship to leadership
  • The 4 behaviors that allow anyone to lead without authority.
  • The one characteristic to develop to help others see you as a leader.
  • How to become less defensive and more open to feedback.
  • The importance of uncovering someone’s true motivation because we’re not all motivated by the same incentives
  • The relevance of the GPS message that “the map will appear when the car is in motion.”
  • When you can have time to pursue your most important objectives, without interruptions from the phone, staff, or outsiders.

Interview Insights

Click to Read the Show Notes

2:28 Clay explains why leadership and authority don’t always go hand in hand.

3:32 How an internship at the Georgia State House crafted Clay’s young understanding of leadership and decision making.

4:43 “When you believe that you have to be in charge in order to lead, that even when you are in charge and you try to leverage that authority to try to get people to move, it will work in the short term, but it does not work long term.”

5:09 The essence of leadership is influence. – “[Leadership is the ability to inspire people to move in order to accomplish something that they may not even realize that they want to accomplish.”

5:52 “Because leadership is influence, some people are born with more instinctual traits that give them influence.”

6:30 “What are my behaviors today that are gaining me influence? And what am I doing that’s costing influence?”

8:15 First of the four big behaviors to cultivate more influence.

8:41 “The easiest way to lead yourself is to ask others exactly where you are…You can’t get to where you wanna be unless you know exactly where you are.”

12:21 “There are things about yourself that everyone else knows, and that you probably know, but you have no clue that they are as aware as they actually are.”

14:20 Why influence is a commodity.

15:03 “Solicited feedback is always easier than unsolicited feedback.”

19:02 “What we have to [ask] as leaders, as managers, whether we’re in charge or not…is what is the incentive that’s causing them to work, what is motivating them?”

20:44 How to motivate people who are happy in their current position.

22:52  The big behaviors that cultivate influence.

23:52 “Every one of us has to bring value to what we’re working on.”

24:26 “The most dangerous enemy to not being in charge is passivity.”

26:48 How Clay rewards leadership behavior.

28:15 Why our greatest fear of taking leadership actions is fear of doing it wrong. – “The map will appear when the car is in motion.”

29:32 “A part of our role when we’re not in charge is to manage the anxiety of our boss.”

31:12 “Nothing so conclusively proves your ability to lead others as what you do on a day to day basis to lead yourself.”

32:13 Clay describes the steps he took in order to not only start, but finish the book.

33:11 Clay’s tips and tricks for staying productive and on task.

Expert Bio

Clay Scroggins is the lead pastor of North Point Community Church, providing visionary and directional leadership for all of the Alpharetta, Georgia church staff and congregation. As the original and largest campus of North Point Ministries, ranked numerous times by Outreach Magazine as the Largest Church in America, NPCC averages over 12,000 people in attendance. Working for Andy Stanley, Clay has worked his way through many organizational levels of North Point Ministries and knows all too well the difficulties of leading with influence and not authority. Clay holds a degree in Industrial Engineering from Georgia Tech as well as a Master’s degree and Doctorate with an emphasis in Online Church from Dallas Theological Seminary. He lives in Forsyth County, Georgia, with his wife, Jenny, and their five children.

For more information, visit Clay Scroggins’s Website.

Contact Info for Clay Scroggins

Web address: https://clayscroggins.com/

Travels from: Alpharetta, GA

Phone: (404) 751-7117

Contact:

LinkedIn  

Resources Mentioned by Clay Scroggins:

 

How Creativity Remakes the World – Featured Interview with Anthony Brandt

Author, Director Professor of Composition and Theory at Rice University

Anthony Brandt talks with Bill Ringle on My Quest for the Best about how creativity is an untapped wellspring of ideas to enrich your life and business.

Key points that you’ll learn from this interview:

  • How making cards and gifts in his family growing up nurtured his belief in everyday creativity, which is why he still carries on this tradition in his family today.
  • How business leaders can harness the dynamic tension between what’s familiar and what’s new to improve products and services.
  • Examples of how to encourage creativity in the workplace, and when to recognize that you’ve gone to far and are making your people uncomfortable.
  • The importance of creativity in your company’s culture, and whether to concentrate on a dedicated team or to imbue creativity throughout the culture.

Interview Insights

Click to Read the Show Notes

1:08 Anthony describes one of the ways he and David co-author Eagleman initially connected.

1:41 How Anthony’s parents practice of restricting TV, and introducing construction materials, in the home encouraged his early creativity.

3:13 “From the moment I did something like playing the violin, I also wanted to make the music myself.”

4:15 Why hearing their piece rehearsed is such a joy for composers.

4:45 “David’s an amazing scientist. Not only does he do cutting edge research, but he’s also a best selling novelist.”

5:53 Bill tells off the collaborative efforts between Nikola Tesla and Thomas Edison

7:39 Why did Beethoven move to Vienna? – “He needed to be embedded in a culture in order to thrive as an individual creator.”

8:17 “There’s this virtuous loop between social engagement and the actions of our own imagination.”

10:06 Anthony describes the process of writing the book with David Eagleman.

10:38 “The only reason animals have memories is in order to better predict the future.”

11:01 [Exploration vs. Exploitation] – “Every animal. even if their in the most bountiful environment, they’ve got all the food they could ever want, will dedicate a certain amount of their life to exploring new environments.”

11:40 [The roots of creativity] – “Being able to think beyond the present moment and detach from reality and imagine alternative futures, that was where, evolutionarily, the seed of creativity was born.”

13:54 “It’s true that some examples of creativity exist in the wild, but they’re very anecdotal and they’re very limited.”

15:31 “[Creativity] is something that is absolutely normal. It is awe-inspiringly ordinary. “

16:55 Anthony’s steps for people who want to reconnect with their creativity. – “Whatever you can find that you can make yourself, do it yourself.”

18:29 “Creativity is too often presented as being all about novelty…human minds like to have one foot in the familiar and one foot in the unexpected.”

22:44 “One of the most dangerous concepts is that of the finish line.”

24:20 “How do you know when you’ve come up with a great idea?”

26:05 What companies can do to foster creativity in the workplace.

28:10 “There’s no doubt that creativity is risky.”

31:00 The importance of play not just for children, but for adults too.

33:13 Why composers are so deadline driven, and why it’s essential to create “intermediate deadlines” for yourself in the midst of a large project.

35:20 What Anthony uses to stay on track and productive.

37:12 “The smartest and the most successful people are the ones who are generating the most options.” 

Expert Bio

Composer Anthony Brandt is a Professor of Composition and Theory at Rice University’s Shepherd School of Music and Artistic Director of the award-winning contemporary music ensemble Musiqa. He and neuroscientist David Eagleman have co-authored “The Runaway Species: How Creativity Remakes the World” (“Essential and highly pleasurable reading”-Kirkus, “A refreshing and thought-provoking book”-Booklist ,”Beautifully produced, illustrated and written”–Nature). Dr. Brandt’s musical catalogue includes orchestral, chamber, vocal, theater, dance and television works, installation pieces and two chamber operas. Recordings of his music are available on the Albany and Crystal labels. His honors include a Koussevitzky Commission from the Library of Congress, grants from the National Endowment for the Arts, Meet-the-Composer, and the Houston Arts Alliance, and fellowships to the MacDowell and Djerassi arts colonies.

He has been a visiting composer at the Bremen Musikfest, the Universidad Veracruzana, the Bowdoin International Music Festival, the Baltimore New Chamber Festival, Cleveland State University and SUNY-Buffalo, and composer-in-residence of the International Festival of Music in Morelia, Mexico and Houston’s OrchestraX. Dr. Brandt has co-authored articles for the journals Frontiers and Brain Connectivity and is a contributing author to the upcoming Oxford Handbook of Music Psychology. He is also the author of the innovative free online music appreciation course “Sound Reasoning,” available at OpenStax.org. He is currently a co-investigator in a study of music and stroke recovery at Methodist Hospital’s Center for Performing Arts Medicine. Dr. Brandt has been awarded Rice University’s Phi Beta Kappa and George R. Brown Teaching Prizes.

For more information, visitAnthony Brandt’s Website.

Contact Info for Anthony Brandt

Web address: https://runawayspecies.com/

Travels from: Houston, TX

Phone: (646) 928-5999

Contact:

 Twitter LinkedIn

Resources Mentioned by Anthony Brandt:

The Everyday Joy of ‘I Get To’ – Featured Interview with Ted Larkins

Owner of The Get To Principle, LLC

Ted Larkins talks with Bill Ringle on My Quest for the Best about how to adopt a “get to” mindset and become more peaceful, productive, and satisfied in your everyday life.
Key points that you’ll learn from this interview:
  • The significance of the Dalai Lama’s advice that the purpose of life is to find happiness.
  • What happens when you start thinking in terms of “I get to” instead of “I have to.”
  • What an Indian man who lived in a 10 x 10 home with his wife and four children taught Ted about happiness.
  • What happened when a successful Tampa real estate agent started applying the “Get To” principles.
  • What matters to celebrities like Jon Bon Jovi when it comes to happiness.
  • Ted’s 15 minute daily morning practice that strengthens his mindset and creates a blueprint for success.

 

Interview Insights

Click to Read the Show Notes

1:49 How Ted’s parents passed onto him the ethic of “getting out and doing things.”

2:58 [Paraphrasing the Dalai Lama] – “The purpose of life, I believe, is to find happiness.”

3:28 “When you make the choice to be happy, it’s really powerful.”

4:25 The benefits of smiling more often.

5:30 The “30 second rule” of changing your mindset.

5:49 [The Get To Mantra] – “You say, ‘I get to do this,’ you smile, and then you do what you’re going to do.’”

7:08 The essential difference in mindset between “I have to” and “I get to.”

10:15 Why the kind of happiness Ted refers to isn’t a “Polyanna” kind of happiness.

13:08 How Ted’s experiences traveling through India helped him shape his worldview.

14:59 “When I’m deliberate about saying ‘I get to do this,’ the more in control I am of my life.”

15:49 “We all have our level of frustration and things like that, but we do have the choice.”

17:28 Ted recounts his work with Bon Jovi, and what it was like to get through the trust barrier.

18:49 “We’re born and then we die, and in between we get to do this thing called life.”

20:09 The point of the mindful movement.

21:43 [Ted describes his 3 month executive coaching process.] – “It helps take people from this mundane [mindset] or just going through the motions and brings them up to really experiencing life.”

22:30 Case study of a Florida business man who just wasn’t getting the most out of life.

23:45 [On writing Get To Be Happy] – “I had the best time.”

25:24 “I learned that just being focused and dedicated to something for 30 minutes a day, you can get a lot done.”

28:15 Ted’s daily exercise for staying happy and productive.

Expert Bio

Ted Larkins is an author, speaker, accomplished business executive and coach on happiness. Through his book and keynote talks, he shares the powerful Get To Principle, the ability to say “I Get To” as opposed to “I have to”. Ted also co-developed a leading entertainment licensing company in Tokyo, representing major movie studios that included Paramount Pictures, Sony Pictures, and 20th Century Fox. He’s worked on projects with Jon Bon Jovi, Jack Nicklaus, Mariah Carey, and many other artists. He is former Senior Vice President of the North American division of CPLG, one of the world’s leading entertainment, sport and brand licensing agencies. He is on the board of directors of the Licensing Industry Merchandise Association (LIMA), co-chairing the charity committee and sitting on the executive committee. He is a guest lecturer for the UCLAx Entertainment Studies and Performing Arts program.
Over a year and a half period, during his daily 4 hour train commute to work in Hollywood, he wrote the book, “Get To Be Happy: Stories and Secrets On Loving the Sh*t Out of Life. Ted lives with his wife of 22 years and their two children in Southern California.

For more information, visit Ted Larkins’ Website

Contact Info for Ted Larkins

Web address: http://www.tedlarkins.com

Travels from: Costa Meza, CA

Phone: (818) 261-8262

Contact:

LinkedIn  Twitter

Resources Mentioned by Ted Larkins:

 

Lessons Learned after hosting over 621 TEDx Talk Speakers – Featured Interview with Ajit George

TEDx Wilmington organizer and Certified Dream Builder™

Ajit Mathew George talks with Bill Ringle on My Quest for the Best about his experience with running TEDx Wilmington and how the 620+ TEDx presentations have shaped and improved his life.

Key points that you’ll learn from this interview:

  • How his family of engineers and doctors served as “reverse inspiration” on his entrepreneurial career path
  • The story behind becoming the TEDx Wilmington founder in 2011, which now has showcased over 627 speakers and received over 6 million YouTube views.
  • Keys to delivering a great talk in 12-18 minutes (hint: requires 50 hours of rehearsal!)
  • Background stories on two standout TEDx presentations: Actor Yvonne Orjii on why she has decided to stay a virgin, a direct contradiction to her choice in screen roles; and Yolanda Schlabach, whose 2016 talk raised the awareness of sexual trafficking along Route 95 between Washington DC and New York to the attention of the Governor of Delaware for legislative action.
  • How Ajit’s experience as a TEDx host has made him a better listener for his life coaching clients.
  • The legacy project of creating a hydroponic garden center run by former prison inmates to provide organic produce to restaurants within 200 miles of Wilmington.

Interview Insights

Click to Read the Show Notes

1:51 Ajit tells about growing up in a family where all his cousins were either engineers or doctors, and how it made him want to do the opposite. “I wanted to not take a safe route.”

2:50 Ajit recounts the four years he spent in India as a youth working in a children’s league, and how a key leader in the league helped develop his organizational skills.

4:08 “It’s ok to fail…and recovering from failure is almost as important as failing.”

5:33 How Ajit became involved with TED and TEDx

7:00 Ajit gives tips on how to put together a TEDx talk.

7:07 “People feel the need to put everything they know into a talk, which is a huge mistake.”

7:31 “What is that one idea worth spreading?”

9:15 [How to resist the urge to condense multiple ideas] – “Write down every idea [you] want to share in a TEDx talk, it doesn’t matter whether it’s one talk or multiple talks. Once [you] write it down on a sheet of paper, I then say, ‘What is the one idea of all those ideas on the sheet of paper you want to share with the world if you never got an opportunity to do a second TEDx talk?’”

10:09 “[TEDx Wilmington] no longer let anyone come without a lot of rehearsal…It’s a very conscious, determined process that we have.”

11:14 [Ajit explains why TEDx talks don’t allow notes] – “A good TEDx talk takes at least 50 hours of rehearsal.”

13:26 Ajit describes the organizational challenges of running TEDx.

15:02 What makes a fascinating TED talk.

17:12 “Often what we try to do is give a global platform to people who have great messages, but who are not getting them across.”

19:05 What it means to be a good life coach.

19:15 “You can only show them how to walk and give them the directions.”

20:33 “It’s much harder to get people to gracefully surrender something that they passionately believe in.” 

21:00 Ajit tells about his upcoming project Second Chances Farm, an organic farm where individuals recently released from prison will have a place to get back on their feet, and the goals he has for its development.

24:43 How Ajit became involved with doing work with Wilmington prisons through the organization Breaking Bread Behind Bars.

25:52 [On hiring individuals recently released from prison] – “There’s a huge shortage of labor force in the United States right now.”

27:50 [The importance of prioritization] – “The key is remembering that there’s no such thing as multi-tasking…so at the end of the day you have to decide if you make a list of 25 things, what’s the one thing that you must do today?”

Expert Bio

Ajit Mathew George is a TEDx organizer, certified Dream Builder™ Life Coach, creative marketer, serial entrepreneur, philanthropist, gastronaut, wine aficionado, and dream catcher who divides his time between Wilmington, Delaware and Virgin Gorda, British Virgin Islands. He has over 40 years of experience in creative marketing, strategic planning and business development in many different arenas ranging from broadcasting, non-profits and resort real estate development.

