Category Archives for "MQ4B Featured Interviews"

Featured Interview with Jonathan Raymond

Jonathan Raymond, Owner of Refound

Jonathan Raymond talks with Bill Ringle on My Quest for the Best about the culture of accountability, the proper way to give feedback, and developing an organization that puts people first.

 

Key points that you’ll learn from this interview:
  • Why organizations are putting so much thought into a “people first” culture
  • How to give feedback without micromanaging
  • How a software company gave their senior management the room to play at the level of their title
  • The one mistake organizations make over and over again
  • The importance of embracing uncertainty

Interview Insights

Click to Read the Show Notes

1:10 Raymond recounts his first real experience in entrepreneurship, telling about the “driveway car wash’ he owned with his friends.

1:33 [On lessons learned from this early venture] – “One of the lessons was the operating costs are always higher than you think they are.”

1:50 “Any industry worth being in is crowded.”

2:15 How law school taught Raymond to show up in the world in a professional way.

2:53 “My education in law school really helped me write with some structure, rather than just stream of consciousness, but to actually put one idea after the next in a way where something builds.”

3:05 “A lawyer is able to string a series of good ideas together and build an argument, right? Which is what a good book or a good blog post is: it’s a good argument for advocating a a piece of change.”

3:45 Raymond describes what it was like working 3 jobs out of law school, and still barely being able to cover rent. 

4:04 [Paraphrasing Andy Warhol] – “You know you’re on track in your life when you’re using the best and the worst of what’s happened to you over the course of your journey.”

4:26 “If I want to have an impact in the world, I’m going to have to take some steps, and there’s going to be some painful moments along the way.”

4:52 [On Raymond’s Clients at Refound] – “I think the biggest problem we help people with, I would say, is overwhelm and ambiguity.”

4:55 “In most modern organizations, there’s a lot of thought being put into ‘How do we create a people first culture? How do we engage with employees? How do we create the conditions where people feel like they’re coming to work not just to create profit for owners and shareholders, but a sense of personal meaning.”

5:27 “What we’ve been able to do is offer a real tactical approach for how to do, in particular, feedback and accountability in an organization that really grounds the way people operate on a day to day basis.”

5:53 “Where organizations go sideways, and where things start to degrade, is in the actual conversations between managers and employees, between managers and one another, and, very importantly, between managers and senior executives.”

7:39 [Case Study Software Company in south bay, CA] – “There was this big aha moment, which is fairly common, where all of the managers in the organization [realized] how they were sort of playing a level down or two levels down from their title.”

8:26 “It’s incremental. Nothing changes overnight. Nothing worth doing changes overnight.”

9:09 “And that’s really the best part of this work for me. I get to see people take these tools and apply them in ways that I never would’ve thought, and have conversations that are meaningful to them.”

9:44 [On Raymond’s inspiration for writing the book] – “I bumped up against my own capacity as a leader, and I realized that I didn’t know what I was doing.”

10:23 How Raymond’s experience with cold, unfeeling training programs led him to create a work that was truly human.

10:26 “It’s not about being authentic, because “being authentic,” well, what does that mean? But, you know, how do you show up in a way that’s both professional and personal, that’s warm and kind and compassionate, but that also drives results?”

11:15  The type of feedback that makes people uncomfortable, and the scourge of the “Millennials boogeyman.”

11:57 [On the reluctance to new processes and change] – “People have been burned before.”

12:31 “This points to the tragedy of what’s happening right now in otherwise really interesting space in time, is that we’re radically over investing in technology to solve this problem, and radically underinvesting in training.”

12:59 [The mistake organizations make again and again] – “Buying tools and technology to solve human problems.”

13:39 Why managers are so hesitant to give feedback.

14:24 “To be able to embrace a communications methodology that says, ‘Actually, you know what, uncertainty is your best friend.’”

14:40 “If your feedback provides a solution, it’s not feedback, it’s micromanagement.”

15:12 “When we get a solution, when we get a ‘Here’s what you should do next,’ it’s quite disempowering.”

16:15 Raymond reveals some tips for managers.

16:25 “There are very few things we can do that will give us more value than not going into feedback situations cold.”

17:26 [On Accountability] – “We have to reframe what we think of when we say accountability. We can use the word, but if we don’t understand the meaning behind the word, we’re on the wrong track.”

18:07 “Accountability, all it means is responsibility for one’s actions.”

18:35 Why accountability without consequences is ineffective.

19:14 “Accountability is a gift.”

19:50 Raymond shares the layers of developing accountability in an organization.

20:25 [The key to accountability] – “The key is communication where people say, ‘You know what? I’m holding myself accountable for this, and you, Sir or Ms. Manager, I want your help.”

21:13 “We’re not very mindful as a species, we tend to be kind of reactive.”

21:35 How to “name what we feel” when giving constructive feedback.

21:58 “We can’t change behavior if we don’t know what the behavior is.”

22:33 “People will surprise you.”

22:47 “Oftentimes that’s what we need, we need boundaries. We need structure for what does excellent work look like.”

23:25 “If you get to do whatever you want, whenever you want with no consequences and no structure, you’re not really helping your teammates, you’re not really helping the organization in any directed, vision oriented way.”

23:44 “A good sales conversation has structure, it has flow – you have pieces that you want to cover; but it also has substance – it’s how you show up, and how you relate, and how you listen.”

24:49 How structure, communication, and substance go hand in hand.

25:37 “What unifies the organizations that are doing this well is participation from executives in a very specific way.”

26:10 [On the importance of recognizing where we are.] – “We’re very good at making big pronouncements of how it’s going to be in the future.”

27:14 “You actually have a lot more latitude, a lot more leeway with the people in your organization than you think.”

27:25 “You don’t have to fix the organization this afternoon. You just have to own that there are problems.”

27:49 “The frustration comes from when management and leadership tries to whitewash [problems].”

28:26 “I think it’s interesting that organizations have found themselves in this position of having to apologize for holding people accountable for being jerks.”

29:49 The problem with taking half measures.

31:12 “Don’t boast about what you’re going to do, let actions speak for themselves.”

32:05 What Raymond reads to stay on top of current trends.

33:02 The tools Raymond uses to stay productive.

Jonathan Raymond’s Bio

After twenty years of not being able to decide whether he was a business development guy or a personal growth teacher, Jonathan stopped trying to figure it out. He’s the owner of Refound, an online training startup that offers Good Authority training programs for owners, executives, and managers. He’s madly in love with his wife, tries not to spoil his daughter, and will never give up on the New York Knicks. Jonathan is the former CEO and Chief Brand Officer of eMyth, where he led the transformation of a global coaching brand and has worked in tech, clean tech, and the nonprofit world after graduating law school in 1998. He lives in Ashland, Oregon, a lovely town that’s too far away from a warm ocean.

For more information, visit Jonathan Raymond’s website.

Contact Info for Jonathan Raymond

Web address: www.refound.com

Travels from: Ashland, OR

Phone: (541) 690-5212

Contact:

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Resources Mentioned by Jonathan Raymond:

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Featured Interview with Thomas Barta

Speaker, Writer, Consultant 

On this episode of My Quest for the Best, Thomas Barta talks with Bill Ringle about the difference between doing marketing and leading marketing, and the challenges faced by both CMOs and customer-facing employees alike.