Through Magic Dust, LLC, he helps organizations and individuals build their dreams, accelerate their results, and create richer, more fulfilling lives through Life Coaching, strategic marketing and event planning. Over the years, Ajit has sprinkled his “magic dust” to create some magical events such as First Night Wilmington, Meals From the Masters Celebrity Chef’s Brunch, Evening With The Masters, Cellar Masters Wine Auction, Evening of Style, Black Tie Monopoly Tournament, Virgin Islands Winemakers Dinners, MidAtlantic Wine + Food Festival and TEDxWilmington.

As the organizer and executive producer of TEDxWilmington (www.tedxwilmington.com) Ajit organized six annual TEDxWilmington Conferences, the 2018 TEDxWilmingtonED Conference, the 2016 and 2017 TEDxWilmingtonWomen Conference, 2017 TEDxYouth@Wilmington and 18 TEDxWilmingtonSalons between 2014 and 2017 including a very special TEDx Salon inside a prison in July 2015. These 29 different TEDx events featuring 397 speakers from around the world who gave 375 TEDx talks. As of March 5, 2018, the TEDx talks given at TEDxWilmington had over 6.351.709 views on YouTube.

Ajit is the Chairman of the American Wine Society’s First State Wine Guild. He was also the founder of the MidAtlantic Wine+ Food Festival, which in 2015 consisted of a series of 33 acclaimed food and wine events in 4 states over 4 days featuring 60 chefs + 23 winemakers from 6 continents. He organized this annual Wine + Food Festival for 4 years.

Ajit is the founder of Second Chances Farm; LLC, which is creating an organic vertical farm in Wilmington, Delaware that, will exclusively hire people re-entering society after completing their prison sentence.

For more information, visit Ajit Mathew George’s Website

Contact Info for Ajit Mathew George

Web address: http://www.tedxwilmington.com/

Travels from: Wilmington, Delaware

Phone: (302) 521-9769

Contact:

LinkedIn  Twitter 

Resources Mentioned by Ajit Mathew George:

TEDx Wilmington

Second Chances

TEDx Videos Mentioned

Sex Trafficking in the U.S.: Young Lives, Insane Profit | Yolanda Schlabach | TEDxWilmington

The wait is sexy | Yvonne Orji | TEDxWilmingtonSalon

 

 

What’s Your Signature? – Featured Interview with Soon Yu

Author, Consultant, Speaker, Professor

Soon Yu talks with Bill Ringle on My Quest for the Best about his new book, Iconic Advantage, and what it means develop a signature brand.

Key points that you’ll learn from this interview:

  • Why the ability to collaborate is such an essential skill for entrepreneurs.

  • How Yu helped a small company simplify their strategy so they could break into a competitive American market.

  • The benefits of looking for the highest point of entry in marketing.

  • The question he asks Fortune 500 companies to help them focus.

  • The special approach that longstanding successful companies have.

Interview Insights

Click to Read the Show Notes

1:25 Yu tells about his early experience starting an Asian Funk Band.

2:08 “Even when met with odds that seem insurmountable, it didn’t stop us, we went out and created an Asian Funk Band.”

2:30 “I leaned on a lot of other folks and some of their skills and some of their ideas were basically how to figure out and make a shared vision work.”

3:25 [On his mother as his role model] – My mom decided to do everything she could to contribute to our ability to move to a new country and to acclimate.”

4:16 Yu tells about his move from Taiwan at 3 years old to Berkley, California.

4:39 [On his ideal client] – “Folks who are very interested in learning and have a high degree of curiosity, who know they have a lot of unique skills, capabilities, and experiences, but also are sort of seeking leveraged guidance.”

5:50 Yu tells about his recent work with a company who had a very interesting product and an even more interesting challenge – “Their key challenge was they had a very distinctive product proposition, and a wonderful story because the products were all made based on empathy…their challenge was how do they come into a mature market and be the eighth competitor in that market?”

8:09 Yu explains the ins and outs of breaking into a complicated market by not going for the lowest hanging fruit.

8:39 “We help them focus on this idea of instead of going really broad, going really narrow.”

10:06 “Do you know which of your brands or your product franchises are delivering most of your profit? And of those, do you know which of them are truly iconic?”

11:47 “Take your cash cow, milk them, and butter them up.”

12:37 [On his inspiration for writing Iconic Advantage] – “I always veer towards wanting to do new things – new product lines, new initiatives, new technology…but what I learned over those 30 years was that I had a hard time commercializing new ideas.”

13:58 [On the approach that longstanding successful companies have] – “They took a lot of their shiny new ideas and applied it to franchises that had momentum.”

14:46 Yu explains that most companies don’t know what makes them iconic.

15:19 [Why it’s critical to keep people in love with your brand] – “Just like consumers fall in love with people, they also fall in love with brands. And just like people, when you fall in love with somebody, you don’t want to fall out of love with them. And if somebody’s in love with you, you’re not going to do things to hurt that relationship.”

15:35 “It’s critical for those of us who are caretakers of brands to take care of that relationship as a love relationship.”

15:59 Basics of the Iconic Brand Pyramid

17:18 “That’s where it starts off – What do you care about?”

17:39 “You want to be consistent about how you represent your personality.”

19:37 “There’s a lot of ways to find these signature elements, and it’s critical that you find those.”

20:09 Why it’s essential to reinforce and align.

21:16 The story behind Nike Air and their path to distinctive design.

22:28 Why it’s important for companies not to overlook the assets already inside of their organization.

23:50 Why an hour of true productivity each day is a goal worth seeking out.

24:42 “I have a very simple 3-5 year vision of what I want to accomplish.”

22:29 “When you leave the room, what fragrance do you leave the room with? What do people remember you for?”

Expert Bio

Soon Yu is an international speaker and bestselling author of Iconic Advantage: Don’t Chase the New, Innovate the Old.

He regularly consults business leaders on developing meaningful Iconic Signature Elements, Signature Moments and Signature Communication.

Yu most recently served as Global VP of Innovation at VF Corporation, parent organization to over 30 global apparel companies, including The North Face, Vans, Timberland, Nautica and Wrangler. While at VF, Yu created a two billion-dollar innovation pipeline, established three global innovation centers and initiated industry-leading design best practices.

Prior to this, he worked at The Clorox Company and Chiquita Brands, where he won company-wide awards for best advertising, best promotion and best new product, and gained industry recognition from the Webby Award, Favorite Website Award and Dope Award. He was also founder and CEO for numerous venture-backed startups, including Gazoontite, Promeo Technologies and TWRL, and was recognized as a Northern California finalist for the prestigious Ernst & Young Entrepreneur of the Year award.

Yu is an adjunct professor at Parsons School of Design and often guest lectures at Stanford University, where he received his MBA and is active with the GSB Asian Alumni Association.

For more information, visit Soon Yu’s Website.

Contact Info for Soon Yu

Web address: www.soonyu.com

Travels from: Austin, TX

Phone: (336) 740-4223

Contact:

LinkedIn Twitter 

Resources Mentioned by Soon Yu:

Use Your Book as a Business Builder – Interview with Suzy Prudden

Co-Founder of Itty Bitty Publishing

Suzy Prudden talks with Bill Ringle on My Quest for the Best about Itty Bitty Books, entrepreneurship, and why you shouldn’t be afraid to just pick up the phone.

Key points that you’ll learn from this interview:

  • How an Itty Bitty Author went from making $100,000 a year to $750,000 a year
  • Why it’s so important to pick up the phone and follow-up
  • Why you shouldn’t give your book away as a business card
  • How the internet has changed the publishing industry
  • What’s it like to write an Itty Bitty Book

Interview Insights

Click to Read the Show Notes

00:52 “I was a fitness expert. I had a fitness school in New York City.”

1:05 Prudden describes all the rapid changes that occurred after she sold her business at 40.

1:33 “I couldn’t pay my franchise fees, so I lost the franchise, thank goodness, so I started to work with entrepreneurs.”

1:52 “Working with entrepreneurs is very exciting because entrepreneurs, they have to be self-starters.”

2:21 “The most challenging thing for most entrepreneurs, literally, is picking up the phone.”

3:03 “People don’t like to hear the word no.”

3:55 Why it’s so important to follow up right away.

4:49 Prudden discusses the origins of Itty Bitty Publishing.

5:10 [On writing the first book with her sister] – “We didn’t know what we were doing, we had no idea what we were doing.”

5:25 “We had 2,000 to sell, we have 1,800 left. It just didn’t work.”

5:50 “I asked my sister to change the cover of the Itty Bitty Book, and to cut it, make it shorter.”

6:40 [On the Amazing Itty Bitty Weight Loss Book] – “My ego had a blip…I looked at my sister and said, ‘Are you sure you don’t want my name on the book?’ And then I looked at the book and said, ‘Actually, that’s a million dollar business.”

7:05 “2 weeks later we had our first author, 6 weeks later we had our first published book.”

7:19 “Because of the internet, the publishing industry has totally changed.”

8:00 “The world is being inundated with information.”

8:33 “So when we look at Itty Bitty, we thought: ‘All we want to do is we want information that’s going to make a difference for the reader that they don’t have to weed through.”

8:55 [On sorting through larger books for salient info] –  “Itty Bitty Books are the yellow highlights.”

9:38 [On the type of person who should write a book] – “Any person who has a sort of expertise that they are using in their business.”

10:40 How having a book you’ve written in your area of expertise will increase your credibility and open doors for you.

11:00 Examples of writers who have written for Itty Bitty Books.

11:15 “A lot of our authors sell their books, a lot of our authors give them away, which I don’t like them to do that.”

11:30 “People don’t value what they don’t pay for.”

11:58 [On why she dislikes people handing out books at conferences] – “If I buy the book because I’m interested in reading [it], that’s a whole different thing.”

12:25 “You should not give you book away as a business card, you should sell your book.”

13:18 “If you give your book away as a business card, that book usually ends up in a pile that either ends up in the garbage, which I will not do, or ends up at goodwill.”

13:36 “We have about 130 authors that are ‘in play,’ so to speak.”

14:12 “The moment we came up with the idea we knew we had a million dollar business.”

14:23 “It wasn’t that we started Itty Bitty and it slowly grew and then we knew it was a winner, it was almost as if God had handed us this thing.”

14:52 [On founding on a new business in her seventies] – “It’s like we wanted something that would live beyond us.”

15:18 “Bookstores are a dying breed. I love bookstores, I love going into bookstores. I don’t want my book in a bookstore, because you won’t find it.”

15:39 [Why Prudden hates book signings.] –  “Unless you’re a really famous person, people aren’t really going to show up.”

15:45 “If your book doesn’t sell within two months, the bookstore tears off the front cover, sends it back to the publisher, and the publisher has to refund the money.”

16:35 [On why Prudden prefers stores were Itty Bitty Books can have their own kiosk] – “When I’ve been at places where I have all my books on display, people will go through my rack and by ten books.”

17:01 Prudden tells about meeting the person who helps people get their products into Target.

18:33 [On one of their authors who’s written 4 books with them] – “Using his Itty Bitty Book he’s grown from making $100,000 to making three quarters of a million dollars a year.”

19:23 “He is our golden boy.”

19:35 “I believe a book is a business builder, not a business card.”

20:06 Why if, you have to give away your book, you give it to a decision maker as a program for success, not as a business card.

21:30 [On how long it takes for an Itty Bitty Book to get published] – “That depends on the author. We’ve had people write their book in three days. We’ve also had somebody who will write their book in two years.”

21:41 “When you become an Itty Bitty Author, we send you a ‘How to Write an Itty Bitty Book’ book.”

22:01 “You have to keep it very short. A lot of people overwrite.”

23:02 [On Amazon and all the digitals] – “Nook, Kindle, Smashwords, Kobo, D2D, iTunes, Barnes and Noble – anything you can put on your computer, your phone….”

23:40 Prudden describes the ins and outs of Itty Bitty Publishing including author splits and digital vs. print versions and pricing.

24:00 “Everyone asks me, ‘How quickly will I make my money back by selling books.’ And I tell them, ‘You won’t. You’ll make your money back by using your book as a business builder.”

25:05 Prudden tells about how Itty Bitty Book’s Marijuana book: 15 Ways to Use Cannabis for Healing, came to be, including its upcoming sequel. – “And then I said, ‘Then you’re going to write the book 15 Ways to Talk to Your Kids about Cannabis and then you’re going to write the book 15 Ways to Use Edibles Correctly.

27:36 How Itty Bitty’s “15 Experts” Books are compiled

28:00 Five Question Round

29:48 “You are the power in your life.”

30:22 “You have to work at it. You have to take action.”

30:52 “I’ve been making up companies for 50 years. You get an idea, and you just do it.”

Expert Bio

Suzy Prudden is a prize winning speaker and seminar leader, author and TV/radio host and personality, has been inspiring audiences since 1965.  She is also a New York Times Best Selling Author, fitness expert, hypnotherapist, and success and accountability coach. She’s written 14 books on physical fitness, weight loss, body/mind technology and mind power, as well as 4 videos, and dozens of DVD’s and CD’s. She created and publishes the Amazing Itty Bitty Book series and Fit For Life® Publishing.

She’s been on Oprah, Good Morning America, and The Today Show. The New York Times says, “If Suzy is talking about it today, the rest of the country will be talking about it tomorrow.”

For more information, visit Suzy Prudden’s website.

Contact Info for Suzy Prudden

Web address: www.ittybittypublishing.com

Travels from:El Segundo, CA

Phone:(310) 640-8885

Contact:

LinkedIn Facebook Twitter

Resources Mentioned by Author Name:

 

Anthony Camacho – Top Producer Factory 

David Gershon and Gail Straub – Empowerment Institute 

Scuba Tanks and Fierce Conversations – Featured Interview with Susan Scott

Founder of Fierce, Inc., Author of Fierce Conversations and Fierce Leadership

Susan Scott talks to Bill Ringle on My Quest for the Best about fierce leadership and the benefits of learning how to have truly meaningful conversations.

Key points that you’ll learn from this interview:
  • What is the real role of managers
  • Why leaders should offer their employees to challenge the way they’re thinking.
  • How meaningful conversation occurs in a culture where candor is valued.
  • How “putting on a scuba tank” can keep your meetings from being a waste of time.
  • Why practice can make you a better communicator

Interview Insights

Click to Read the Show Notes

1:39 Scott talks about an early role model – her grandmother – the first to start the Tuxedo rental business.

2:07 [On starting Fierce] – “I had been running groups of CEO’s here in Seattle…and I would meet with each of them once a month for about 2 hours.”

2:45 [Inspired by Hemingway] “I had an epiphany that our companies and our careers and our relationships and our lives can succeed or fail, gradually hen suddenly, one conversation at a time.” 

3:08 “What gets talked about within a company, how it gets talked about, and who is invited to the conversation, determines what’s going to happen.”

4:22 [Paraphrasing Annie Dillard] – “How we spend our days is how we spend our lives.”

4:29 “Most leaders are spending their days in meeting after meeting after meeting, conversation after conversation after conversation.”

5:23 The importance of straight talk and straight listening.

5:38 “People are understandably frightened to disclose what they’re really thinking and feeling, and they don’t necessarily want to go for the biggest and baddest and toughest and most complicated issues.”

5:59 “People end up waterskiing through their conversations rather than putting on a scuba tank and going deeper.”

7:14 “Fierce Leadership is the book that if somebody’s going to read one book, they should read that one.”

7:57 [On making the conversation real] – “You have to decide whether or not you really care about the issues on the table. If you don’t care, then you’re not necessarily going to come out from behind yourself and be real.”

8:22 “I would hope that you are in a culture where candid candor is valued.”

8:31 “No plan will survive its collision with reality.”

9:31 “The person who’s holding the meeting fills that form before everyone comes together for the meeting.”

10:21 “A leader’s job is not to be right, a leader’s job is to get it right for the company.”

10:38 “If I’m the leader, I want to start by changing the way I’m holding my meetings.”

11:31 “There’s an easy and graceful way to put your perspective on the table even if it contradicts the leaders of the organization.”

12:14 “Most people aren’t even aware that they’re shutting people down.”

13:05 “In our training nobody does any role play, nobody pretends to be someone other than who they are.”

14:29 How practice can make you a better communicator.

14:51 “We teach people what accountability really is and how to raise the bar on accountability.”

16:05 How a meeting facilitator can help keep a meeting from derailing.

16:31 “We want the client to have gotten tremendous benefit from the training and actually make progress on an issue that is of great importance to them.”

17:12 People always amaze me at how brave, courageous, and skillful they can be very quickly, given the right tools and understanding of what’s at stake.”

17:59 “What is your role as a manager? It is not to have all of the answers, it is not to create the plan all by yourself.”

18:42 “If I as a manager am always just dictating to them what they should do, and sharing the brilliance of my own thinking with them, there’s not much room for them to shine. Plus, I am not always going to get it right.”

20:13 [On Managers changing mindset] – “Why would I want to go back to that lonely role of coming up with all of these ideas myself, when I’ve got some amazing people who came up with ideas is a short amount of time?”

22:05 “When everybody knows, and you tell them at the beginning ‘Before we conclude I’m going to ask every one of you to give me your best advice,’ when you do that, no one is going to be checking out.”

23:08 “If you haven’t heard from somebody in the meeting you call on them.”

23:38 “You teach people how to behave in these meetings and no one gets to hide out and shrink their subatomic particles and vanish off the radar screen. They’re invited to the meeting because their perspective is important.”

25:24 [Paraphrasing Will Rogers] – “Politicians are good at saying absolutely nothing and saying it all the time. Nobody’s listening and then everybody disagrees,”

26:43 Ask more questions, respond with fewer ‘Yes, but’s,” especially in regards to political discussions.

29:44 “Labelling people or groups of people is so counterproductive.”

30:30 “People are tired of having these 360 anonymous inputs…people want to have conversations.”

30:53 “Companies are shifting their performance management to be this ongoing conversation.”

31:00 The two major updates to Fierce Conversations

33:04 [On feedback] – “The time has come, we all know that we need it.”

33:36 “Let’s get away from the practice of holding people accountable and holding people able and modeling accountability.”

34:09 “Be very clear with people on what are their deliverables.”

34:44 “There’s no way I can hold you to a standard that is higher than the one I’m exhibiting myself.”

34:54 “Accountability is an attitude.”

35:03 “You have to create an environment in which people choose accountability.”

36:08 Feedback Scott has received from readers.

37:23 “You wasn’t people to come up with their own insights.”

38:59 [On fierce conversations] – “It’s one where we lean in, we really listen to one another, we totally disclose what we’re thinking, we share the goal of getting it right.

39:17 Five questions with Susan Scott

Expert Bio

Susan Scott is a best-selling author and leadership development architect who has enabled top executives worldwide to engage in vibrant dialogue with one another, with their employees, and with their customers for more than two decades. As CEO of Fierce Conversation, a company she founded in 2001, Susan sets the company’s strategic vision and creates the culture through her ongoing commitment to ensure employees are engaged, communication is candid, and learning is continuous.

Prior to starting Fierce, Susan spent 12 years running think tanks for CEOs designing and delivering training to peers working with CEOs across the globe. In 2002, ‘Fierce Conversations -Achieving Success at Work and in Life, One Conversation at a Time,’ was published in 4 countries. It was included on The Wall Street Journal and UPI best seller lists, and was one of USA TODAY’S top 40 business books of 2002. Her much anticipated second book – ‘Fierce Leadership: A Bold Alternative to the Worst ‘Best’ Practices of Business Today was published in 2009, and was also listed on The Wall Street Journal and The New York Times best seller lists. In May 2017 Susan re-released “Fierce Conversations” with 40% updated content, incorporating more data and technology that was developed through her experience in the industry over the last 15 years.

For more information, visit Susan Scott’s website.

Contact Info for Susan Scott

Web address: www.fierceinc.com

Travels from: Seattle, WA

Phone: (206) 818-2429

Contact: Sarah Mann

LinkedIn Facebook Twitter

Resources Mentioned by Susan Scott:

 

Ernest Hemingway’s The Sun Also Rises

Henry David Thoreau’s Walden

Annie Dillard

Will Rogers

Sell with Authority – Interview with Mike Saunders

Positioning Authority Coach at Marketing Huddle

Authority Positioning Coach Mike Saunders talks with Bill Ringle on My Quest for the Best about marketing huddles, learning from failure, and the phenomenon of creating “Done for You” assets.

Key points that you’ll learn from this interview:
  • Why strong companies don’t eliminate marketing completely when times get tough.
  • How having authority assets distinguishes you from your competitors
  • The importance of regular “marketing huddles.”
  • The biggest takeaway from failure.
  • What it means to have Authority Positioning.

Interview Insights

Click to Read the Show Notes

1:12 How the 2008 economic crisis was the impetus for Saunders to get his MBA in Marketing, and eventually form his marketing firm Marketing Huddle.

2:00 [On keeping the marketing budget in tough times] – “They would keep that momentum going knowing that their competitors were cutting back and they would gain that market share.”

2:05 “For the last 9 years I’ve focused on helping small business owners, entrepreneurs, consultants with their marketing with some real cutting edge marketing strategy.”

2:30 How Authority Positioning will grant you the distance you need between you and your competitors.

3:19 [On the term Huddle] – “A lot of times in business consulting you’ll see them recommend ‘Do a daily huddle, do a weekly huddle, get your team to come together to talk about what’s working, what’s not.”

5:05 [On Daymond John] – “He wants to see the people who have failed so he can learn from the failures.”

5:13 “Most of the time you hear that phrase, you win or you…and people are like ‘yeah yeah yeah, lose, win or you lose!’ No, you win or your learn.”

5:40 “If it doesn’t turn out the way you want it, take those lessons, move on to the next iteration of that plan and move on to build from that.”

6:40 You have to be wired to be an entrepreneur, otherwise you’ll run for the hills at the first setback.

7:20 “You need to have the strategy before the tactics because if you just start throwing tactics out there without a strategy then you’re really going in multiple directions.”

7:40 Points out the importance of Steven Covey’s phrase, “Begin with the end in mind.”

8:16 [The biggest takeaway] – “Maybe there was a small level of success, well let’s just do it again but do it a tiny bit better, or a little bit longer, or align with the right strategic alliances.”

8:55 “I don’t think anyone starts a business and has this consistent trajectory upward, there’s going to be those ups and downs.”

9:41 “The problem came where I was trying to be too many things to too many types of people, and I was never an expert in one specific thing.”

10:16 [On Writing Authority Selling] – “Everybody’s doing good content on social media, good content on a blog post, but not many people are out there writing a book.”

11:43 How writing his first book on business social media led him to find more opportunities.

11:57 “It was at that point I realized that if I had just given a two minute elevator speech about how people should do social media differently, it would’ve gone in one ear and out the other.”

13:32 [On being an influencer] – “We don’t have superstar celebrity movie star status, but guess what we do have. We have a message and we have some expertise that we are really good at in what we do for our customers and our clients.”

14:05 “A marketing consultant does a lot of things, but an authority positioning coach, now that’s interesting, how can that help me?”

14:30 “We all are selling, but when you can sell from the position of expertise and authority, your ideas will land that much better.”

15:50 “Having a position of authority helps you to sell or promote your business and your ideas from a whole different mindset than your competitors.”

17:21 How a graphic designer used Saunder’s Authority Positioning Model to differentiate himself. “I helped him become an Amazon bestselling author without writing a word.”

18:41 The importance of having long term authority positioning assets.

19:26 “Your prospects are googling your name and your brand, because maybe they were introduced to your name by a friend.”

21:59 “The ‘done for you’ model is so viable because people these days want something done for them, handed to them, and quickly without a lot of hassle.”

23:40 “There’s a disconnect between your head and your hands.”

25:16 [On establishing authority positioning] – “You gotta start small.”

27:00 5 Question Round

30:55 “Building your authority is your number 1 priority.”

Expert Bio

As the Authority Positioning Coach, I help entrepreneurs break out of obscurity by amplifying their hidden expertise to a position of status & prestige to become THE go-to Authority & Expert in their industry. The Authority Positioning Coach is a Boutique Marketing Agency providing “Done-for-You” Authority Positioning Packages to elevate your brand to a position of status and prestige.

I am the author of Amazon Bestselling book, Authority Selling™, contributor to The Huffington Post, Adjunct Marketing Professor at several Universities and member of the Forbes Coaches Council – an invitation-only community for the World’s Most Influential Business Coaches.

For more information on Mike Saunders, visit Marketing Huddle. 

Contact Info for Mike Saunders

Web address: http://www.marketinghuddle.com/

Travels from: Arvada, CO

        Phone: (720) 232-3112

Connect on Social Media:

LinkedIn Twitter YouTube

Resources Mentioned by Mike Saunders:

 

Daymond John 

Stephen Covey

Seth Godin

Thinking Right Side Up – Featured Interview with David Fields

Founder of Ascendant Consulting

David Fields talks with Bill Ringle on My Quest for the Best about how connecting with clients means recognizing that when it comes to consulting, it’s not about you.

Key points that you’ll learn from this interview:

  • Why Emotional Connection plays such an important role in client relationships
  • How Making mistakes can make you more valuable to your clients
  • What it means to think “right side up.”
  • Why being confident will get you more consulting clients
  • The reason clients have difficulty trusting new approaches

Interview Insights

Click to Read the Show Notes

00:59 Fields discusses his fanatical love of both chocolate and hockey.

1:28 “I happen to love what I do, like many of us who are entrepreneurs. I just thrive on the business.”

2:36 Fields recalls a story from his childhood about a word class mathematician who taught him how to use unit blocks in kindergarten. “This amazing mathematician would ride his bike to teach kids in kindergarten.”

3:00 “I just think that the idea of teaching other people and giving your knowledge, not at your level, but at their level…you meet people where they are and help them.”

3:56 [On his first job(s)] “I’m a numbers person, and I went into marketing research and learned a lot of great skills there.”

4:07 “My first boss once told me, ‘David our job isn’t to say that the glass is half empty or the glass is half full but to say there is 6oz of water in a 12 oz glass.”

4:33 “Life is so much more than numbers, and in fact, numbers aren’t the answer.”

5:13 Fields tells about his time working as an interviewer for a dating service.

6:05 “If you go back 30 years, the idea of meeting someone through a service, there’s a lot of stigma attached.”

6:30 “It wasn’t the matching that got people there, it was the emotional journey.”

7:00 Fields recounts the time leading up to spinning off from his original company to start a new consulting company with his partner Jim.

7:40 [On the fate of the early venture] – “That worked incredibly well for about 4 weeks.”

8:05 “Jim was the business development guy. I was the backroom engine guy. I was coming up with models and smart solutions to client problems.”

8:19 “I was left without a partner, without clients, and without the skill set to develop clients.”

8:37 “My first year running Ascendant was a disaster.”

8:59 “Once you have some success and you’re smart enough to get help, then it gets easier.”

9:25 “Unless you have failed, you can’t show that you have the resilience and the ability to get up.”

9:43 “I wouldn’t go out of my way to try to make mistakes, but if you try to avoid them, that’s where trouble sets in.”

10:25 [On Org Design] – “No design is ever perfect out of the gate.”

10:33 “We’re better off putting it in place, getting it darn close, and then refining it. I don’t worry about the mistakes, I worry about creating high quality.”

11:15 [On thinking right side up] – “Consulting is not about you, it’s about them.”

11:35 [On what his experiences working in a shoe store taught him] – “It doesn’t matter what it looked like to you…it mattered what it felt like to them. It wasn’t about my shoes it was about their feet.”

11:56 “If there’s one thing to take away from our discussion, I would say take that away. It’s not about you, it’s about them.”

12:26 “Most of the time we start something we think about ourselves, and we have to push ourselves to think about our clients.”

12:50 “Take the first line of the e-mail and make it about the client, not about you.”

13:08 “In everything you do: every e-mail you write, every presentation you give, think to yourself, ‘How do I make this about them, not me.”

13:32 “Confidence is extremely important.”

13:59 “One of the ironies is that people look inside for their confidence. They’ve been taught by self-help gurus that there is some inner core and they have to believe in themselves, and I think that’s absolutely nonsense.”

14:16 “Stop looking at yourself. If your prospect or client believes you have value, then you have value.”

14:38 “The lack of self-confidence comes from thinking too much about yourself.”

16:20 [On teaching new consultants why they don’t need certifications] – “If a client came to you with this problem, could you give them a solution that will solve the problem? If the answer is yes, then why do you need a certification?”

17:20 “A lot of consultants want to start with: ‘Here’s what I’m good at. Here’s what I know. Let me try to sell what I know.” 

17:30 It doesn’t matter what you know or what you’re good at, all that matters is what the market wants.

17:38 “Learn something different. Learn what the market wants.”

18:14 “It’s not that we shouldn’t study and learn. We absolutely should, we should go where the market is and pick up skills.”

18:42 [What Field learned from consumer products] – “You need a breakthrough product and you need to be differentiated.”

19:05 “Clients aren’t looking for different. Clients aren’t looking for breakthrough. Clients are looking for solved. They’re looking for a solution that’s reliable and credible.”

19:25 “Every single client, every single executive, has had at least one experience, and probably multiple experiences, with having hired a third party and that third party didn’t deliver.”

19:59 [On client trust] – “They want the thing that’s worked 30 times.”

20:03 “Don’t worry about what makes you different, worry about what makes you credible and reliable.”

20:25 How Fields met Keith Ferrazzi

22:00 “If we’re trying to appear reliable and we’re trying to appear credible, the clients need some proof.”

22:21 “There’s social proof like crazy these days.”

22:41 Clients are looking for how you interact with them, and they’re also looking for other kinds of social proof.

23:15 “The advantage of having a marquee client is that you can put them on the marquee and people will say ‘Wow!’”

24:15 “Whether you’re a sole [consultant] or boutique, you’re always trying to balance command.”

24:25 “I would never advise building capacity ahead of demand.”

24:50 Not everyone is cut out to be a rainmaker.

25:53 “Impact is step 2, before you get visibility.”

26:55 “People who are going to take your ideas and not call you, were never going to call you anyway.”

27:26 “What you do is gain the people who were smart enough to realize that there’s one level, which is understanding a concept, there’s another level which is implementing it without making as many mistakes. And then there’s another level, which is implementing it with feedback and coaching and guidance along the way, and that’s going to make the entire process faster.”

29:06 “I think most people know that coaching is a good thing.”

29:25 “You have to make a decision that you’re willing to invest in your business.”

29:45 “Are you willing to learn and change?”

29:55 Good coaches will often make you do something different, something uncomfortable.

30:00 “And if you want to achieve something different, you’re going to have to change something and probably something that feels uncomfortable.”

31:17 [On the early years of Ascendant] – “It never occurred to me to do hourly work, that’s not how I grew up.”

32:25 Fields tips for staying on track and focused.

32:42 “I’m not naturally on track. I’m intellectually spastic.”

32:54 “If something’s not your skill set, you get rid of it and you have somebody whose skill set it is take care of it.”

35:00 “I am here to help consultants succeed.”

36:35 “We can always learn and we can always improve.”

David Field’s Bio

David A. Fields works with boutique consulting firms and individual consultants across the globe that are eager to accelerate growth, increase profit and create lucrative, lifestyle-friendly practices. He has guided consultancies ranging from one-person startups to the consulting divisions of some of the world’s largest companies.

David still advises corporate clients too. After climbing the ranks to become a partner at a prestigious consulting firm in Connecticut, David co-founded Ascendant Consulting, where he has attracted clients such as Abbott Laboratories, Church & Dwight, FMC, Warner Home Video, and many others.

David’s books include Amazon’s highest-rated book on the business of consulting released in the past 20 years: The Irresistible Consultant’s Guide to Winning Clients.

He also leads the Ascendant Consortium, a unique, “general contractor” model in which David acts as both a client and consultant on the same project. The consortium now includes more than 150 consultants whose clients are a Who’s Who of the global business world. The Ascendant Consortium was a breakthrough for David professionally, and in this model high-dollar, high-margin projects are the norm.