 

Key points that you’ll learn from this interview:
  • What it means to “Walk the Halls” in Marketing
  • Popular Myths still held by senior managers
  • How a CMO overcame his problems with both agenda and budget.
  • The question every marketer should ask themselves
  • What it means to be in the value creation zone

Interview Insights

Click to Read the Show Notes

1:35 Barta discusses how his Mother was an early inspiration for his young life.

1:40 “She had one principle, and that is, ‘You can always advance.’ Whenever I had a new idea, her best advice was, ‘Go try it.’”

2:00 How growing up in Germany and driving ambulances for civil service prepared Barta for his career.

2:36 [On speaking to people in the fields of marketing and customer relations] – “The main challenge – everybody who does marketing and everybody who worries about customers is facing – is how do be relevant, how do get things done, how to really help customers.”

3:12 “I believe everybody who works with customers or for customers deserves a stronger voice in their organization.”

3:39 “Over 50% of C-suite executives, just surveyed by The Economist, just said they do not believe that marketing drives revenue, which is a problem, because, as a marketer, if you’re not revenue, you may end up being cost.”

4:16 “It’s super important that every marketer who listens asks themselves, “Am I cost or revenue?”

4:49 The story of the CMO and his problems with agenda and budget, and what Barta’s team did to help him overcome these roadblocks.

5:48 [On the importance of removing buzzwords from marketing speech] – “We really stopped the buzzword: “Bingo!”

6:32 “When he started to use the language of the rest of the c-suite…he changed so much [about] what the discussion was.”

6:53 “We need to get marketers into the flow, because that’s where the customer always belongs.”

7:20 Barta describes his inspiration for developing a course and writing his book while working at McKinsey, and how he ultimately decided to do it on his own.

7:34 “What you do when you want to do something at McKinsey like this, you’ve gotta get your act together and find the best practices, tools, research, and what have you.”

8:23 “My reason for writing this book was really that there wasn’t one, plus, I felt probably it was a good way to get the word out.”

8:44 How long the writing, editing, publishing, and promotion process for the book was, and why feedback from industry leaders made it worth the wait.

9:22 Barta describes the 3 surprises he uncovered while distilling down acquired data into 12 central ideas.

9:21 “The first surprise was that doing marketing is very different from leading marketing, and in fact, you can be a very good technical marketer – you can be very good at branding, segmentation, and what have you – but have absolutely no impact in the market.”

9:45 “What found is that the skill of marketing inside a company, of leading marketing, are very different from the skills of branding, segmentation, pricing, and all the things you would technically do in marketing. It’s a whole new set of skills.”

10:25 “So few marketers are actually equipped with the skills to lead.”

11:15 [On the biggest myth held by senior managers] – “It’s the company’s fault.”

11:18 “A lot of marketers will tell you that they would be so much more successful if they only were working in another company, if they only had another boss, if they only had another industry.”

11:55 “About 55% of the success is driven by the leadership skills of the marketers. Another 15% by the skills.”

12:51 Barta lists two pieces of advice to offer marketers listening to the program.

13:10 “Make sure the issues you’re tackling as a marketer are big.”

13:45 [The Value Creation Zone] “Where company goals and company needs and customer needs are overlapping.”

14:52 “Tip #2 – Make sure you are in the revenue camp.”

15:18 “Get in the revenue camp, figure out how much your work is worth, do it together with finance if you need to.”

16:10 “What’s the opposite of a delighted customer?”

16:15 “In marketing, even if we have the greatest idea about customer service, there will always be a lot of people that we need to convince, and have play and play, so we can actually make great customer service happen.”

16:40 “As marketers, we are in the business of change.”

17:12 “As leaders, we are dealers in hope.

17:28 How the Marketing director of Ford used company pride to launch a brilliant marketing campaign.

17:53 [How to market effectively] – “When you think about your work, think about the story you can tell that will give people hope.” 

17:59 What it means to “walk the halls” in marketing.

18:30 “You have to go out and talk to people [about] where you want to see change, sharing your ideas. It also means shutting up and listening, and not making decisions straightaway.”

19:25 Why it’s important for people to be involved, even if they don’t agree.

19:35 “As a marketer we have to go out, we have to walk the halls.”

20:10 “If you talk to very successful senior marketers, in fact, very successful leaders, you’re typically touched by their passion, their conviction, their strong beliefs in what they’re doing.”

21:41 What “fire in the eyes” looks like, and how to test for it.

22:48 Some of Barta’s tips and tricks for staying productive.

Expert Bio

Thomas Barta is the world’s premier expert, speaker, and author on marketing leadership.

Thomas is a former McKinsey partner. He speaks to Fortune 500 leaders worldwide on marketing from a CEO’s perspective—and on why, to make customer focus and innovation actually happen in organizations, leadership is the key.

His latest research is the world’s largest ever study, with over 68,000 assessments, on what makes for an influential Chief Marketing Officer.

A professional keynote speaker and conference host, Thomas inspires attendees at more than 30 annual events for companies, industry associations, and conferences—including Advertising Week New York, Financial Times Innovators Summit, Adobe Summit, and Ad:Tech Asia.

Thomas is the co-author of the path breaking new leadership book: The 12 Powers of a Marketing Leader.

Thomas is a former senior marketer and an organizational psychologist. He has consulted and marketed for over 20 years, in 14 industries, in 45 countries. Thomas has addressed leaders from the world’s most prominent companies, including over two dozen from the Fortune 500.

As a dean of the firm’s highest-rated internal program, Thomas has trained over a thousand McKinsey leaders on making change happen without authority. He is also the leadership dean for the CMO Fellowship Programme (a joint venture between McKinsey and the Marketing Academy to prepare CMOs for a CEO role).

Thomas’s leadership columns appear in publications from Forbes to Marketing Week.

For more information, visit Thomas Barta’s website.

Contact Info for Thomas Barta

Web address: http://www.thomasbarta.com

Travels from: Koln, Germany

Phone: (512) 904-9253

Contact:

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Resources Mentioned by Thomas Barta:

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Janice Presser

Featured Interview with Dr. Janice Presser

Behavioral Scientist and CEO of The Gabriel Institute

Dr. Janice Presser talks with Bill Ringle about Teamability®, and reveals some essential tips and tricks for team success on My Quest for the Best.

Key points that you’ll learn from this interview:

  • The connection between employee satisfaction and engagement, and meaningful work
  • The 4 elements of teaming that are essential for team chemistry and success
  • New methods for testing new hires for collaborative work
  • The crucial differences in showing that appreciation and respect for the people on your team
  • The formula for understanding team characteristics and successful teamwork

Interview Insights

Click to Read the Show Notes

1:09 [On Presser’s early life experiences“My earliest questions didn’t have answers, I had to spend a lot of time seeking them out myself.”

2:00 “Everything is about people interacting with other people. And why is it sometimes that you have this amazing feeling that you’re yourself but you’re like the best you that you ever are when you’re doing it with these people?”

3:00 Teaming up with Dr. Jack Gerber.

4:15 [On being a female entrepreneur during the women’s movement] “We were on a mission to change the world.”

5:15 [On the power of teams] – “Everyone else did all those other things that I didn’t do very well. I was great at coming up with ideas, but you have to have people who will lead the execution, or who make sure the details get followed up on, or the person who handles the emergency as it happens.”

5:53 “It was so gratifying, not just because it was my mission in life, but that I also could do it with people who felt that the way in which they were contributing to this thing that was bigger than any of us, that that was meaningful to them, and that’s a very contagious feeling. That feeling that what you’re doing is meaningful and important.”