David received his Bachelor’s and Master’s degrees from Carnegie Mellon. (Go plaid!) He is a hockey fanatic and eats egregious amounts of chocolate.

For more information, visit David Field’s website.

Contact Info for David Fields

Web address: http://davidafields.com

Travels from: Ridgefield, CT

Phone: (203) 438-7236

Contact:

LinkedIn YouTube Twitter

Resources Mentioned by David Fields:

   

Action is the Key to Success – Featured Interview with Rhett Power

Entrepreneur, Author, Coach, Columnist at Inc. and Success Magazines

Rhett Power talks with Bill Ringle about the troubles and triumphs of entrepreneurship, and why it just might not be for everyone.

Key points that you’ll learn from this interview:
  • Is entrepreneurship an innate talent?
  • How Power’s time in the Peace Corps encouraged him to take risks
  • What allowed Wild Creations to go from being out of money to being a $9 million company
  • How reliability and communication can lead to trust with vendors
  • The formula for success that Rhett Power found the hard way

Interview Insights

Click to Read the Show Notes

1:40 Power tells about the early influencers of his life.

2:40 [The Peace Corps] – “All of those life lessons prepared me for entrepreneurship.”

2:55 “Is entrepreneurship learned or is it innate?”

3:32 “Well I think certain people have the characteristics, maybe you’re born with it…but I see both sides now.”

3:52 “I think all types can be good entrepreneurs.”

5:04 “Some people are entrepreneurs and they don’t know it.”

5:27 Power recounts the various odd jobs he did prior to joining the Peace Corps. “It took me a while to find, finally, what I wanted to do.”

6:38 “It was the best move I ever made because I learned those two years about myself and about truly being able to do what I wanted to do, and to take chances.”

6:51 “Nobody’s going to hand you success, no one’s gonna do it for you. If you want something you’ve got to go out and work for it.”

7:39 “The work I did after Peace Corps in the developing countries, in the former Soviet Union, helping them understand what a market economy was, and helping them transition, and be profitable, and learn how to manage a new type of company, is what sort of got me where I got comfortable with the idea of going into business for myself.”

8:15 The genesis of Wild Creations.

8:25 “We both wanted to be in business. We felt like it was our time to do something and create something that was ours.”

9:10 Power describes the early days of Wild Creations, including an interaction with a body removal company.

9:43 [On taking over Wild Creations] – “We saw where the product could go, we saw what we could do with it. We thought that we could do something different with the company.”

10:30 [Wild Creations’ initial product.] – “It had all kinds of problems.”

11:11 How a UPS technology grant allowed Wild Creations to get off the ground.

11:32 “Every single vendor gave us 6 months of credit, or there would have been no way to secure those first orders.”

12:10 “Frankly we were struggling, we were probably about a month from having to close the doors.” 

12:57 “We didn’t have it in toy stores. We had it in little gift and novelty stores.”

13:26 How a connection with the president of the Toy Store Association allowed Wild Creations to get their foot in the door. “Come to New York, come to the Toy Fair.”

14:18 [On the meteoric rise of Wild Creations] – “We walked out of Toy Fair a $9M company.”

15:34 “It was scary, it was really scary.”

15:53 [How honesty and communication allowed them to ship on time.] – “Build a relationship with your suppliers so if you have a problem or you have a growth spurt like that, then they are 100% behind you.”

18:10 Power discuss the process of writing the book. “When we started writing it I don’t think we knew what we wanted to say.”

18:45 “The Entrepreneur’s Book of Actions was easier because I knew what I wanted to say.”

19:25 Power lists the “avatars” he interviewed for his book.

20:01 “I wrote it because I think I know what people go through and I wanted to sort out their issues and help them be more successful.”

21:06 “I wanted to break it down for people what the important parts of the book were.”

21:18 “I do believe that action is really the key to success.”

21:42 Why doing something every day for a whole year brings about change.

21:53 Focus on self-change first, then focus on changing your people.

22:01 “In order for our companies to grow, we have to grow.”

22:39 The questions and issues that entrepreneurs and founders often overlook.

22:58 “Sometimes you find that they’re disciplined in their work but their not disciplined in their personal lives.”

23:49 The importance of managing the minutes.

24:27 “I’ve learned the hard way of having to scale up.”

27:01 What a bad experience with an experienced toy consultant taught Power about coaching.

28:00 “Founders and entrepreneurs, they typically have a vision for how they want to do something.”

28:22 What Power learned from Mark Thompson and Marshall Goldsmith

28:48 “When you run a company the size of our first company, you are the leader and your influence where that company goes.”

29:54 “One of the things that I see is that people feel somewhat embarrassed that they’re seeking advice, that they’re seeking help.”

31:08 Why it’s important to hire a coach that you actually like.

32:12 “First and foremost make a professional mission statement.”

32:56 “Success ultimately boils down to a couple of things. It boils down to your habits, your discipline, and your ability to figure out what’s important.”

Expert Bio

Rhett Power co-founded Wild Creations in 2007 and quickly built the startup toy company into the 2010 Fastest Growing Business in South Carolina. Wild Creations was named a Blue Ribbon Top 75 US Company by the US Chamber of Commerce and named as one of Inc. Magazine’s 500 Fastest Growing US Companies two years in a row. He and his team have won over 40 national awards for their innovative toys. He was a finalist for Ernst and Young’s Entrepreneur of the Year award in 2011 and was nominated again in 2012. He was recently named as one of the world’s top 100 business bloggers in 2015.

Prior to founding Wild Creations, Rhett worked as an economic and small business development consultant for the United States Agency for International Development (USAID), serving 7 years in the former Soviet Republics of Central Asia. Prior to that, he was Director of National Service Programs for Habitat for Humanity, which included being Habitat’s chief liaison with for The White House, Congress, and the Corporation for National Service.

A member of the United States Department of State’s International Speakers Program, Rhett travels the globe speaking about entrepreneurship, leadership, and management alongside the likes of Gates Foundation CEO Sue Desmond-Hellmann, AOL Founder Steve Case, and President Barack Obama. He has written for the Huffington Post, Time, and The Wall Street Journal and is a regular columnist for Inc., Success Magazine, and Business Insider.

He served in the US Peace Corps and is a graduate of the University of South Carolina. His second book on entrepreneurship will be published in early 2017 by McGraw Hill. He now has a rapidly growing coaching and consulting practice based in Washington DC and Charleston, South Carolina.

For more information, visit Rhett Power ‘s website.

Contact Info for Rhett Power

Web address:www.rhettpower.com or www.powercoachinggroup.com

Travels from: Washington, DC

Phone: 202.465.7120

Contact:

LinkedIn Facebook Twitter

Resources Mentioned by Rhett Power :

Marshall Goldsmith

  

    

David Livermore photo

Overcoming Diversity Fatigue – Featured Interview with David Livermore

Cultural Intelligence Thought Leader and Author

David Livermore talks with Bill Ringle about how awareness of values diversity drives business value.
Key points that you’ll learn from this interview:
  • The importance of taking inventory of your company culture.
  • How to recognize and overcome “diversity fatigue.”
  • The role of diversity metrics in business.
  • The key ingredient of shared objectives.
  • What Jeff Bezos missed with his “empty chair” technique

Expert Bio

David Livermore is a thought leader in cultural intelligence (CQ) and global leadership and the author of ten books on cultural intelligence and global leadership. His book,  Leading with Cultural Intelligence, was named a best-seller in business by The Washington Post. He’s president and partner at the Cultural Intelligence Center in East Lansing, Michigan and a visiting research fellow at Nanyang Technological University in Singapore. Prior to leading the Cultural Intelligence Center, Dave spent 20 years in leadership positions with a variety of non-profit organizations around the world and taught in universities. He’s a frequent speaker and adviser to leaders in Fortune 500’s, non-profits, and governments and has worked in more than 100 countries across the Americas, Africa, Asia, Australia, and Europe.

Dave has authored several other books, including the award-winning titles, Serving With Eyes Wide Open and Cultural Intelligence: Improving your CQ to Engage our Multicultural World (Baker Publ.).

Dave loves to take research and make it accessible to practitioners. He has been interviewed and referenced by major news sources such as Atlantic Monthly, CBS News, The Christian Post, Christian Science Monitor, The Economist, Forbes, NBC, The New York Times, USA Today, The Wall Street Journal and The Washington Post.

For more information, visit David’s website.

Contact Info for David Livermore

Web address: http://www.davidlivermore.com

Travels from: Holt, MI

Phone: (512) 519-9875

Contact:

LinkedIn Facebook Twitter RSS

Resources Mentioned by David Livermore:

melinda blau

Striking Up Conversations with Strangers – Featured Interview with Melinda Blau

Journalist and Author

Melinda Blau talks with Bill Ringle about learning confidence, diversifying your network, and starting up conversations with strangers.

Listen to this interview to learn:

  • The advantages of striking up conversations with strangers in business.
  • How having consequential strangers in your life adds both variety to your perspective and dollars to your bottom line.
  • What to do to add consequential strangers in your life when you relocate or visit a new city.
  • How to overcome your shyness and other factors that have held you back from reaching out.

Expert Bio

Melinda Blau is a journalist who has been researching and reporting about relationships and social trends since the seventies. Her most recent book is Consequential Strangers: The Power of People Who Don’t Seem to Matter…But Really Do, which explores the vast and unsung array of everyday people, on and off the Internet, who have a profound impact on our business success, happiness, and health.

Melinda is the voice of the Consequential Strangers blog and has written more than ninety magazine pieces and a dozen other books, including the best-selling Baby Whisperer series. She also blogs for Psychology Today and More magazines and writes a bi-monthly column for Shareable. Melinda is a mother and grandmother, and the co-founder of Mother U, a website for contemporary women of both generations.

For more information, visit Melinda’s website.

Contact Info for Melinda Blau

Web address: ConsequentialStrangers.com

Travels From: New York, NY

Follow Melinda:

Twitter Facebook

Books by Melinda Blau

  

 

adam_witty

Get Yourself Published – Featured Interview with Adam Witty

Adam Witty talks with Bill Ringle about how to build your business through book publishing.

Founder and CEO, Advantage Media Group

Charleston, SC

Listen to this interview to learn:

  • The advantages you gain by being a published author.
  • What steps Adam took to land his first group of clients.
  • Insights into how the book publishing industry has changed and what’s really necessary to succeed in building a platform.

Expert Bio

Adam Witty is the Founder and Chief Executive Officer of Advantage Media Group, heading up strategic business development and growth opportunities for the company. What began in the spare bedroom of his home is now an international media company with leading businesses in book publishing, magazine publishing, and television and video.

Adam is the Publisher of Advantage Magazine, is the author of 21 Ways to Build Your Business with a Book and 21 Ways to Build Your Business with a Magazine, and is co-author of How To Build Your Dental Practice With a BookHow to Build Your Law Practice with a Book and Click: The Ultimate Guide to Internet Marketing for Authors. His weekly television shows Author Advantage TV™ and Entrepreneurs Library TV™ can be seen on the internet television station Advantage.tv.

Adam is an in-demand speaker, teacher, and consultant on marketing and business development techniques for entrepreneurs and authors and is a frequent guest on the acclaimed Extreme Entrepreneurship Tour. Adam has been featured in The Wall Street Journal, Investors Business Daily, Young Money Magazine, and on ABC and Fox and was named to the 2011 INC. Magazine 30 Under 30 “list of America’s most cool entrepreneurs.”

For more information, visit Adam’s website.

Contact Info for Adam Witty

Business Phone: 843-414-5600

Web address: AdvantageFamily.com

Travels From: Charleston, SC

Follow Adam:

Twitter Linked In Facebook

Books by Adam Witty

     

Better Leaders Equal a Better World – Featured Interview with Courtney Lynch

 

New York Times Bestselling Author, Keynote Speaker, and Leadership Expert

Courtney Lynch talks with Bill Ringle about how each of us can become better leaders and create a better world on My Quest for the Best.

 

Key points that you’ll learn from this interview:
  • How integrating leadership development for women allowed Walmart to solve problems at the store level
  • The common challenges that arise from people working together: conflicts or power struggles that need to be resolved; miscommunication around expectations, scheduling, and style; and much more
  • Tips for achieving human connection even when you’re working remotely
  • How to use feedback to be an inspiring leader instead of an alienating leader
  • What it means when high performance teams have the courage for candor

Interview Insights

Click to Read the Show Notes

1:02 Lynch tells about how her experiences with the United States Marine Corps shaped her abilities as a leader.

2:48 “I’m not someone who would’ve been able to afford going to graduated school, but thanks to my military service – the GI Bill is a fantastic vehicle – and so I went to law school after my time in uniform, and through the opportunity was able to enter the profession as a full-fledged attorney.”

3:26 Lynch describes how working in the law firm wasn’t the kind of work that she found fulfilling.

4:05 [On creating the startup with Angie Morgan] – “Our firm’s 14 years old, but I still remember the startup days like they were yesterday…there’s a lot of vision, a lot of ambition and that phase of a business. You’re motivated to work hard, and you know you want to add value and you want to have a positive impact.”

4:35 [On having Walmart as a first customer] – “When you’re a tiny little startup and Fortune1 becomes your first customer, you learn a lot quickly.”

5:02 “We didn’t have a strong platform to stand on, but we were incredibly passionate about what we had to offer.”

5:54 [On getting Walmart as a client] – “Walmart was a cold call, but it was an informed cold call.”

6:21 “I realized that the problems Walmart had, the challenges Walmart had…when you’re such a big organization, you’re a cross section of society, just like the Marine Corps…so my thinking was, if they had leadership development experiences, especially for their female employees, problems could be caught at the store level.”

7:06 “We just happened to connect with someone inside their diversity department whose father had served in the Marine Corps and really understood the practical value of leadership development for making any work force better.”

7:54 “I say it’s kudos to Walmart rather than kudos to us for investing in a small, women-owned business.”

8:16 [On why clients contact them] – “It’s people right? Anytime there’s 2, 3, of or more people working together, there’s bound to be friction.”

8:28 “We hear consistent challenges. How do we adopt a better strategy? How do we empower employees? How do we work in a virtual environment? How do we hold people accountable?”

8:41 “The joy of our work is that we get to work across all industries, all verticles, because people are people everywhere they go.”

8:50 [On why organizations contact them] – “Organizations are typically having a pain point, and people not working together as efficiently or as effectively as they could, is what seems to be at the root of it, or, the opposite side is the client or companies experiencing a tremendous amount of success, and they’re having to scale very quickly.”

9:18 “We usually come in when things are going really tough, or when things are just going gangbusters.”

9:47 “Training and development is necessary and definitely a part of what we do, yet our clients bring us in and we integrate very deeply into their business. So everything that we do is about helping the client achieve their business goals.”

10:40 [On working with Facebook as things were moving quickly] – “It was the true pleasure of my career to see that company grow up on the inside and work with their most amazing talented professionals.”

11:30 “We work a lot in the energy industry, with a lot of engineers. “I sent the e-mail I asked for it to be done!” But really it’s about human connection.

11:47 “There’s lots of different ways to connect, and we like to help our clients see the practical ways even in a virtual environment, a fast-paced environment, or an environment of mathematicians, computer scientists, and engineers, greater human connection can happen.”

12:10 Lynch discusses the importance of maintaining spontaneous contact and agenda-less conversation.

12:34 “What can happen when we’re in a virtual world is we can get very task focused.”

13:19 Lynch describes her son’s “the practice after the practice,” noting how connection and bonding occurs in between the places where work and tasks are accomplished.

13:46 [On the inspiration for writing Spark] – “Spark is like our greatest hits album because it was really hard fought in the trenches…[Angie, Sean, and I spent thousands of hours inside the company, and it was such an exciting opportunity to be a student of the best leaders in the world.”

14:24 “Spark was written over a 5-6 year period, even though actually sitting down and writing the book only took about a year, it was those 5-6 years of learning and taking notes and working with so many different talented leaders that really led to “Hey, we learned a lot, and we want to share this so that everyone has an opportunity, everyone who picks up the book, to be a better leader.”

14:59 “Better leaders really do equal a better world, and that’s leaders at all levels.”

15:05 “Anyone has the potential to lead, and if we all just spent a little time practicing it, great things happen within our communities, and our greater world.”

15:50 “I think that our world is becoming more flat. Organizations are starting to trim the hierarchy, people have matrix relationships. So I would encourage someone who’s focused on what they don’t have, when it comes to authority or title, to shift their focus to what they do have.

16:15 Lynch explains how the best leaders guide while the worst leaders mandate and control.

16:51 Leadership is to influence and inspire other people.

17:00 “Some of the most front-line roles that we have in organizations: a front-line sales representative, a receptionist, a new account manager, a front-line invoice processor – these are the people that are making the company run, and if they demonstrate leadership behaviors, they’ll be able to influence their teams and the greater organization.”

17:55 “[Feedback] has to be delivered in a way that doesn’t disrupt ego and stability. There’s ways to give feedback well. I think that all feedback that is delivered effectively begins with a lot of accountability.

18:19 “Feedback isn’t well-received if someone is placing blame while they’re giving it.”

19:00 “There’s a fine line between feedback and complaining.”

19:24 Lynch illustrates the creative leadership model for feedback: giving feedback from a situation, behavior, and impact perspective.

21:17 “A lot of time feedback gets into a really tough place because it becomes accusatory or unduly emotional, and we need to talk about behaviors that people can change, and we need to do it in a way that sets the stage for grace and dignity.”

22:21 “I think that’s the mark of a high performing team: when you can talk about accountability.”

23:00 The four keys to being credible.

23:53 “Self-awareness is the accelerant to our leadership development. If we can anticipate our blind spots and work to take action, that’s growth and that’s where growth happens.”

24:55 The Say/Do Gap concept.

25:05 Lynch explains why leadership doesn’t only happen in the heroic moments.

25:38 “If you’ve made a commitment, are you doing everything it takes to meet those standards that you’ve set?”

26:52 Why you shouldn’t “hide the ball.”

27:23 How people who have been athletes or in athletics often make excellent leaders.

28:05 “When anyone enrolls in any professional development or any academic experience they’re saying, ‘Hey, I want to learn. I want to grow.’ And that growth mindset is highly relevant to us as professionals.”

29:07 Lynch describes a major bump in the road LeadStart faced, and the path they took to overcoming it as a team.

29:55 “Stress has a way of bringing up a lot of unproductive emotions.”

30:28 “People want to buy consulting services from the consultants, they don’t necessarily want to buy that from a third party sales professional.”

32:09 “In those earlier years we really had to ask for those referrals to get them.”

32:27 “Hope is not a strategy. We really needed to be explicit with our clients about what we needed.”

34:24 Lynch describes the differences between the company 14 years ago and the company today.

34:57 “I’m a multi-dimensional thinker. I think broadly, I like to think from a lot of different vantage points. Yet, when it comes to doing, I’m very linear.”

35:29 [On tools and tips for productivity.] – “I jot down the things I must do the next time I’m at work.”

Expert Bio

As a founding partner of Lead Star, Courtney works closely with all levels of leaders as she designs and delivers development programs designed to drive immediate results. Courtney is the New York Times and USA Today bestselling co-author of SPARK: How to Lead Yourself and Others to Greater Success and Leading from the Front, and has written numerous articles on behavior-based leadership and organizational excellence.

She’s been a guest on CNBC, FOX News, and CNN. Courtney’s efforts with Lead Star have been cited in business publications ranging from Fast Company and Inc. to The New York Times. In addition to her work with consulting clients, Courtney served as the Director of the Center for Creative Leadership’s Partner Network, convening and connecting leading consultancies with the Center’s innovative thought leadership, research and development solutions.
Prior to starting Lead Star, Courtney’s professional experiences included service as a Captain in the United States Marine Corps, an attorney at a large law firm, and a sales manager for Rational Software. She holds a law degree from William & Mary, an undergraduate degree from North Carolina State University and completed intensive studies at Cambridge University. Courtney lives with her husband and three children in Glen Allen, Virginia.

For more information on Courtney Lynch, visit the Lead Star website.

Contact Info for Courtney Lynch

Web address: www.leadstar.us

Travels from: Fairfax, VA

Phone: (703) 273-7280

Connect on Social Media:

LinkedIn Twitter YouTube YouTube

Resources Mentioned by Courtney Lynch:

stefan swanepoel

Make the Most of Your Strengths – Featured Interview with Stefan Swanepoel

Internationally Bestselling Author and Motivational Speaker

Stefan Swanpoel talks with Bill Ringle on My Quest for the Best about embracing you you are, and reveals some industry secrets about how to become a bestselling author.

Listen to this interview to learn:

  • Marketing secrets from a prolific, bestselling author.
  • How he designed his book to have wide appeal through social media and traditional channels.
  • Lessons about becoming comfortable with who you are and making the most of your strengths in business and in life.

Expert Bio

Stefan Swanepoel is an international best-selling author of 20 books on business trends, real estate, and social media, as well as a motivational keynote speaker with over 700 presentations to 500,000 people.

His most popular real estate books include the Amazon.com bestseller Real Estate confronts Reality and the annual Swanepoel TRENDS Report. His most recent book, Surviving Your Serengeti: 7 Skills to Master Business and Life, is a New York Times bestseller, and his other titles have been featured on the bestseller lists of the Wall Street Journal, Inc. Magazine, Publishers Weekly, and many others.

Stefan has held offices as President, CEO and Chairman of a technology company, an education company, a non-profit association, a movie studio and a 2,000 office international franchise. He has also received numerous awards, including: “Businessman of the Year” (Jaycees), one of the “Top 20 Most Influential People in the Real Estate Industry” (Today’s REALTOR®), and “One of the Top 50 People Who You Should Follow on Twitter” (Roost).

For more information, visit Stefan’s website.

Contact Info for Stefan Swanepoel

Web address for Real Estate Trends: RETrends.com

Web address for Serengeti Book: SerengetiBook.com

Travels From: Los Angeles, CA

Connect with Stefan:

Twitter Linked In Facebook

Books by Stefan Swanepoel

altalt altalt altalt

Putting People First – Featured Interview with Jonathan Raymond

Jonathan Raymond, Owner of Refound

Jonathan Raymond talks with Bill Ringle on My Quest for the Best about the culture of accountability, the proper way to give feedback, and developing an organization that puts people first.

 

Key points that you’ll learn from this interview:
  • Why organizations are putting so much thought into a “people first” culture
  • How to give feedback without micromanaging
  • How a software company gave their senior management the room to play at the level of their title
  • The one mistake organizations make over and over again
  • The importance of embracing uncertainty

Interview Insights

Click to Read the Show Notes

1:10 Raymond recounts his first real experience in entrepreneurship, telling about the “driveway car wash’ he owned with his friends.

1:33 [On lessons learned from this early venture] – “One of the lessons was the operating costs are always higher than you think they are.”

1:50 “Any industry worth being in is crowded.”

2:15 How law school taught Raymond to show up in the world in a professional way.

2:53 “My education in law school really helped me write with some structure, rather than just stream of consciousness, but to actually put one idea after the next in a way where something builds.”

3:05 “A lawyer is able to string a series of good ideas together and build an argument, right? Which is what a good book or a good blog post is: it’s a good argument for advocating a a piece of change.”

3:45 Raymond describes what it was like working 3 jobs out of law school, and still barely being able to cover rent. 

4:04 [Paraphrasing Andy Warhol] – “You know you’re on track in your life when you’re using the best and the worst of what’s happened to you over the course of your journey.”

4:26 “If I want to have an impact in the world, I’m going to have to take some steps, and there’s going to be some painful moments along the way.”

4:52 [On Raymond’s Clients at Refound] – “I think the biggest problem we help people with, I would say, is overwhelm and ambiguity.”

4:55 “In most modern organizations, there’s a lot of thought being put into ‘How do we create a people first culture? How do we engage with employees? How do we create the conditions where people feel like they’re coming to work not just to create profit for owners and shareholders, but a sense of personal meaning.”

5:27 “What we’ve been able to do is offer a real tactical approach for how to do, in particular, feedback and accountability in an organization that really grounds the way people operate on a day to day basis.”

5:53 “Where organizations go sideways, and where things start to degrade, is in the actual conversations between managers and employees, between managers and one another, and, very importantly, between managers and senior executives.”

7:39 [Case Study Software Company in south bay, CA] – “There was this big aha moment, which is fairly common, where all of the managers in the organization [realized] how they were sort of playing a level down or two levels down from their title.”

8:26 “It’s incremental. Nothing changes overnight. Nothing worth doing changes overnight.”

9:09 “And that’s really the best part of this work for me. I get to see people take these tools and apply them in ways that I never would’ve thought, and have conversations that are meaningful to them.”

9:44 [On Raymond’s inspiration for writing the book] – “I bumped up against my own capacity as a leader, and I realized that I didn’t know what I was doing.”

10:23 How Raymond’s experience with cold, unfeeling training programs led him to create a work that was truly human.

10:26 “It’s not about being authentic, because “being authentic,” well, what does that mean? But, you know, how do you show up in a way that’s both professional and personal, that’s warm and kind and compassionate, but that also drives results?”

11:15  The type of feedback that makes people uncomfortable, and the scourge of the “Millennials boogeyman.”

11:57 [On the reluctance to new processes and change] – “People have been burned before.”

12:31 “This points to the tragedy of what’s happening right now in otherwise really interesting space in time, is that we’re radically over investing in technology to solve this problem, and radically underinvesting in training.”

12:59 [The mistake organizations make again and again] – “Buying tools and technology to solve human problems.”

13:39 Why managers are so hesitant to give feedback.

14:24 “To be able to embrace a communications methodology that says, ‘Actually, you know what, uncertainty is your best friend.’”

14:40 “If your feedback provides a solution, it’s not feedback, it’s micromanagement.”

15:12 “When we get a solution, when we get a ‘Here’s what you should do next,’ it’s quite disempowering.”

16:15 Raymond reveals some tips for managers.

16:25 “There are very few things we can do that will give us more value than not going into feedback situations cold.”

17:26 [On Accountability] – “We have to reframe what we think of when we say accountability. We can use the word, but if we don’t understand the meaning behind the word, we’re on the wrong track.”

18:07 “Accountability, all it means is responsibility for one’s actions.”

18:35 Why accountability without consequences is ineffective.

19:14 “Accountability is a gift.”

19:50 Raymond shares the layers of developing accountability in an organization.

20:25 [The key to accountability] – “The key is communication where people say, ‘You know what? I’m holding myself accountable for this, and you, Sir or Ms. Manager, I want your help.”

21:13 “We’re not very mindful as a species, we tend to be kind of reactive.”

21:35 How to “name what we feel” when giving constructive feedback.

21:58 “We can’t change behavior if we don’t know what the behavior is.”

22:33 “People will surprise you.”

22:47 “Oftentimes that’s what we need, we need boundaries. We need structure for what does excellent work look like.”

23:25 “If you get to do whatever you want, whenever you want with no consequences and no structure, you’re not really helping your teammates, you’re not really helping the organization in any directed, vision oriented way.”

23:44 “A good sales conversation has structure, it has flow – you have pieces that you want to cover; but it also has substance – it’s how you show up, and how you relate, and how you listen.”

24:49 How structure, communication, and substance go hand in hand.

25:37 “What unifies the organizations that are doing this well is participation from executives in a very specific way.”

26:10 [On the importance of recognizing where we are.] – “We’re very good at making big pronouncements of how it’s going to be in the future.”

27:14 “You actually have a lot more latitude, a lot more leeway with the people in your organization than you think.”

27:25 “You don’t have to fix the organization this afternoon. You just have to own that there are problems.”

27:49 “The frustration comes from when management and leadership tries to whitewash [problems].”

28:26 “I think it’s interesting that organizations have found themselves in this position of having to apologize for holding people accountable for being jerks.”

29:49 The problem with taking half measures.

31:12 “Don’t boast about what you’re going to do, let actions speak for themselves.”

32:05 What Raymond reads to stay on top of current trends.

33:02 The tools Raymond uses to stay productive.

Jonathan Raymond’s Bio

After twenty years of not being able to decide whether he was a business development guy or a personal growth teacher, Jonathan stopped trying to figure it out. He’s the owner of Refound, an online training startup that offers Good Authority training programs for owners, executives, and managers. He’s madly in love with his wife, tries not to spoil his daughter, and will never give up on the New York Knicks. Jonathan is the former CEO and Chief Brand Officer of eMyth, where he led the transformation of a global coaching brand and has worked in tech, clean tech, and the nonprofit world after graduating law school in 1998. He lives in Ashland, Oregon, a lovely town that’s too far away from a warm ocean.

For more information, visit Jonathan Raymond’s website.

Contact Info for Jonathan Raymond

Web address: www.refound.com

Travels from: Ashland, OR

Phone: (541) 690-5212

Contact:

LinkedIn Twitter

Resources Mentioned by Jonathan Raymond:

Walking the Halls – Featured Interview with Thomas Barta

Speaker, Writer, Consultant 

On this episode of My Quest for the Best, Thomas Barta talks with Bill Ringle about the difference between doing marketing and leading marketing, and the challenges faced by both CMOs and customer-facing employees alike.

 

Key points that you’ll learn from this interview:
  • What it means to “Walk the Halls” in Marketing
  • Popular Myths still held by senior managers
  • How a CMO overcame his problems with both agenda and budget.
  • The question every marketer should ask themselves
  • What it means to be in the value creation zone

Interview Insights

Click to Read the Show Notes

1:35 Barta discusses how his Mother was an early inspiration for his young life.

1:40 “She had one principle, and that is, ‘You can always advance.’ Whenever I had a new idea, her best advice was, ‘Go try it.’”

2:00 How growing up in Germany and driving ambulances for civil service prepared Barta for his career.

2:36 [On speaking to people in the fields of marketing and customer relations] – “The main challenge – everybody who does marketing and everybody who worries about customers is facing – is how do be relevant, how do get things done, how to really help customers.”

3:12 “I believe everybody who works with customers or for customers deserves a stronger voice in their organization.”

3:39 “Over 50% of C-suite executives, just surveyed by The Economist, just said they do not believe that marketing drives revenue, which is a problem, because, as a marketer, if you’re not revenue, you may end up being cost.”

4:16 “It’s super important that every marketer who listens asks themselves, “Am I cost or revenue?”

4:49 The story of the CMO and his problems with agenda and budget, and what Barta’s team did to help him overcome these roadblocks.

5:48 [On the importance of removing buzzwords from marketing speech] – “We really stopped the buzzword: “Bingo!”

6:32 “When he started to use the language of the rest of the c-suite…he changed so much [about] what the discussion was.”

6:53 “We need to get marketers into the flow, because that’s where the customer always belongs.”

7:20 Barta describes his inspiration for developing a course and writing his book while working at McKinsey, and how he ultimately decided to do it on his own.

7:34 “What you do when you want to do something at McKinsey like this, you’ve gotta get your act together and find the best practices, tools, research, and what have you.”

8:23 “My reason for writing this book was really that there wasn’t one, plus, I felt probably it was a good way to get the word out.”

8:44 How long the writing, editing, publishing, and promotion process for the book was, and why feedback from industry leaders made it worth the wait.

9:22 Barta describes the 3 surprises he uncovered while distilling down acquired data into 12 central ideas.

9:21 “The first surprise was that doing marketing is very different from leading marketing, and in fact, you can be a very good technical marketer – you can be very good at branding, segmentation, and what have you – but have absolutely no impact in the market.”

9:45 “What found is that the skill of marketing inside a company, of leading marketing, are very different from the skills of branding, segmentation, pricing, and all the things you would technically do in marketing. It’s a whole new set of skills.”