7:36 “Teaming is a science. Great teamwork, that great team chemistry that we want, there’s an operating system for it.”

7:55 [On incorporating the formula for teaming] – “Whether you’re a startup or a huge multinational, it doesn’t matter, we all start new things at different times.”

8:20 [One of the most important question to ask about people] – “How do they really make meaningful contributions to something bigger than themselves?

9:18 Two more important points to think about when evaluating the people on your team and their level of contribution.

10:17 “It’s not that people are good or bad or indifferent, it’s that everyone has an optimal place that they’re going to make a better contribution from the standpoint of the team, but also do it in a way that’s fun for them.”

10:50 Presser uses herself as an example to describe teaming characteristics.

14:34 “If you want to understand anything about someone, all of the ways that existed prior to tenability are some variation of directly, or indirectly, asking someone what they’re like.”

15:26 “It’s not good for business to not have their needs met, and it’s not great for people to be in a job that isn’t going to be satisfying to them in at least some way, and to have that feeling of at least doing something productive.”

16:43 The characteristics which don’t factor into Teamability.

17:18 “If you ask someone how good they are at something, very often you’ll get something completely incorrect, because people do not know what they do not know.”

18:01 [On objective evaluation] – “The fact is, evaluating yourself you use yourself as the reference point.”

19:57 [On hiring for skill based work] – “Think about what’s important, what is truly important, in this job. If it’s something like lifting boxes, then ask someone to lift the weight of a typical package, or the heaviest package, that has to go on. That’s a pretty good test. But if the test is: Will they smile at the person they’re delivering it to? Do they have to deal with any regulators on the road? Ask yourself, ‘To be successful at this job, how does this person need to interact with other people?’”

21:46 How teaming characteristics affect personal interactions.

21:52 “Rethinking what we expect of people in terms of personal interactions or longer term relationship is really key, because, you know, why do people leave jobs? Because they don’t like the boss or the people they’re working with. Most people don’t leave because, well, they don’t like the actual task that they do.”

22:33 How Presser’s clients use her expertise on Teamability.

24:54 The 4 components used for the Teamability Playbook.

25:30 [Basis 1 – Well fit] – “Give people actual work, tasks, day to day things to do that align with the way in which they contribute. They will be happier and so will you.”

25:46 [Basis 2 – Team Fit] – “Make sure every person on the team is meeting on of those key needs that that team has.”

26:34 [Basis 3 – Team Chemistry] – “If we try to do everything we don’t succeed very well and we feel like we’re being stretched in too many directions. When we find our role partner…then one person starts, and the other person finishes.”

27:55 [Basis 4 – Role Respect] – “Role is the way you make that contribution, and role respect is the way that a manager can manage, communicate, respect, appreciate any other person on the team in a way that aligns with the way in which they make their contributions.”

31:00 How to appreciate the people on your team in the role that they play.

33:41 “If you want to have better teaming, make it real, make it visible. Acknowledge people for the parts in which they contribute. And, by the way, if you start to do this at work, you will start to do this in your personal life.”

34:13 How growing up in your family structure creates the foundation for your views of teaming.

34:48 “If you want to leave a legacy, leave a legacy of great teaming.”

35:00 “When you make the workplace a better place to work, you make the world a better place to live.”

37:32 “If you are wanting a successful company, or division, or team, or anything, if it’s successful you are very likely doing something right, wouldn’t you like to know what it is so you don’t have to go through the aggravation of ‘Why did this work so perfectly last time and now it doesn’t?’”

39:56 “When you think of any sport team, you tend to think of the players that are on the field, but for every player on the field, how many people are there supporting them?”

Expert Bio

Dr. Janice Presser is CEO of The Gabriel Institute, a behavioral scientist, and architect of the technology that powers Teamability®. She has studied team interaction in academic, clinical, and business settings for over 40 years, and has applied her expertise in the areas of HR metrics and measurements, workforce planning, and the future or work. Dr. Presser has authored seven books, most recently, Timing Isn’t Everything. Teaming Is (July 2017). In an era of digital disruption and transformational change, Dr. Presser’s integrated technology and management methods create collaborative culture, generate extraordinary business results, and open new paths to meaningful work and organizational health.

 

For more information, visit Janice’s website and blog.

Contact Info for Dr. Janice Presser

Web address: http://www.thegabrielinstitute.com

Travels from: Philadelphia, PA

Phone: (215)-825-2500

Contact:

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Resources Mentioned by Dr. Janice Presser:

  

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Featured Interview with Dorriah Rogers

Founder of Paradyne Consulting Works

In this episode of My Quest for the Best, Dorriah Rogers talks with Bill Ringle about the principles and benefits described in Decide to Profit.
Key points that you’ll learn from this interview:
  • The impact a mentor had on Rogers’ life and career, and how he inspired her to be her own person.
  • How the Lego company used a single, unified goal to really turn things around.
  • The importance of not only giving everyone in the company or organization, not just the decision makers, a voice.
  • How to teach employees to tie their ideas to the overarching goal: making money.
  • Rogers’ 9 steps to a better bottom line.

Interview Insights

Click to Read the Show Notes

1:15: [On the mentorship of Tom Schumacher] – “[Schumacher] inspired me to be a problem-solver and a speaker, and he showed great faith in my abilities and always pushed me to be my own person.”

1:59: “I’ve never really been an employee. I’m what I call a serial entrepreneur.”

2:20: [On what it means to be your own person] – “Not being easily influenced by either peer pressure, social pressure, or any other types of pressure that may exist either in the workplace or in society.”

2:44: The 3 primary aspects of any business.

3.27: [On finding and keeping clients] – “I’ve started with a handful of people that I’ve come in contact with, and they saw what I was doing, they saw my work ethic and my reputation, and some of them gave me a chance. That’s really all it took, was getting my foot in the door.”

4:07 [Characteristics of an ideal client] – “I think one of the primary characteristics, more than anything, is openness. What I mean by openness is openness to change.”

4:36 [On client transparency] – “I’ve gone into situations where I talked to some of the key managers, and although they recognize they have a problem, they don’t recognize that they need to change. And they’re not willing to look in the mirror.”

6:30 [On asking the difficult questions] – “I may attend a meeting, and I may interrupt the meeting and say something to the leader, or maybe even the CEO or exec, and challenge them in front of the team. Saying ‘hey, why are you asking that question?’ or ‘hey, it may be a good idea for you to listen to some of the other input.’ Or perhaps, ‘We haven’t heard from Jim, let’s hear what Jim thinks.”

7:14 “I really challenge people to get outside of their own heads, to push them to think and behave differently.”

7:54 [On building trust with clients] – “Before I begin any of the real work, I will spend a lot of one on one time with the decision maker. I will get to know them as people. I will ask them a lot of questions. I will get them to what I call the comfort point. And also, I will ask their permission. I will let them know that I will ask hard questions, and get their permission to do so.”

8:55 Rogers’ Inspiration for writing Decide to Profit: The 9 Steps in a Better Bottom Line

10:40 The nine steps in a better bottom line.

12:00 [On the importance of understanding the goal] –  “A lot of people get mired in the day to day tasks and activities. And they kind of grind through their day. They have a tendency not to stay focused on the bigger picture.”

12:30 [The fundamental driving force behind the company] – “My whole purpose in writing both the book, and identifying the goal – as one of the steps, is to keep people focused on the bigger picture. And in any company, and any organization…the fundamental driving force behind the company is making money. So there’s an overarching financial goal.”

12:55 “And my idea was, have everybody within the organization tie every decision that they are making to the larger goals of the organization. Number 1 has to always be: making money.”

13:30 [On the importance of quality] – “The quality of your product, that also has to be a goal. You can’t make money and sacrifice quality, because that’s not sustainable.”

13:40 [Deciding the profit] – “Every organization can have 1, 2, or 3 goals that they are primarily focused on. And if you make sure that everyone knows what those goals are, and tie their day to day decisions to them, that’s how you can decide the profit.”

14:04 The importance of keeping day to day decision in line with organizational goals

15:10 The Lego study

16:09 [Sacred cows] – “In some of the companies that I’ve worked with, I see them hold on to business decisions, or I see them hold on to product. I even see them hold on to no-productive people. And all of this is counterintuitive, and it’s not in alignment with the overall goals of the organization.”

16:32 [On unified goals] – “[The lego study] shows how one single unified goal enabled a company to completely turn around.”

17:31 [On teams holding themselves accountable] –  “Have you ever been in a meeting where there’s a lot of discussion and a lot of ideas, and everyone leaves the meeting and 90% of the ideas and discussion has been forgotten? That’s what I experience in a lot of the companies I work with. There’s a lot of ideas, a lot of good discussion, a lot of innovative discussion, yet nobody ever captured the discussion, nobody ever circled back – there was no feedback loop, and there was no accountability.”

18:23 [On accountability] – “What makes people accountable can be something as simple as an action list. And I don’t mean minutes, I don’t mean a detailed list of who said what verbatim. I mean, a ‘we talked about this, we decided to do this, this person owns it, and this is when they’re going to get it done.’”

19:45 [On employee contribution] – “In the book I have a tool for employees to do a very straightforward return on investment analysis. One of the disconnects that I was increasingly becoming aware of is that managers would often miss ideas because they couldn’t see how that idea would benefit the organization.”

20:16  [On helping employees choose ideas that are tied to financial goals] “The benefit of the 9th step is that it provides employees a tool and a methodology to demonstrate both quantitatively and qualitatively how to give an investment to the organization and show how their idea will either improve the financial goals or other goals.”

21:38 The importance of checklists and forms for employees.

23:00 [On brainstorming] – “The people that make the decisions tend to shoot down the ideas of those that don’t make the decisions. Allowing people to free think, allowing for ideas to be equally valuable no matter who they’re coming from, is very, very important. All of the rules that I put down for brainstorming are a result of all of those rules being broken during brainstorming meeting I’ve been to.”

24:21 Rogers describes the timeline and process of writing Decide to Profit: 9 Steps to a Better Bottom Line

25:03 “The book isn’t written for specialists. The book is not meant to be a dissertation on continuous improvement or operational streamlining or productivity. It’s meant to be a comprehensive overview of all of it, and it’s meant to be understandable, and it’s meant to be utilized by both managers and employees.”

26:06 Discoveries Rogers made during the writing process.

26:50 [On staying humble] – “I found that I fall prey to a lot of the same things that executives fall prey to, which is, believing my own press, believing my ideas are the best, believing that only my opinions count. I’ve found that really listening to the people around me makes a big difference.”

27:00 Rogers discusses some of the milestones in her career, and the significant clients she’s worked with

28:42 The two primary factors of inefficiency, and the importance of time management.

30:12 Roger’s preferred tools for productivity during travel.

Expert Bio

Dorriah Rogers, Ph.D., began her career in the engineering and advanced technology industry in the late 1990s. She founded Paradyne Consulting Works in 2003, and brings almost 20 years of unique experience providing guidance to numerous Fortune 500 organizations throughout North America. She specializes in identifying and solving issues affecting efficiency, productivity, and profitability. Her client base includes Fortune 100 organizations, as well as the Department of Defense, U.S. Navy, and the U.S. Army Corps of Engineers. As CEO of Paradyne Consulting Works, she has led her team in the areas of productivity and process improvement, strategic business planning, operational streamlining, profitability, and organizational change management.

For more information, visit Dorriah Rogers’s company  website.

Contact Info for Dorriah Rogers

Web address: http://www.paradyneconsulting.com/

Travels from: Thousand Oak, CA

Phone: 858-442-4295

Follow, connect, and learn from this guest’s social media channels:

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Resources Mentioned by Dorriah Rogers on My Quest for the Best:

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Dan Negroni

Featured Interview with Dan Negroni

Business Management & Talent Development Consultant

Dan Negroni talks with Bill Ringle about unlocking the potential of millennials in the workplace by creating better quality relationships and company culture.
Key points that you’ll learn from this interview:

Expert Bio

Dan Negroni is a business management and talent development consultant and coach addressing today’s critical cross-generational issues. Dan leverages his no-nonsense approach and experience as a CEO, attorney, and senior sales and marketing executive to help companies bridge the gap between managers and their millennial workforce to increase employee engagement, productivity, and profit.

Through his training workshops, consulting and coaching services, he empowers millennials and management alike, providing the content and tools needed to communicate more effectively, build powerful relationships, maximize personal effectiveness, create high performing teams, and deliver value to each other and their organizations.

Dan is also a frequent keynote presenter at all types of management and millennial-related events, including corporate gatherings, association conferences, industry events and sales meetings.

Clients include DLA Piper, Booz Allen Hamilton, Mintz Levin, American Bar Association, Rubio’s, KPMG, ADP, Qualcomm, Paylease.

For more information, visit Dan’s website.

Contact Info for Dan Negroni

Web address: http://www.launchbox365.com

Travels from: San Diego, CA

Phone: (858)-314-9867

Contact:

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Resources Mentioned by Dan Negroni:

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Featured Interview with Barbara Henricks and Rusty Shelton

President & CEO of Cave Henricks Communications

CEO of Shelton Interactive, Speaker & Author

Barbara Henricks and Rusty Shelton talk with Bill Ringle about how traditional media and social media reinforce each other to build an audience for thought leaders and brands.
Key points that you’ll learn from this interview:
  • How the mind shift from marketer to media exec helps you stay open and develop new opportunities
  • The key differences between owned media, rented media, and earned media, and why that matters to your business
  • That traction can be measured with new media: with the interactions on your blog posts and subscribers to your audience list
  • The #1 factor to focus on to be successful with new media: creating content that your audience wants to share
  • How Tom Rath used a quiz in Strengths Finder 2.0 to gain more than 160,000 subscribers, and what 2 techniques new authors (who aren’t already famous) can use to build a subscriber list quickly

Expert Bios

Barbara Cave Henricks is president of Cave Henricks Communications. She has spearheaded campaigns for some of the biggest names in business today, including Jack Welch, Larry Bossidy and Ram Charan, John Bogle, Tom Rath, Marcus Buckingham, Maria Bartiromo, and Clay Christensen.

Rusty Shelton is the founder and CEO of Shelton Interactive, an award-winning digital marketing and PR agency that helps clients, from bestselling authors to the world’s biggest brands, start conversations that matter. He has led digital strategy for more than twenty-five New York Times and Wall Street Journal bestsellers.

For more information, visit Barbara’s website and Rusty’s website.