10:25 “So few marketers are actually equipped with the skills to lead.”

11:15 [On the biggest myth held by senior managers] – “It’s the company’s fault.”

11:18 “A lot of marketers will tell you that they would be so much more successful if they only were working in another company, if they only had another boss, if they only had another industry.”

11:55 “About 55% of the success is driven by the leadership skills of the marketers. Another 15% by the skills.”

12:51 Barta lists two pieces of advice to offer marketers listening to the program.

13:10 “Make sure the issues you’re tackling as a marketer are big.”

13:45 [The Value Creation Zone] “Where company goals and company needs and customer needs are overlapping.”

14:52 “Tip #2 – Make sure you are in the revenue camp.”

15:18 “Get in the revenue camp, figure out how much your work is worth, do it together with finance if you need to.”

16:10 “What’s the opposite of a delighted customer?”

16:15 “In marketing, even if we have the greatest idea about customer service, there will always be a lot of people that we need to convince, and have play and play, so we can actually make great customer service happen.”

16:40 “As marketers, we are in the business of change.”

17:12 “As leaders, we are dealers in hope.

17:28 How the Marketing director of Ford used company pride to launch a brilliant marketing campaign.

17:53 [How to market effectively] – “When you think about your work, think about the story you can tell that will give people hope.” 

17:59 What it means to “walk the halls” in marketing.

18:30 “You have to go out and talk to people [about] where you want to see change, sharing your ideas. It also means shutting up and listening, and not making decisions straightaway.”

19:25 Why it’s important for people to be involved, even if they don’t agree.

19:35 “As a marketer we have to go out, we have to walk the halls.”

20:10 “If you talk to very successful senior marketers, in fact, very successful leaders, you’re typically touched by their passion, their conviction, their strong beliefs in what they’re doing.”

21:41 What “fire in the eyes” looks like, and how to test for it.

22:48 Some of Barta’s tips and tricks for staying productive.

Expert Bio

Thomas Barta is the world’s premier expert, speaker, and author on marketing leadership.

Thomas is a former McKinsey partner. He speaks to Fortune 500 leaders worldwide on marketing from a CEO’s perspective—and on why, to make customer focus and innovation actually happen in organizations, leadership is the key.

His latest research is the world’s largest ever study, with over 68,000 assessments, on what makes for an influential Chief Marketing Officer.

A professional keynote speaker and conference host, Thomas inspires attendees at more than 30 annual events for companies, industry associations, and conferences—including Advertising Week New York, Financial Times Innovators Summit, Adobe Summit, and Ad:Tech Asia.

Thomas is the co-author of the path breaking new leadership book: The 12 Powers of a Marketing Leader.

Thomas is a former senior marketer and an organizational psychologist. He has consulted and marketed for over 20 years, in 14 industries, in 45 countries. Thomas has addressed leaders from the world’s most prominent companies, including over two dozen from the Fortune 500.

As a dean of the firm’s highest-rated internal program, Thomas has trained over a thousand McKinsey leaders on making change happen without authority. He is also the leadership dean for the CMO Fellowship Programme (a joint venture between McKinsey and the Marketing Academy to prepare CMOs for a CEO role).

Thomas’s leadership columns appear in publications from Forbes to Marketing Week.

For more information, visit Thomas Barta’s website.

Contact Info for Thomas Barta

Web address: http://www.thomasbarta.com

Travels from: Koln, Germany

Phone: (512) 904-9253

Contact:

LinkedIn Facebook Twitter RSS

Resources Mentioned by Thomas Barta:

Mastering New Media – Featured Interview with Barbara Henricks and Rusty Shelton

President & CEO of Cave Henricks Communications

CEO of Shelton Interactive, Speaker & Author

Barbara Henricks and Rusty Shelton talk with Bill Ringle about how traditional media and social media reinforce each other to build an audience for thought leaders and brands.
Key points that you’ll learn from this interview:
  • How the mind shift from marketer to media exec helps you stay open and develop new opportunities
  • The key differences between owned media, rented media, and earned media, and why that matters to your business
  • That traction can be measured with new media: with the interactions on your blog posts and subscribers to your audience list
  • The #1 factor to focus on to be successful with new media: creating content that your audience wants to share
  • How Tom Rath used a quiz in Strengths Finder 2.0 to gain more than 160,000 subscribers, and what 2 techniques new authors (who aren’t already famous) can use to build a subscriber list quickly

Expert Bios

Barbara Cave Henricks is president of Cave Henricks Communications. She has spearheaded campaigns for some of the biggest names in business today, including Jack Welch, Larry Bossidy and Ram Charan, John Bogle, Tom Rath, Marcus Buckingham, Maria Bartiromo, and Clay Christensen.

Rusty Shelton is the founder and CEO of Shelton Interactive, an award-winning digital marketing and PR agency that helps clients, from bestselling authors to the world’s biggest brands, start conversations that matter. He has led digital strategy for more than twenty-five New York Times and Wall Street Journal bestsellers.

For more information, visit Barbara’s website and Rusty’s website.

Contact Info for Barbara Henricks and Rusty Shelton

Barbara Henricks:

Web address: http://www.cavehenricks.com

Travels from: Austin, TX

Phone: (512)-301-8936

Contact:

LinkedIn Facebook Twitter

Rusty Shelton:

Web address: http://www.rustyshelton.com

Travels from: Austin, TX

Phone: (512)-206-0720

Contact:

LinkedIn Twitter

 

Resources Mentioned by Barbara Henricks and Rusty Shelton:

 

Interview with Fred Wilf

Founder of Wilftek LLC.

In this episode of My Quest for the Best, Fred Wilf discusses recent data breaches and the unique nature of privacy policies in the U.S., and explains what could cause a lawyer to develop such an interest in technology.

Key points that you’ll learn from this interview:

  • Why it’s essential for businesses to make customer security a priority
  • The ins and outs of Data Breach Notification Laws
  • How Privacy Laws differ from country to country
  • The reasons why continuing tech education is needed
  • How governments can encourage technological development

Interview Insights

Click to Read the Show Notes

1:20 Wilf tells about his early work experience.

2:18 “Policy was always something that interested me in terms of how the policies chosen by governments and by people affected others. And in many ways, long term policy decisions will lead to short term life and death decision.”

3:30 [On an early fascination with technology] “I was always a bit of a tinkerer, and known for pulling stuff apart from an early age.”

4:44 “People didn’t understand why a lawyer would have any interest in computers.”

5:22 [Profiles of the Ideal Client] – “There are are several profiles for my ideal client. One profile is the funded startup, they have some money, they’re able to carry out their strategy, they’re moving towards sales and revenue positive as quickly as possible.”

5:42 “For the larger companies that I work with, a number of Fortune 500 companies, I tend to be more specific as to their needs, filling in where they don’t already have someone in house or outside.”

6:35 Healthcare company case study, and how Wilf used his expertise in privacy and copyright law to help them problem solve.

8:00 The two ways Wilf helps with clients.

8:51 Wilf describes some common areas of legal misunderstanding.

9:38 “Privacy law has the foundation from country to country, state to state, but implemented in a very different from manner from state to state and country to country, and most people don’t know when they get into this how to navigate those changes.”

10:36 “One of the principles in privacy law is that a company or entity that controls individual personal info must explain to those individuals how that information is being used, processed, and stored.”

11:22 The importance of transparency, and privacy policies, in handling consumer information.

12:45 “Users can certainly educate themselves and have a better understanding of how their data is being used. Maybe that will change who they share data with, and maybe it won’t.”

13:24 “The transparency is not there because all consumers will use it, because frankly consumers won’t, the transparency is there for those users who want to control how their data is being used.”

13:50 How UBER failed to be transparent in their use of consumer data.

16:15 The case of Target’s privacy breach, and how the technology of the time couldn’t have prevented it, but whether the executive decision makers could have.

17:19 “One aspect that needs to change is that businesses need to use as much security as they can afford.”

17:44 “Consumers need to understand that some of these attacks can be prevented, some of these attacks, I don’t think they could’ve been prevented really.”

18:11 “The reason why we know about the Target case, and this is an interesting aspect of policy, is that we now have a series of laws called data breach notification laws where Target, or any other company who is breached, is required to notify all the people whose information is in the database that’s been hacked.”

19:18 [On Data Breach Notification Laws] – “If if wasn’t for that change of policy, I’m not sure we’d have as much interest in privacy or security that we have today,”

20:31 The differences between US and EU Privacy Law.

23:52 “Different governments in different countries have their very different view on foreign privacy.”

24:08 “The more stringent a privacy law is, the more expensive it is to implement those laws to the businesses who have to implement them.”

25:56 “Some of the technology needs to be changed so that clicking on a link…isn’t going to affect the servers containing personal information.”

27:05 “Whatever you’re doing with policy, whatever you’re doing in technology, this has real world consequences for users.”

28:18 “Information Technology is still relatively premature.”

28:53 “There’s still a huge gap between the users of the technology, which today is everybody, and those who use the technology well.”

29:27 “Because we don’t know how the technology works, it’s on the tech professionals to make the technology easier to use and more bulletproof.”

31:53 “The government has shown, perhaps wisely, that it’s not very good at defining technology standards, they’ve mostly left that up to the tech companies to define their own standards.”

33:00 How governments can encourage the development of technological standards.

34:32 “Governments, through it’s contracting process, and buying technology, can encourage the developments of better, stronger, more secure systems.”

35:10 Sources where people can stay abreast of privacy and security issues.

Expert Bio

Fred Wilf is an attorney who represents people and companies for technology and intellectual property issues. Briefly working as a programmer during college, Fred used that experience as a spur to investigate the intersection of technology, intellectual property and business for the last 30+ years. About half of Fred’s experience has been in large law firms (Saul Ewing and Morgan Lewis), while the other half has been in small and boutique law, firms, including his current practice, Wilftek LLC. For some companies, Fred is the outside general counsel, helping with any and all legal issues that may arise. For other companies, especially the larger companies, Fred focuses on particular types of technology agreements and consulting. In addition to his work for clients, Fred writes, speaks and teaches on topics in technology law, and provides pro bono legal services to charities and other non-profits.

For more information, visit Fred Wilf’s company website.

Contact Info for Fred Wilf

Web address: http://www.wilftek.com/

Travels from: Worcester, PA

Phone: (215) 205-0059

Follow, connect, and learn from this guest’s social media channels:

LinkedIn Twitter

Resources Mentioned by Fred Wilf on My Quest for the Best:

USPTO.gov

copyright.gov

ftc.gov

iapp.org

Janice Presser

Team Well and Prosper – Featured Interview with Dr. Janice Presser

Behavioral Scientist and CEO of The Gabriel Institute

Dr. Janice Presser talks with Bill Ringle about Teamability®, and reveals some essential tips and tricks for team success on My Quest for the Best.

Key points that you’ll learn from this interview:
  • The connection between employee satisfaction and engagement, and meaningful work
  • The 4 elements of teaming that are essential for team chemistry and success
  • New methods for testing new hires for collaborative work
  • The crucial differences in showing that appreciation and respect for the people on your team
  • The formula for understanding team characteristics and successful teamwork

Interview Insights

Click to Read the Show Notes

1:09 [On Presser’s early life experiences“My earliest questions didn’t have answers, I had to spend a lot of time seeking them out myself.”

2:00 “Everything is about people interacting with other people. And why is it sometimes that you have this amazing feeling that you’re yourself but you’re like the best you that you ever are when you’re doing it with these people?”

3:00 Teaming up with Dr. Jack Gerber.

4:15 [On being a female entrepreneur during the women’s movement] “We were on a mission to change the world.”

5:15 [On the power of teams] – “Everyone else did all those other things that I didn’t do very well. I was great at coming up with ideas, but you have to have people who will lead the execution, or who make sure the details get followed up on, or the person who handles the emergency as it happens.”

5:53 “It was so gratifying, not just because it was my mission in life, but that I also could do it with people who felt that the way in which they were contributing to this thing that was bigger than any of us, that that was meaningful to them, and that’s a very contagious feeling. That feeling that what you’re doing is meaningful and important.”

7:36 “Teaming is a science. Great teamwork, that great team chemistry that we want, there’s an operating system for it.”

7:55 [On incorporating the formula for teaming] – “Whether you’re a startup or a huge multinational, it doesn’t matter, we all start new things at different times.”

8:20 [One of the most important question to ask about people] – “How do they really make meaningful contributions to something bigger than themselves?

9:18 Two more important points to think about when evaluating the people on your team and their level of contribution.

10:17 “It’s not that people are good or bad or indifferent, it’s that everyone has an optimal place that they’re going to make a better contribution from the standpoint of the team, but also do it in a way that’s fun for them.”

10:50 Presser uses herself as an example to describe teaming characteristics.

14:34 “If you want to understand anything about someone, all of the ways that existed prior to tenability are some variation of directly, or indirectly, asking someone what they’re like.”

15:26 “It’s not good for business to not have their needs met, and it’s not great for people to be in a job that isn’t going to be satisfying to them in at least some way, and to have that feeling of at least doing something productive.”

16:43 The characteristics which don’t factor into Teamability.

17:18 “If you ask someone how good they are at something, very often you’ll get something completely incorrect, because people do not know what they do not know.”

18:01 [On objective evaluation] – “The fact is, evaluating yourself you use yourself as the reference point.”

19:57 [On hiring for skill based work] – “Think about what’s important, what is truly important, in this job. If it’s something like lifting boxes, then ask someone to lift the weight of a typical package, or the heaviest package, that has to go on. That’s a pretty good test. But if the test is: Will they smile at the person they’re delivering it to? Do they have to deal with any regulators on the road? Ask yourself, ‘To be successful at this job, how does this person need to interact with other people?’”

21:46 How teaming characteristics affect personal interactions.

21:52 “Rethinking what we expect of people in terms of personal interactions or longer term relationship is really key, because, you know, why do people leave jobs? Because they don’t like the boss or the people they’re working with. Most people don’t leave because, well, they don’t like the actual task that they do.”

22:33 How Presser’s clients use her expertise on Teamability.

24:54 The 4 components used for the Teamability Playbook.

25:30 [Basis 1 – Well fit] – “Give people actual work, tasks, day to day things to do that align with the way in which they contribute. They will be happier and so will you.”

25:46 [Basis 2 – Team Fit] – “Make sure every person on the team is meeting on of those key needs that that team has.”

26:34 [Basis 3 – Team Chemistry] – “If we try to do everything we don’t succeed very well and we feel like we’re being stretched in too many directions. When we find our role partner…then one person starts, and the other person finishes.”

27:55 [Basis 4 – Role Respect] – “Role is the way you make that contribution, and role respect is the way that a manager can manage, communicate, respect, appreciate any other person on the team in a way that aligns with the way in which they make their contributions.”

31:00 How to appreciate the people on your team in the role that they play.

33:41 “If you want to have better teaming, make it real, make it visible. Acknowledge people for the parts in which they contribute. And, by the way, if you start to do this at work, you will start to do this in your personal life.”

34:13 How growing up in your family structure creates the foundation for your views of teaming.

34:48 “If you want to leave a legacy, leave a legacy of great teaming.”

35:00 “When you make the workplace a better place to work, you make the world a better place to live.”

37:32 “If you are wanting a successful company, or division, or team, or anything, if it’s successful you are very likely doing something right, wouldn’t you like to know what it is so you don’t have to go through the aggravation of ‘Why did this work so perfectly last time and now it doesn’t?’”

39:56 “When you think of any sport team, you tend to think of the players that are on the field, but for every player on the field, how many people are there supporting them?”

Expert Bio

Dr. Janice Presser is CEO of The Gabriel Institute, a behavioral scientist, and architect of the technology that powers Teamability®. She has studied team interaction in academic, clinical, and business settings for over 40 years, and has applied her expertise in the areas of HR metrics and measurements, workforce planning, and the future or work. Dr. Presser has authored seven books, most recently, Timing Isn’t Everything. Teaming Is (July 2017). In an era of digital disruption and transformational change, Dr. Presser’s integrated technology and management methods create collaborative culture, generate extraordinary business results, and open new paths to meaningful work and organizational health.