Contact Info for Barbara Henricks and Rusty Shelton

Barbara Henricks:

Web address: http://www.cavehenricks.com

Travels from: Austin, TX

Phone: (512)-301-8936

Contact:

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Rusty Shelton:

Web address: http://www.rustyshelton.com

Travels from: Austin, TX

Phone: (512)-206-0720

Contact:

LinkedIn Twitter

 

Resources Mentioned by Barbara Henricks and Rusty Shelton:

 

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David Livermore photo

Featured Interview with David Livermore

Cultural Intelligence Thought Leader and Author

David Livermore talks with Bill Ringle about how awareness of values diversity drives business value.
Key points that you’ll learn from this interview:
  • The importance of taking inventory of your company culture.
  • How to recognize and overcome “diversity fatigue.”
  • The role of diversity metrics in business.
  • The key ingredient of shared objectives.
  • What Jeff Bezos missed with his “empty chair” technique

Expert Bio

David Livermore is a thought leader in cultural intelligence (CQ) and global leadership and the author of ten books on cultural intelligence and global leadership. His book,  Leading with Cultural Intelligence, was named a best-seller in business by The Washington Post. He’s president and partner at the Cultural Intelligence Center in East Lansing, Michigan and a visiting research fellow at Nanyang Technological University in Singapore. Prior to leading the Cultural Intelligence Center, Dave spent 20 years in leadership positions with a variety of non-profit organizations around the world and taught in universities. He’s a frequent speaker and adviser to leaders in Fortune 500’s, non-profits, and governments and has worked in more than 100 countries across the Americas, Africa, Asia, Australia, and Europe.

Dave has authored several other books, including the award-winning titles, Serving With Eyes Wide Open and Cultural Intelligence: Improving your CQ to Engage our Multicultural World (Baker Publ.).

Dave loves to take research and make it accessible to practitioners. He has been interviewed and referenced by major news sources such as Atlantic Monthly, CBS News, The Christian Post, Christian Science Monitor, The Economist, Forbes, NBC, The New York Times, USA Today, The Wall Street Journal and The Washington Post.

For more information, visit David’s website.

Contact Info for David Livermore

Web address: http://www.davidlivermore.com

Travels from: Holt, MI

Phone: (512) 519-9875

Contact:

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Resources Mentioned by David Livermore:

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Randy Pennington photo

Featured Interview with Randy Pennington

Award-winning Author and Consultant

Randy Pennington talks with Bill Ringle about how to make company culture work to increase productivity and morale.
Key points that you’ll learn from this interview:
  • The importance of company culture in attracting talent.
  • The risks of not changing fast enough as a team or company.
  • The 6 choices that need to be made regarding how a culture develops.
  • The single most significant trait of a company culture.
  • How structure and process are the building blocks of habits.
  • The executive team that rolled out training to emphasize its importance to the company.

Expert Bio

Randy Pennington helps leaders achieve positive results in a world of accelerating change an disruption. He is a twenty-five year business performance veteran, award-winning author, and consultant who has worked with many of this country’s best-known organizations including: Alabama Power Company, Motorola, LSG Sky Chefs, SmithBucklin, Hyatt Hotels and Resorts, Texas A&M University, Marathon Oil, Sprint, Huntsman Chemical, State Farm Insurance, and DFW Airport in addition to government agencies at the local, state, and national level. Additionally, he serves as an adjunct instructor in the Cox Business Leadership Center at Southern Methodist University.

Pennington is the author of three books: Results Rule!, which received the 2007 Best Books Award from USA Book News, and On My Honor, I Will, which Ross Perot described as having “cracked the code of great leadership.” His third book, Make Change Work, received the 2013 Best Books Award for general business from USA Book News.

Randy’s background is a unique blend of line, staff, and consulting experiences ranging from hourly employee to senior management. He holds a Bachelors and Masters Degree in Psychology and completed Postgraduate work in Organization Administration and Management. He is a past Chairman of the Board for the American Heart Association, Texas Affiliate, and a founding member of the Texas Council on Cardiovascular Disease and Stroke. Randy has been inducted into the Speakers Hall of Fame by the National Speakers Association and is past Chairman for the NSA Foundation.

For more information, visit Randy’s website.

Contact Info for Randy Pennington

Web address: http://www.penningtongroup.com/

Travels from: Addison, TX

Contact:
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Resources Mentioned by Randy Pennington:

   

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Featured Interview with Michael Bungay Stanier

Author, Speaker, and Senior Partner of Box of Crayons

Michael Bungay Stanier, author of The Coaching Habit, talks with Bill Ringle about how to strengthen your management effectiveness by giving less advice.
Key points that you’ll learn from this interview:
  • What it means when managers create an environment to stay focused, engaged, and learning as the standard
  • How to avoid being an advice-giving maniac
  • Tactics to get beyond the first answer to a deeper question (which is not the only answer and rarely the best answer)
  • Why your organization will become more productive when there is less of a rush to action
  • What makes up 50% of our waking behavior and rarely gets the attention it deserves

Show Notes

Interview Insights

Click to Read the Show Notes

1:23 Stanier describes how his high school peers’ teenage angst inspired him to begin coaching.

1:51 “The typical thing was we’d go out dancing, or something like that, and on the drive home I’d be sort of listening to somebody in the car…I remember feeling right there at the time going ‘you know what? I am obviously ok with this whole listening thing.”

2:34 “When I went to university one of the things I did was I took a telephone crisis counseling course, so effectively a suicide hotline for teens, and that was my first kind of formal training in this area. So I had a sense of how you might respond when somebody’s struggling.”

3:28 [On transitioning from coaching to training] – “But of course these days I actually don’t do very much coaching anymore myself. My real focus is training managers and leaders to be more effective coaches in their day to day working lives.”

4:20 [On the negative connotations of coaching] – “If you’re getting coaching you’re probably broken, you know you’ve screwed up somehow. You know coaching, it’s just a code word for ‘We’re going to fire you in three months time but we’re going to do this token thing before we get to the year 2000.”

4:37 Stanier discusses Daniel Goleman’s HBR article about Emotional Intelligence: Leadership Against Results.

5:00 “You can identify coaching as a style of leadership but [Goleman] said you know even though it really has a great job driving engagement and driving kind of cultural change and driving even bottom-line success, it’s perceived as taking too long and too much effort for it to be a much used leadership style.”

5:24 [On the importance of engaging employees with meaningful work] “What I’ve noticed over the time is that the focus now has turned into: ‘We know that we need to keep our people focused on the stuff that matters and we need to keep people engaged so that they’re doing work that’s meaningful for them.”

6:40 [On John Whitmore’s view of Coaching] – “Its not you unlocking a potential but helping others unlock their own potential and then [Whitmore] says it’s about helping people learn rather than teaching them.”

6:53 Stanier discusses the key distinction between teaching someone and helping them learn.

7:10 [On what really helps people learn] – “Helping them learn is when you help them make their own connections and that’s when new neural pathways kind of happen in the brain that’s when people with potential and capacity and self sufficiency all increase.”

8:11 Stanier’s tools for leaders in helping their employees get to the next level.

8:19 [On the benefits of offering curiosity] “[The tool] to make your life more effective is to give a little less advice and to offer up a little more curiosity.”

9:07 [The focus question] – “The focus question acknowledges that in many organizations people are very busily, very creatively, with best of intentions coming up with answers to solve the wrong problems.”

9:26: “The focus question is about helping slow down the rush to action and actually spend time trying to figure out what the real challenge might be. So what is that question? Well it’s pretty simple: it’s simply to ask, ‘What’s the real challenge here for you?”

10:43 [On persisting with the focus question] – “If we stick with that question for a little bit you’re going to find you’ve got better focus on what really needs to be done, but you’re also going to walk away with some insight as to how you’re part of the issue and what you need to do to overcome your own challenges so that you can better answer this problem that’s in front of you.”

12:05 How asking your people the right questions can help them change their behavior.

12:37 [On the benefits of employees taking ownership] – “It’s a very sweet thing when, actually, the person you’re working with understands what’s happening as well as you do because it makes the system even more effective and more efficient.”

13:08 Stanier discusses his company Box of Crayons and its role in managerial training.

13:42: [On why most training programs don’t work] – “Most training programs don’t think hard enough about the behavior change that’s required. How do you shift from new insights into new actions? How do you help people do things differently when they walk out the door? But the other key sites where these things fall short in my opinion is that they’re often, I would say, non-strategic; meaning there’s a kind of ad-hoc ‘let’s just throw some training at people and hope that works.’

14:32: How a Canadian company upped their bench strength for better problem solving.

15:42: The best coaching question in the world.

16:38 “The first answer somebody gives you is never the only answer, and it’s rarely the best answer.”

16:59: [On the importance of slowing down] – “The other thing we’re trying to achieve is a
little less rush to action just slow down the action a little bit so that when you move you move more effectively and more efficiently.

17:55 [On the benefits of strategic laziness for managers] “We actually want people to be lazy so that they’re better able to coach the other person. The other person gets to do the work and gets the benefit of the learning, increasing their own capacity, increasing their own potential.”

18:13: “[If] manager finds him or herself working too hard the focus is probably back on them providing [their employees] with the solution rather than helping develop and cultivate the kind of thinking that will make them a more valuable asset within the company.”

19:18 [On helping people use the tools Box of Crayons provides] – “if there’s one thing at the very heart of it all…it’s about teaching people how to build new habits because habits are the building blocks of our behavior.”

19:38 “At least 50% of our waking behavior is purely habitual.”

20:08 Best of the available information concerning habit building.

20:36 The three parts of Stanier’s new habit forming formula.

21:41 [On asking instead of telling] – “Asking a question always takes less than a minute.”

23:17 [On the practical nature of the formula] – “It’s not mystical you don’t have to go up on a retreat you don’t have to sacrifice a small animal, you don’t have to entire a life coach or do anything like that. It’s really practical it feels like this is accessible to anybody.”

23:31 The difficulty of forming new habits to replace old ones.

25:24 “There’s definitely a role for [managers] to play to support and encourage and
help and hold accountable and check in with people, but I wouldn’t write their habits for them…nobody wins from that.”

26:17 “If you’ve got the discipline and the courage and the willingness to be in service to the people who you lead and influence, then you’ll have that greater commitment to be able to. in the moment, be more coach like – which is where the power lies.”

26:53 The characteristics of organizations who are ready to adopt behavioral change.

27:30 “If you were a culture which is massively disengaged, where people have kind of opted out, then this behavior change won’t in itself be sufficient to shift things.”

28:15 Stanier discusses the process of writing the book, and how hiring an editing “coach” helped him create the best version of it.

31:05 “I’m not saying never give anybody any advice ever again, I’m just saying slow down the rush to [give] advice until you really know what the challenge is.”

32:42 “Often advice creates resistance so the very help that you’re offering…it really creates a breakdown in trust and influence when you go for authority first rather than truly looking to understand a problem.”

33:08 [On Edgar Schein’s Helping] “The more you try and thrust help upon people the more you create resistance.”

33:53 The research process for the books – testing with real people.

35:30 The miracle question.

36:08 “I don’t imagine it being 10% better, I imagine it being 10x better.”

36:46 [On the most powerful question: What do you want?] “Once people are clear on what they want that’s actually a strong foundation for some really interesting action.”

37:10 [On the lazy question] – ‘It’s a bit of a paradox of a title because the question is, ‘How can I help?’ And when people hear that they go, ‘That doesn’t sound like a lazy question at all that sounds like it’s more work for me…but [the lazy question] forces them to make an explicit request rather than an implied request.”

37:54 Why explicit requests are far better than implied requests.

41:00 The importance of being clear of what you want in your own mind before asking for it.

Expert Bio

Michael founded Box of Crayons, a company that helps organizations all over the world do less Good Work and more Great Work. The Box of Crayons company is well known for their coaching programs thats help time-crunched managers coach in 10 minutes or less.

Michael left Australia 22 years ago to be a Rhodes Scholar at Oxford University, where he fell in love with a Canadian and explains why he now lives in Toronto. He is the author of Do More Great Work, which has sold over 100,000 copies, and several other books, including his most recent, The Coaching Habit: Say Less, Ask More & Change the Way You Lead Forever.

For more information, visit Michael’s website.

Contact Info for Michael Bungay Stanier

Web address: http://www.boxofcrayons.biz

Travels from: Toronto, ON

Phone: (416) 532-1322

Contact:

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Resources Mentioned by Michael Bungay Stanier:

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Joe Calloway

Featured Interview with Joe Calloway

Business Author, Consultant and Speaker

Joe Calloway, author of Magnetic, talks with Bill Ringle about being intentional about attracting new business and satisfying your existing customers.
Key points that you’ll learn from this interview:
  • The importance of committing to make every business experience to be a positive one for all involved
  • How to get more positive WOM (word of mouth)
  • The single most important strategic asset for many companies and how it relates to your relationship with your customers.
  • What he said to correct a misunderstanding, even when it came at significant out-of-pocket expense to replace 600 of the wrong title books sent to the meeting planner

 

Interview Insights

Click to Read the Show Notes

1:03 Calloway recounts his childhood experience with entrepreneurship despite growing up in a small town with a father who was not, by any means, an entrepreneur.

1:53 “From an early age I was into selling stuff. I mowed a million yards, I raked a trillion yards. I think part of that came from my dad…if there was something special that I wanted, he would say ‘That’s great, how much money do you have saved up?’”

3:00 How Calloway transitioned from an interest in politics to a career in business.

3:49 [Recalling a stint in a real estate agency] – “The way I got paid was based on how much all the agents made, it was based on all the reveNue generated in the firm, and that’s where I got big by the bug of ‘What can I come up with or what can I pass along in terms of ideas that will help other people be more successful?’ Because the more successful they were, it had an absolute direct impact on my own income.”

5:00 “I just am really good at paying attention. And that was my technique and my method, and I do it to this day, my job is to study the marketplace, and to look for individuals and organizations, businesses large and small, across the board, every kind of industry, and profession, and business you can imagine, and what I look for is quite simply this: who are the ones who are the market leaders who are successful and able to sustain that success?”

5:55 “What is it that top performers do that any of us could do, if we just chose to?”

6:18 “It’s not easy to succeed in business, but it’s not a mystery. I don’t believe there are any secrets to success. I think the ideas that work are right out there in the open for all of us. So it’s a matter of getting intentional about using those ideas and doing the hard work necessary to execute on those ideas.”

7:58 Calloway describes why it’s important for people in his industry to stay relevant.

8:17 “I have to stay relevant, which means I’ve got to stay current on what is working in the marketplace.”

8:31 [On being hirable as a speaker] – “I work really hard at having a deep understanding of who is in my audience.”

9:04 The significance of tying what you’re speaking about to the audience you’re addressing, regardless of whether or not you’re an industry expert.