 

For more information, visit Janice’s website and blog.

Contact Info for Dr. Janice Presser

Web address: http://www.thegabrielinstitute.com

Travels from: Philadelphia, PA

Phone: (215)-825-2500

Contact:

Twitter Linked In

Resources Mentioned by Dr. Janice Presser:

  

anita_campbell

Following Small Business Trends – Featured Interview with Anita Campbell

Founder and CEO, Anita Campbell Associates Ltd.

Anita Campbell talks to Bill Ringle about the nuggets of advice that small business owners need to succeed in the midst of their busy schedule.

Listen to this interview to learn:

  • How she made the successful transition from the corporate world to being a successful entrepreneur.
  • What other entrepreneurs want from learning materials and networking.
  • Four trends that are driven by different forces and are shaping what tools and strategies entrepreneurs use to grow.

 

Interview Insights

Click to Read the Show Notes

1:38 Campbell’s journey from corporate attorney to business decision-maker and consultant to founder of Small Business Trends.

4:07 [On curating content in the web’s earlier days] – “We would follow our website statistics and see which articles were most popular. We would see which articles were getting linked to by others, just which ones were getting the attention, and from there we were able to do more of the things that were really popular.”

5:08 [On reacting to customer feedback] – “Like any magazine we get communications from readers and we act on that.”

5:47 The different types of content, personalities, and media Campbell hosts on her podcast.

6:37 “We like an eclectic mix of good information whether it’s on technology, or human resources, management, marketing, whatever it is, as long as it’s of interest to small businesses.”

7:08 “People are interested in actionable kinds of advice rather than long essays that may be real thought pieces, I mean there’s a place for those, but we need to have a steady diet of good actionable tips.”

7:52 “A lot of our advice applies whether you are a sole proprietor, or if you have a staff of 5,10, 50 people working in the business. We just react to ‘What do people say is the most important to them?’”

8:22 How tracking private email shares can indicate the success of published content.

9:25 [On SBT’s most popular content] “Our perennial favorites are the startup failure statistics, they get quoted a lot…People are just trying to make sure that they don’t become a statistic.”

10:10 [On SBT’s popular 1 page marketing plan] “People are looking for something that doesn’t overwhelm them, and when you think about your typical small business owner – well think about yourself, I think about myself – I have so many things coming at me in a day’s time I don’t have big blocks of time to sit down and write a lengthy marketing plan.”

11:15 “We want help. We look for aids and assistance. But it’s gotta be stuff that we can deal with quickly, because we don’t have a lot of time.”

12:25 [On the inspiration for Visual Marketing] “We’re very busy, our brains our fried from all of the other things we have to worry about and get done in a day. Even if we have some outside marketing help, we’re rolling up our sleeves and helping our outside marketing agency or consultant. And we have to think up new ideas and that’s very tough.”

12:50 Campbell’s technique for quick idea formulation.

13:20 [What the book is about] “It’s 99 examples that you can use of low-cost creative marketing to pull ideas and hopefully trigger some ideas of something you can apply in your own business.”

13:55 “With the explosion of blogs today, so many small business, and in particular those that sell B2B to other small business, have started their own blogs. And while getting information and advice was useful, one thing that so many of them were looking for is a way to also get visibility for their own blog, for their own thoughts, and to be able to share with the world what they are doing.”

14:24 “One of the very powerful things that we learned was that we could become more popular if we helped our readers become better known.”

15:01 “While we want to give you information and resources as a reader, we know that it’s also key for you as a small business owner – perhaps you’re a consultant, account, or some sort of professional, head of your own marketing agency – you need to establish your own thought leadership, and to be able to get out there and let the world know what you’re doing.”

16:00 The story of BIzSugar.com and what it does for small business owners.

17:57 [On BizSugar’s content] – “We keep the site very focused on small business, we don’t allow anything off topic in there. If you are really into sports or entertainment, there are plenty of sites for that. BizSugar is not one of them. And it’s because we keep it so focused that it’s a useful resource.”

19:35 “We’re open and we relish serving even the smallest of small business, or even if you think your business is a mundane kind of business, there’s probably a place for it to be mentioned in some way. We always look for the unique, what’s special about a business. I think every business has something special – I don’t care how small, where you’re located, there’s something special in your business, and if we can spot that, we love to talk about it.”

20:45 On how Small Business Trends is able to track changes and trends in the market, especially with emerging technology. 

Expert Bio

Anita Campbell is a small business expert who serves as CEO of Anita Campbell Associates Ltd, a woman-owned consulting firm helping companies and organizations reach the small business market. Prior to starting her own businesses in 2001, Anita held a variety of senior executive positions in the corporate world, including Senior Vice President of Bell & Howell Publishing Services, culminating in the role of CEO of an information technology subsidiary of Bell & Howell.

As Publisher of several online media properties and syndicated content, Anita reaches over 1 million small business owners and entrepreneurs annually. She is the founder and Editor-in-Chief of Small Business Trends, an award-winning online publication, and hosts Small Business Trends Radio, where she interviews other small business experts.

Anita is a prolific writer and a regular speaker at small business, marketing and technology events. Her new book, Visual Marketing, was published in September, 2011. In addition to her own publications, her articles and columns have been published at places such as Inc Technology, OPEN Forum, and Success Magazine. Her expertise is often sought by the media, and she is quoted in The New York TimesFortuneUSA Today, and many other outlets.

For more information, visit Anita’s website.

Contact Info for Anita Campbell

Business Phone: 330-242-1893

Web address: AnitaCampbell.com

Web address: SmallBizTrends.com

Travels From: Cleveland, OH

Follow Anita:

Twitter Linked In Facebook

Books by Anita Campbell

9 Steps to a Better Bottom Line – Featured Interview with Dorriah Rogers

Founder of Paradyne Consulting Works

In this episode of My Quest for the Best, Dorriah Rogers talks with Bill Ringle about the principles and benefits described in Decide to Profit.
Key points that you’ll learn from this interview:
  • The impact a mentor had on Rogers’ life and career, and how he inspired her to be her own person.
  • How the Lego company used a single, unified goal to really turn things around.
  • The importance of not only giving everyone in the company or organization, not just the decision makers, a voice.
  • How to teach employees to tie their ideas to the overarching goal: making money.
  • Rogers’ 9 steps to a better bottom line.

Interview Insights

Click to Read the Show Notes

1:15: [On the mentorship of Tom Schumacher] – “[Schumacher] inspired me to be a problem-solver and a speaker, and he showed great faith in my abilities and always pushed me to be my own person.”

1:59: “I’ve never really been an employee. I’m what I call a serial entrepreneur.”

2:20: [On what it means to be your own person] – “Not being easily influenced by either peer pressure, social pressure, or any other types of pressure that may exist either in the workplace or in society.”

2:44: The 3 primary aspects of any business.

3.27: [On finding and keeping clients] – “I’ve started with a handful of people that I’ve come in contact with, and they saw what I was doing, they saw my work ethic and my reputation, and some of them gave me a chance. That’s really all it took, was getting my foot in the door.”

4:07 [Characteristics of an ideal client] – “I think one of the primary characteristics, more than anything, is openness. What I mean by openness is openness to change.”

4:36 [On client transparency] – “I’ve gone into situations where I talked to some of the key managers, and although they recognize they have a problem, they don’t recognize that they need to change. And they’re not willing to look in the mirror.”

6:30 [On asking the difficult questions] – “I may attend a meeting, and I may interrupt the meeting and say something to the leader, or maybe even the CEO or exec, and challenge them in front of the team. Saying ‘hey, why are you asking that question?’ or ‘hey, it may be a good idea for you to listen to some of the other input.’ Or perhaps, ‘We haven’t heard from Jim, let’s hear what Jim thinks.”

7:14 “I really challenge people to get outside of their own heads, to push them to think and behave differently.”

7:54 [On building trust with clients] – “Before I begin any of the real work, I will spend a lot of one on one time with the decision maker. I will get to know them as people. I will ask them a lot of questions. I will get them to what I call the comfort point. And also, I will ask their permission. I will let them know that I will ask hard questions, and get their permission to do so.”

8:55 Rogers’ Inspiration for writing Decide to Profit: The 9 Steps in a Better Bottom Line

10:40 The nine steps in a better bottom line.

12:00 [On the importance of understanding the goal] –  “A lot of people get mired in the day to day tasks and activities. And they kind of grind through their day. They have a tendency not to stay focused on the bigger picture.”

12:30 [The fundamental driving force behind the company] – “My whole purpose in writing both the book, and identifying the goal – as one of the steps, is to keep people focused on the bigger picture. And in any company, and any organization…the fundamental driving force behind the company is making money. So there’s an overarching financial goal.”

12:55 “And my idea was, have everybody within the organization tie every decision that they are making to the larger goals of the organization. Number 1 has to always be: making money.”

13:30 [On the importance of quality] – “The quality of your product, that also has to be a goal. You can’t make money and sacrifice quality, because that’s not sustainable.”

13:40 [Deciding the profit] – “Every organization can have 1, 2, or 3 goals that they are primarily focused on. And if you make sure that everyone knows what those goals are, and tie their day to day decisions to them, that’s how you can decide the profit.”

14:04 The importance of keeping day to day decision in line with organizational goals

15:10 The Lego study

16:09 [Sacred cows] – “In some of the companies that I’ve worked with, I see them hold on to business decisions, or I see them hold on to product. I even see them hold on to no-productive people. And all of this is counterintuitive, and it’s not in alignment with the overall goals of the organization.”

16:32 [On unified goals] – “[The lego study] shows how one single unified goal enabled a company to completely turn around.”

17:31 [On teams holding themselves accountable] –  “Have you ever been in a meeting where there’s a lot of discussion and a lot of ideas, and everyone leaves the meeting and 90% of the ideas and discussion has been forgotten? That’s what I experience in a lot of the companies I work with. There’s a lot of ideas, a lot of good discussion, a lot of innovative discussion, yet nobody ever captured the discussion, nobody ever circled back – there was no feedback loop, and there was no accountability.”

18:23 [On accountability] – “What makes people accountable can be something as simple as an action list. And I don’t mean minutes, I don’t mean a detailed list of who said what verbatim. I mean, a ‘we talked about this, we decided to do this, this person owns it, and this is when they’re going to get it done.’”

19:45 [On employee contribution] – “In the book I have a tool for employees to do a very straightforward return on investment analysis. One of the disconnects that I was increasingly becoming aware of is that managers would often miss ideas because they couldn’t see how that idea would benefit the organization.”

20:16  [On helping employees choose ideas that are tied to financial goals] “The benefit of the 9th step is that it provides employees a tool and a methodology to demonstrate both quantitatively and qualitatively how to give an investment to the organization and show how their idea will either improve the financial goals or other goals.”

21:38 The importance of checklists and forms for employees.

23:00 [On brainstorming] – “The people that make the decisions tend to shoot down the ideas of those that don’t make the decisions. Allowing people to free think, allowing for ideas to be equally valuable no matter who they’re coming from, is very, very important. All of the rules that I put down for brainstorming are a result of all of those rules being broken during brainstorming meeting I’ve been to.”

24:21 Rogers describes the timeline and process of writing Decide to Profit: 9 Steps to a Better Bottom Line

25:03 “The book isn’t written for specialists. The book is not meant to be a dissertation on continuous improvement or operational streamlining or productivity. It’s meant to be a comprehensive overview of all of it, and it’s meant to be understandable, and it’s meant to be utilized by both managers and employees.”

26:06 Discoveries Rogers made during the writing process.

26:50 [On staying humble] – “I found that I fall prey to a lot of the same things that executives fall prey to, which is, believing my own press, believing my ideas are the best, believing that only my opinions count. I’ve found that really listening to the people around me makes a big difference.”

27:00 Rogers discusses some of the milestones in her career, and the significant clients she’s worked with

28:42 The two primary factors of inefficiency, and the importance of time management.

30:12 Roger’s preferred tools for productivity during travel.

Expert Bio

Dorriah Rogers, Ph.D., began her career in the engineering and advanced technology industry in the late 1990s. She founded Paradyne Consulting Works in 2003, and brings almost 20 years of unique experience providing guidance to numerous Fortune 500 organizations throughout North America. She specializes in identifying and solving issues affecting efficiency, productivity, and profitability. Her client base includes Fortune 100 organizations, as well as the Department of Defense, U.S. Navy, and the U.S. Army Corps of Engineers. As CEO of Paradyne Consulting Works, she has led her team in the areas of productivity and process improvement, strategic business planning, operational streamlining, profitability, and organizational change management.

For more information, visit Dorriah Rogers’s company website.

Contact Info for Dorriah Rogers

Web address: http://www.paradyneconsulting.com/

Travels from: Thousand Oak, CA

Phone: 858-442-4295

Follow, connect, and learn from this guest’s social media channels:

LinkedIn Facebook Twitter YouTube

Resources Mentioned by Dorriah Rogers on My Quest for the Best:

Joe Calloway

Focus on WOM – Featured Interview with Joe Calloway

Business Author, Consultant and Speaker

Joe Calloway, author of Magnetic, talks with Bill Ringle about being intentional about attracting new business and satisfying your existing customers.
Key points that you’ll learn from this interview:
  • The importance of committing to make every business experience to be a positive one for all involved
  • How to get more positive WOM (word of mouth)
  • The single most important strategic asset for many companies and how it relates to your relationship with your customers.
  • What he said to correct a misunderstanding, even when it came at significant out-of-pocket expense to replace 600 of the wrong title books sent to the meeting planner

Interview Insights

Click to Read the Show Notes

1:03 Calloway recounts his childhood experience with entrepreneurship despite growing up in a small town with a father who was not, by any means, an entrepreneur.

1:53 “From an early age I was into selling stuff. I mowed a million yards, I raked a trillion yards. I think part of that came from my dad…if there was something special that I wanted, he would say ‘That’s great, how much money do you have saved up?’”

3:00 How Calloway transitioned from an interest in politics to a career in business.

3:49 [Recalling a stint in a real estate agency] – “The way I got paid was based on how much all the agents made, it was based on all the revenue generated in the firm, and that’s where I got big by the bug of ‘What can I come up with or what can I pass along in terms of ideas that will help other people be more successful?’ Because the more successful they were, it had an absolute direct impact on my own income.”

5:00 “I just am really good at paying attention. And that was my technique and my method, and I do it to this day, my job is to study the marketplace, and to look for individuals and organizations, businesses large and small, across the board, every kind of industry, and profession, and business you can imagine, and what I look for is quite simply this: who are the ones who are the market leaders who are successful and able to sustain that success?”

5:55 “What is it that top performers do that any of us could do if we just chose to?”

6:18 “It’s not easy to succeed in business, but it’s not a mystery. I don’t believe there are any secrets to success. I think the ideas that work are right out there in the open for all of us. So it’s a matter of getting intentional about using those ideas and doing the hard work necessary to execute on those ideas.”

7:58 Calloway describes why it’s important for people in this industry to stay relevant.

8:17 “I have to stay relevant, which means I’ve got to stay current on what is working in the marketplace.”

8:31 [On being hirable as a speaker] – “I work really hard at having a deep understanding of who is in my audience.”

9:04 The significance of tying what you’re speaking about to the audience you’re addressing, regardless of whether or not you’re an industry expert.

9:26 “You can have what you think is the greatest idea in the world, and be very passionate about it, but if other people don’t want it, if they don’t see the need for it, then you’ve got a hobby, you don’t have a business.”

11:00 Calloway asks the question: What’s the competitive advantage of being easy to do business with?

13:05 [On how to address people in an industry you’re not an expert in] – “What I can do is help make the link between ‘Here’s the principle, here’s the illustration of it, and here’s quite clearly what it has to do with you and your business.’”