9:26 “You can have what you think is the greatest idea in the world, and be very passionate about it, but if other people don’t want it, if they don’t see the need for it, then you’ve got a hobby, you don’t have a business.”

11:00 Calloway asks the question: What’s the competitive advantage of being easy to do business with?

13:05 [On how to address people in an industry you’re not an expert in] – “What I can do is help make the link between ‘Here’s the principle, here’s the illustration of it, and here’s quite clearly what it has to do with you and your business.’”

14:20 “I perceive myself as being more of a facilitator than a speechmaker, because…I want to facilitate their thinking in a way that’s useful when they go back to work.”

14:50 [On what small businesses all say] – “How do I get customers, keep customers, and attract more customers?”

15:25 “It’s not what you say about yourself that matters one way or another, it’s what other people are saying about you, it’s what your customers are saying.”

16:08 [On using the internet and social media to you’re advantage] – “My biggest energy isn’t about what I post on social media, it’s about being intentional about creating a customer experience that is so compelling that my customers are saying things that drive new business to me.”

16:35 [On the worth of positive word of mouth] – “The biggest force in being magnetic is passed through word of mouth.”

17:25 The story of Western Water Works California and what they’ve done to become a market leader.

19:58 “The single greatest competitive advantage out there is satisfied customers.”

21:30 [On not apologizing to customers] “A lot of businesses [who] find themselves apologizing frequently to customers – well, hello, that’s a clue that you need to back up and solve whatever’s causing you to have to apologize.”

21:50 How a humble response to an honest mistake – but a big one since he sent 600 of the wrong title books sent to the meeting planner – kept chaos at bay and even made the situation better than expected.

23:14 “The point though is this, you don’t argue with a customer, you make it right, and you make it right so overwhelmingly that they say, ‘Ok, you just knocked my socks off. I’m going to talk about this.’

25:28 A nod to Warren Buffett and a discussion of the importance of using “no” to narrow your focus.

26:30 “Over the years, little by little, I’ve learned that it makes me a lot of money over the long haul to stick with what I do best and let other people do what they do best.”

27:45 How having a low tolerance level for jerks can be an effective filter in creating new business.

28:35 “I think it serves people really well to say ‘No’ more often, because it actually creates opportunity for the right things.”

29:20 Why you should say no to or walk away from those clients whose philosophy is in conflict with your philosophy.

31:15 [On saying no to clients who will be a drain on your energy] “Even though it’s money, it’s not good money.
32:35 The story of the Saint Paul Saints and how the owner’s dedication to hiring great people and getting out of their way makes the organization successful.

34:48 [The Saint Paul Saints method] – “If you hire the right people, you can totally turn them loose as long as they understand the direction that the business is going, you’ll be successful.

35:07 [The Saint Paul Saints method cont.] – “Fun is good.”

36:51 Pig-asso the baseball delivering pig.

37:10 “If people like doing business with you, that is a competitive advantage.”

37:55 How Old Dominion Trade Line simplifies their company language to encourage personal responsibility and ensure employees’ high performance.

40:00 [Paraphrasing Steve Jobs] – “If you can make things simple, you can move mountains.”

41:27 [On how expanding focus can lead to losing magnetic mojo] – “One trap that’s easy to fall into is to say ‘We could also do this, and we could also do that, and we can also this service, and we could also offer those products.’ Which might be the right thing to do, but we often stretch ourselves way beyond where we should be in terms of trying to do too many things.”

42:16 “For every ten ideas I have, for nine of them the market says ‘No, I don’t think so.’”

43:19 “You have to change to stay relevant. You have to improve, you have to innovate. But you’ve always got to create value in the eyes of the customers, otherwise it won’t work.”

43:45 [On reevaluating inventory] “We all need to periodically sit down with ourselves or with our teams and ask ‘Where are we spending way too much energy?”

46:02 Calloway’s daily rituals for productivity and success.

47:28 “You have to work at constantly being sure that you, and everyone else, are focused on what is most important.”

Expert Bio

Joe Calloway is a business author, consultant, and speaker who has served Coca Cola, Verizon, and American Express among other well-known corporations. He also works with medical practices, law firms, and a range of professional services groups. Joe is the Executive in Residence at the Belmont University Center for Entrepreneurship.

Joe is the author of Be the Best at What Matters Most and five other business books that have been well-received by publications like the The New York Times, Retailing Today, and Publisher’s Weekly.

His latest book is Magnetic: The Art of Attracting Business.

For more information, visit Joe’s website.

Contact Info for Joe Calloway

Web address: www.JoeCalloway.com

Travels from: Nashville, TN

Phone: (615) 429-7600

Contact:
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Resources Mentioned by Joe Calloway:

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Julie Williamson

Featured Interview with Julie Williamson

Vice President of Strategy & Research for Karrikins Group

Julie Williamson talks with Bill Ringle about overcoming the obstacles to growth so you can create a company that matters to its employees, customers, and the larger community.
Key points that you’ll learn from this interview:
  • The connection between an unclear purpose and growth stagnation.
  • How when it comes to transformation, less is almost always better.
  • An example of a construction company transformation based on elevating its business relationships
  • A sure sign that technology is not being deployed effectively
  • A breakdown of how investing in customers, employees, and your community reflects both an abundance mentality and measurable ROI.

Expert Bio

Julie Williamson has worked with major corporations, helping them set and execute on strategy and transformation. She has also worked with smaller organizations (for-profit, non-profit, and government) to drive success as they seek to grow their revenue and their impact their communities.

Julie is an educator with experience at the undergraduate and graduate level, teaching organizational strategy, behavior, and change. Her students learn to connect theoretical concepts to real-world applications.

Her work with Peter Sheahan on the book MATTER: Create more value, move beyond the competition, and become the obvious choice highlights Julie’s commitment to shifting the focus of leaders to optimum levels.

For more information, visit Karrikin’s Group website.

Contact Info for Julie Williamson

Web address: http://www.karrikinsgroup.com

Travels from: Denver, CO

Contact:

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Resources Mentioned by Julie Williamson:

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Featured Interview with Peter Sheahan

Peter Sheahan

Peter Sheahan talks with Bill Ringle about what it takes for an organization to MATTER in an age where commoditization and info glut threatens public, private, and not-for-profit organizations, so you can move beyond the competition, create more value, and become the obvious choice.

Listen to this interview to learn:

Key points that you’ll learn from this interview:
  • Vital reminder that organizations don’t change, people do.
  • How the best companies convert their ideas into insights and their insights into applications.
  • What it really means to embrace the complexity of an industry disruption
  • The shift Adobe engineered to shift their market perception, helping not just themselves, but their customers add more value
  • How Utah-based Standard Plumbing found profitable opportunities in partnering with Amazon, instead of competing head on or abandoning the parts business

Expert Bio

As founder and Group CEO of Karrikins Group, Peter Sheahan is known internationally for his innovative business thinking and thought leadership. With staff in more than 23 cities across seven countries, he knows firsthand the challenges of growing a business in these rapidly-changing times.  Through a focus on brand differentiation and generating net new demand for clients, Karrikins Group is considered a global leader in two specific areas: 1) Transforming their clients go-to-market approaches to position themselves as trusted advisers and strategic partners in the minds of their buyers; and 2) Aligning social investment and sponsorship with business strategy so companies do well, by doing good.

Peter has advised leaders from companies as diverse as Apple, Goldman Sachs, Microsoft, Hyundai, IBM, Pfizer, Wells Fargo, and Cardinal Health. He is the author of seven books, including FlipGeneration Y, Making it Happen, and Matter.