14:20 “I perceive myself as being more of a facilitator than a speechmaker, because…I want to facilitate their thinking in a way that’s useful when they go back to work.”

14:50 [On what small businesses all say] – “How do I get customers, keep customers, and attract more customers?”

15:25 “It’s not what you say about yourself that matters one way or another, it’s what other people are saying about you, it’s what your customers are saying.”

16:08 [On using the internet and social media to you’re advantage] – “My biggest energy isn’t about what I post on social media, it’s about being intentional about creating a customer experience that is so compelling that my customers are saying things that drive new business to me.”

16:35 [On the worth of positive word of mouth] – “The biggest force in being magnetic is passed through word of mouth.”

17:25 The story of Western Water Works California and what they’ve done to become a market leader.

19:58 “The single greatest competitive advantage out there is satisfied customers.”

21:30 [On not apologizing to customers] “A lot of businesses [who] find themselves apologizing frequently to customers – well, hello, that’s a clue that you need to back up and solve whatever’s causing you to have to apologize.”

21:50 How a humble response to an honest mistake – but a big one since he sent 600 of the wrong title books sent to the meeting planner – kept chaos at bay and even made the situation better than expected.

23:14 “The point though is this, you don’t argue with a customer, you make it right, and you make it right so overwhelmingly that they say, ‘Ok, you just knocked my socks off. I’m going to talk about this.’

25:28 A nod to Warren Buffett and a discussion of the importance of using “no” to narrow your focus.

26:30 “Over the years, little by little, I’ve learned that it makes me a lot of money over the long haul to stick with what I do best and let other people do what they do best.”

27:45 How having a low tolerance level for jerks can be an effective filter in creating new business.

28:35 “I think it serves people really well to say ‘No’ more often, because it actually creates opportunity for the right things.”

29:20 Why you should say no to or walk away from those clients whose philosophy is in conflict with your philosophy.

31:15 [On saying no to clients who will be a drain on your energy] “Even though it’s money, it’s not good money.
32:35 The story of the Saint Paul Saints and how the owner’s dedication to hiring great people and getting out of their way makes the organization successful.

34:48 [The Saint Paul Saints method] – “If you hire the right people, you can totally turn them loose as long as they understand the direction that the business is going, you’ll be successful.

35:07 [The Saint Paul Saints method cont.] – “Fun is good.”

36:51 Pig-asso the baseball delivering pig.

37:10 “If people like doing business with you, that is a competitive advantage.”

37:55 How Old Dominion Trade Line simplifies their company language to encourage personal responsibility and ensure employees’ high performance.

40:00 [Paraphrasing Steve Jobs] – “If you can make things simple, you can move mountains.”

41:27 [On how expanding focus can lead to losing magnetic mojo] – “One trap that’s easy to fall into is to say ‘We could also do this, and we could also do that, and we can also this service, and we could also offer those products.’ Which might be the right thing to do, but we often stretch ourselves way beyond where we should be in terms of trying to do too many things.”

42:16 “For every ten ideas I have, for nine of them the market says ‘No, I don’t think so.’”

43:19 “You have to change to stay relevant. You have to improve, you have to innovate. But you’ve always got to create value in the eyes of the customers, otherwise it won’t work.”

43:45 [On reevaluating inventory] “We all need to periodically sit down with ourselves or with our teams and ask ‘Where are we spending way too much energy?”

46:02 Calloway’s daily rituals for productivity and success.

47:28 “You have to work at constantly being sure that you, and everyone else, are focused on what is most important.”

Expert Bio

Joe Calloway is a business author, consultant, and speaker who has served Coca-Cola, Verizon, and American Express among other well-known corporations. He also works with medical practices, law firms, and a range of professional services groups. Joe is the Executive in Residence at the Belmont University Center for Entrepreneurship.

Joe is the author of Be the Best at What Matters Most and five other business books that have been well-received by publications like The New York Times, Retailing Today, and Publisher’s Weekly.

His latest book is Magnetic: The Art of Attracting Business.

For more information, visit Joe’s website.

Contact Info for Joe Calloway

Web address: www.JoeCalloway.com

Travels from: Nashville, TN

Phone: (615) 429-7600

Contact:
LinkedIn Facebook Twitter

Resources Mentioned by Joe Calloway:

jill_konrath

SNAP Selling – Featured Interview with Jill Konrath

Internationally Recognized Sales Expert, Speaker, and Bestselling Author

Internationally recognized sales expert Jill Konrath talks to Bill Ringle about sales and shaking off outdated assumptions about what it means to be a salesperson.

Listen to this interview to learn:

  • That successful sales work is a learnable skill set, not an innate trait.
  • Practical steps to set up meetings with key decision makers.
  • How proper sales training led to a morale boost in a client company.
  • What SNAP selling means.
  • How certain assumptions help you in sales, rather than hurt you.

Interview Insights

Click to Read the Show Notes

1:15 How Jill moved from disliking the idea of sales to embracing it the business she wanted to start.

2:27 “I became the designated person in our group to learn how to sell, so we could launch our business.”

3:01 “I think I maintain my focus on sales, and teach people to maintain their focus on sales, because if they don’t do it they won’t be able to do what they really love to do.”

3:34 “Unless you dedicate a portion of your life to actually going after the business, you’ll be financially on edge at all times.”

4:12 “I see so many people living with this old perception of sales, they think it’s about pitching and it’s about going forward and touting their stuff, and they’ve invested no time to learn what it actually means to be successful in sales.”

4:57 “The best sellers of ideas are the people who actually look and learn to study what it takes to make things happen in this arena.”

5:13 “The biggest barrier I’m seeing right now is inability to set up meetings with decision-makers. Over the last 5-7 years we’ve seen a number of technologies emerge that totally protect decision-makers from ever having to talk to a human being.”

6:35 “The reality is if you want to get more customers, if you want to set up more meetings with potential buyers than you literally have to study what it takes and figure out what business issues that you solve for your clients, the business ramifications, and the impact of what you do on your key business drivers.”

7:37 The organizations Konrath works for and how she helps them set up meetings with decision makers.

9:01 “It really does help people because they really do get discouraged. They think well I just don’t have the right genes for this or clearly they’re not interested because they’re not getting back [to] me.”

10:24 “Until you learn to study what it takes to be successful, you’ll continue to get some of those same results.”

10:40 Konrath describes her inspiration for writing the book.

12:38 “I figured that there’s gotta be a way to work with these people to help them achieve their objectives, because that’s really what sales is all about, to help them achieve their business objectives, and at the same time keep the sale moving forward so I can reach my objectives.”

13:44 Konrath describes the elements that make up SNAP.

14:00 “Crazy busy people are evaluating on 4 criteria. The S is simplicity, the N is the invaluableness of your work, the A is the alignment with their business objectives, and the P is priorities.”

14:21 [On the rating scale for simplicity] – “Either you are simple or you are complex. You’re writing an e-mail that gets to the point, or you’re writing a rambling one that goes on and on forever and bores them to death.”

15:46 “The first thing I always say to people is you need to focus on prevention so you don’t get yourself into that hole.”

16:11 Things you can do as a sales person do be aligned with potential clients.

17:27 “There’s a fundamental shift that it’s all about them and you have to remind them of the business value of what you’re doing at all times and align it with key priorities that are important to them.”

18:40 “If they’re not talking about changing, and there’s no money in the budget, then the entire focus has to be on the business issues that the client is facing that are addressable by your products or services and how you can help them meet the objectives they’ve set out for themselves this year.”

19:43 “Researching potential clients ahead of time is a sales imperative.”

20:08 On the importance of assuming certain things when addressing decision makers.

23:43 “In most cases you’re not going to get the sale in one call, in many cases it may take 6-10 calls over the course of several months to win the business. And we really need to be aware that it’s a process. We need to move people to the logical next step of the process.”

25:30 Konrath describes how your website can make an essential first impression with new clients.

26:45 “From a productivity standpoint it’s really hard to constantly be trying to sell. You need to have your website as the attraction center and it needs to get people to be able to sign up for certain things.”

27:55 “You really need to be focusing on what are people doing that are good at this, and how can I continue to get better to demonstrate my company’s expertise all the time.”

Expert Bio

Jill Konrath is an internationally recognized expert, popular speaker, and bestselling author whose career is defined by her relentless search for fresh sales strategies that actually work in today’s business environment. She excels at helping sellers crack into new accounts, speed up sales cycles and win more business.

Her first book, Selling to Big Companies, addressed the major sales problem of how to set up meetings with prospects who’d rather avoid salespeople all together; Fortune Magazine named it one of eight “must reads” for sellers. When the economy tanked in 2008, Jill wrote Get Back to Work Faster, a game-changing career book. SNAP Selling, Jill’s highly acclaimed new book, jumped to #1 on Amazon.com within hours of its release.

Jill’s newsletters are read by 80,000+ readers worldwide, she writes a popular blog that’s been syndicated on numerous business and sales websites, and she’s frequently published in top business media.

For more information, visit Jill’s website.

Contact Info for Jill Konrath

Business Phone: 651-429-1922

Web address: JillKonrath.com

Travels From: Minneapolis, MN

Follow Jill:

Twitter Linked In

Books by Jill Konrath

Randy Pennington photo

The Most Significant Trait of a Company Culture – Featured Interview with Randy Pennington

Award-winning Author and Consultant

Randy Pennington talks with Bill Ringle about how to make company culture work to increase productivity and morale.
Key points that you’ll learn from this interview:
  • The importance of company culture in attracting talent.
  • The risks of not changing fast enough as a team or company.
  • The 6 choices that need to be made regarding how a culture develops.
  • The single most significant trait of a company culture.
  • How structure and process are the building blocks of habits.
  • The executive team that rolled out training to emphasize its importance to the company.

Expert Bio

Randy Pennington helps leaders achieve positive results in a world of accelerating change an disruption. He is a twenty-five year business performance veteran, award-winning author, and consultant who has worked with many of this country’s best-known organizations including: Alabama Power Company, Motorola, LSG Sky Chefs, SmithBucklin, Hyatt Hotels and Resorts, Texas A&M University, Marathon Oil, Sprint, Huntsman Chemical, State Farm Insurance, and DFW Airport in addition to government agencies at the local, state, and national level. Additionally, he serves as an adjunct instructor in the Cox Business Leadership Center at Southern Methodist University.

Pennington is the author of three books: Results Rule!, which received the 2007 Best Books Award from USA Book News, and On My Honor, I Will, which Ross Perot described as having “cracked the code of great leadership.” His third book, Make Change Work, received the 2013 Best Books Award for general business from USA Book News.

Randy’s background is a unique blend of line, staff, and consulting experiences ranging from hourly employee to senior management. He holds a Bachelors and Masters Degree in Psychology and completed Postgraduate work in Organization Administration and Management. He is a past Chairman of the Board for the American Heart Association, Texas Affiliate, and a founding member of the Texas Council on Cardiovascular Disease and Stroke. Randy has been inducted into the Speakers Hall of Fame by the National Speakers Association and is past Chairman for the NSA Foundation.

For more information, visit Randy’s website.

Contact Info for Randy Pennington

Web address: http://www.penningtongroup.com/

Travels from: Addison, TX

Contact:
LinkedIn Facebook Twitter YouTube

Resources Mentioned by Randy Pennington:

   

Julie Williamson

Purpose More, Transform Less – Featured Interview with Julie Williamson

Vice President of Strategy & Research for Karrikins Group

Julie Williamson talks with Bill Ringle about overcoming the obstacles to growth so you can create a company that matters to its employees, customers, and the larger community.
Key points that you’ll learn from this interview:
  • The connection between an unclear purpose and growth stagnation.
  • How when it comes to transformation, less is almost always better.
  • An example of a construction company transformation based on elevating its business relationships
  • A sure sign that technology is not being deployed effectively
  • A breakdown of how investing in customers, employees, and your community reflects both an abundance mentality and measurable ROI.

Expert Bio

Julie Williamson has worked with major corporations, helping them set and execute on strategy and transformation. She has also worked with smaller organizations (for-profit, non-profit, and government) to drive success as they seek to grow their revenue and their impact their communities.

Julie is an educator with experience at the undergraduate and graduate level, teaching organizational strategy, behavior, and change. Her students learn to connect theoretical concepts to real-world applications.

Her work with Peter Sheahan on the book MATTER: Create more value, move beyond the competition, and become the obvious choice highlights Julie’s commitment to shifting the focus of leaders to optimum levels.

For more information, visit Karrikin’s Group website.

Contact Info for Julie Williamson

Web address: http://www.karrikinsgroup.com

Travels from: Denver, CO

Contact:

twitter facebook

2 3

Resources Mentioned by Julie Williamson:

Dan Negroni

Millennials, Relationships, and Company Culture – Featured Interview with Dan Negroni

Business Management & Talent Development Consultant

Dan Negroni talks with Bill Ringle about unlocking the potential of millennials in the workplace by creating better quality relationships and company culture.

Expert Bio

Dan Negroni is a business management and talent development consultant and coach addressing today’s critical cross-generational issues. Dan leverages his no-nonsense approach and experience as a CEO, attorney, and senior sales and marketing executive to help companies bridge the gap between managers and their millennial workforce to increase employee engagement, productivity, and profit.

Through his training workshops, consulting and coaching services, he empowers millennials and management alike, providing the content and tools needed to communicate more effectively, build powerful relationships, maximize personal effectiveness, create high performing teams, and deliver value to each other and their organizations.

Dan is also a frequent keynote presenter at all types of management and millennial-related events, including corporate gatherings, association conferences, industry events and sales meetings.

Clients include DLA Piper, Booz Allen Hamilton, Mintz Levin, American Bar Association, Rubio’s, KPMG, ADP, Qualcomm, Paylease.

For more information, visit Dan’s website.

Contact Info for Dan Negroni

Web address: http://www.launchbox365.com

Travels from: San Diego, CA

Phone: (858)-314-9867

Contact:

LinkedIn Facebook Twitter YouTube

Resources Mentioned by Dan Negroni:

Try and Buy – Featured Interview with Linda J. Popky

Program Advisor and Author

Redwood Shores, CA

Linda Popky talks with Bill Ringle about marketing above the noise as a way of achieving a strategic advantage for leaders of growth-oriented companies.

Listen to this interview to learn:

  • Why reputation matters now more than ever
  • Keeping track of metrics that matter, so they indicate progress and not obscure your direction
  • Why timeless truths of marketing still trump the latest social media trick
  • How the “try and buy” technique can help you gain more customers quickly and why this works
  • What Coldwell-Banker learned from asking for feedback from every real estate transaction
  • How to view customer complains as valuable feedback instead of something to ignore or suppress

Expert Bio

Linda Popky is the president of Leverage2Market Associates, a strategic marketing company that helps transform organizations through powerful marketing performance. Her clients span start-ups through Fortune 500 enterprises.

In 2009, Popky was named one of the top women of influence in Silicon Valley and inducted into the Million Dollar Consultant® Hall of Fame. She is the first marketing expert worldwide certified to offer the Private Roster™ Mentoring Program for consultants and entrepreneurs, and the first licensee of Alan Weiss’s workshops and seminars. Popky is the past president of Women in Consulting, and she served as VP of marketing for the Northern California chapter of the Business Marketing Association. She is a member of the Society for the Advancement of Consulting and Watermark, the organization for exceptional executive women who have made their mark, where she serves on the Strategic Development Board.

Popky has served as program advisor for the Integrated Marketing Program at San Francisco State University’s College of Extended Learning, and she is a member of the Advisory Board of University of California Santa Cruz Extension in Silicon Valley.

Popky is the author of Marketing Above the Noise. Her previous books include Marketing Your Career and Promoting Your Non-Profit. A classically trained pianist, Popky recently released “Night Songs,” a CD of classical piano music.

For more information, visit Linda’s website.

Contact Info for Linda J. Popky

Web address: http://www.marketingabovethenoise.com

Travels From: Redwood Shores, CA