Peter has delivered more than 2,500 presentations to over 500,000 people in 20 different countries, and he has been named one of the 25 Most Influential Speakers in the World by the National Speakers Association.

For more information, visit the Karrikin Group’s website.

Contact Info for Peter Sheahan

Web address: http://www.karrikinsgroup.com

Travels From: Denver, CO

Contact:

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Resources Mentioned by Peter Sheahan:

            

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Upcoming Interview with Erika Andersen

Erika Andersen headshot

reference only: interview date: Dec. 21

Business Thinker, Speaker, and Author

New York, NY

Listen to this interview to learn:

  • Bullet point 1
  • Bullet point 2
  • Bullet point 3

Expert Bio

Erika Andersen is the founding partner of Proteus, a coaching, consulting, and training firm that focuses
on leader readiness. Over the past 30 years, Erika has developed a reputation for creating approaches to learning and business-building that are tailored to
her clients’ challenges, goals, and culture. She and her colleagues at Proteus focus uniquely on helping leaders at all levels get ready and stay ready to meet whatever the future might bring.

Much of her recent work has focused on organizational visioning and strategy, executive coaching, and management and leadership development. In these capacities, she serves as consultant and advisor to the CEOs and/or top executives of a number of corporations, including NBCUniversal, Gannett Company, Rockwell Automation, Turner Broadcasting System, GE, Union Square Hospitality Group, and Madison Square Garden.

Erika also shares her insights about managing people and creating successful businesses by speaking to corporations, not-for-profit groups, and national associations. Her books and learning guides have been translated into Spanish, Turkish, German, French, Russian, and Chinese, and she has been quoted in a variety of national publications, including The Wall Street Journal, Fortune magazine, and The New York Times. Erika is also one of the most popular business bloggers at Forbes.com.

She’s the author of Leading So People Will Follow (Jossey-Bass, 2012), Being Strategic (St. Martin’s Press, May 2009), and Growing Great Employees (Portfolio, 2006). She’s also the host of Being Strategic with Erika Andersen on Public Television.

For more information, visit Erika’s website.

 

Contact Info for Erika Andersen

Business Phone: 212-830-9870

Web address: ErikaAndersen.com

Travels From: New York, NY

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Featured Interview with Linda J. Popky

Program Advisor and Author

Redwood Shores, CA

Linda Popky talks with Bill Ringle about marketing above the noise as a way of achieving strategic advantage for leaders of growth-oriented companies.

Listen to this interview to learn:

  • Why reputation matters now more than ever
  • Keeping track of metrics that matter, so they indicate progress and not obscure your direction
  • Why timeless truths of marketing still trump the latest social media trick
  • How the “try and buy” technique can help you gain more customers quickly and why this works
  • What Coldwell-Banker learned from asking for feedback from every real estate transaction
  • How to view customer complains as valuable feedback instead of something to ignore or suppress

Expert Bio

Linda Popky is the president of Leverage2Market Associates, a strategic marketing company that helps transform organizations through powerful marketing performance. Her clients span start-ups through Fortune 500 enterprises.

In 2009, Popky was named one of the top women of influence in Silicon Valley and inducted into the Million Dollar Consultant® Hall of Fame. She is the first marketing expert worldwide certified to offer the Private Roster™ Mentoring Program for consultants and entrepreneurs, and the first licensee of Alan Weiss’s workshops and seminars. Popky is the past president of Women in Consulting, and she served as VP of marketing for the Northern California chapter of the Business Marketing Association. She is a member of the Society for the Advancement of Consulting and Watermark, the organization for exceptional executive women who have made their mark, where she serves on the Strategic Development Board.

Popky has served as program advisor for the Integrated Marketing Program at San Francisco State University’s College of Extended Learning, and she is a member of the Advisory Board of University of California Santa Cruz Extension in Silicon Valley.

Popky is the author of Marketing Above the Noise. Her previous books include Marketing Your Career and Promoting Your Non-Profit. A classically trained pianist, Popky recently released “Night Songs,” a CD of classical piano music.

For more information, visit Linda’s website.

Contact Info for Linda J. Popky

Web address: http://www.marketingabovethenoise.com

Travels From: Redwood Shores, CA

Contact:

Twitter LinkedIn Facebook

Resources Mentioned by Linda J. Popky:

bookcover-marketing-above-the-noise-popky

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Featured Interview with Mark Beckner

High Tech Consultant, Advisor, and Author

Mark Beckner talks with Bill Ringle about the vast opportunities available for freelancers who code when they prioritize and demand more from themselves.

Listen to this interview to learn:

Key points that you’ll learn from this interview:
  • The importance of structure and intention when starting your business
  • The different skill sets you’ll hone when you’re building a business instead of software
  • What happens when you push yourself to say “yes” to opportunities.
  • The role of conducting experiments for business growth
  • Two types of clients that are easily available through established business models
  • How Mark has set up his day for maximum productivity

Expert Bio

Mark Beckner is a technical consultant specializing in business strategy and enterprise application integration. In addition to running his own firm, Inotek Consulting Group, LLC, he advises developers on how to launch their own independent practices.

Beckner has been in the industry for over 16 years, and formed Inotek Consulting Group in 2007. Under his leadership, the firm delivers innovative IT solutions and projects range from mobile application development to complete integration solutions.

He has authored numerous technical books including BizTalk 2013 Recipes, BizTalk 2013 EDI for Health Care, and Microsoft Dynamics CRM API Development, and has presented at industry conferences, including Microsoft TechEd. His newest book, The Coder’s Path to Wealth and Independence, offers programmers a prescriptive guide to leaving the corporate world and launching an independent, successful, and fulfilling career.

For more information, visit Mark’s website.

Contact Info for Mark Beckner

Web address: http://www.inotekgroup.com

Travels From: Colorado

Contact:

twitter

Resources Mentioned by Mark Beckner:

The Coders Path to Wealth and Independence by Mark Beckner

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Steven-Snyder

Featured Interview with Steven Snyder

Founder, Management Expert and Author

Orono, MN

Listen to this interview to learn:

  • How consulting offers a post-graduate education in business.
  • Details about the what leaders find in common while advancing their business goals: change, tension points, and feeling off-balance at times.
  • The importance and value of embracing one’s own struggle story as a way to greater authenticity, clarity, and power.
  • When success can make a lousy teacher.
  • Different types of blind spots that leaders typically face.
  • How working to solve the wrong problem can be corrected.

Expert Bio

Steven Snyder is the founder and managing director of Snyder Leadership Group.

Snyder joined Microsoft in 1983, when the company was in its infancy. His work there, praised by Bill Gates, secured the relationship with IBM during a crucial stage in Microsoft’s growth and helped shape the history of the personal computer industry. Promoted as Microsoft’s first business unit general manager, Snyder led the company’s Development Tool business, where his team won PC Magazine’s Technical Excellence Award on three occasions.

In 1996, Snyder co-founded Net Perceptions, where he commercialized “collaborative filtering” – a technology that enables the real-time personalized recommendations that have become central to the online shopping experience. This groundbreaking work won Snyder the first-ever World Technology Award for Commerce in 1999 for “contributing to the advance of emerging technologies for the benefit of business and society.”

Snyder holds an MBA from the Harvard Business School, where he was a Baker Scholar, and a Ph.D. in psychology from the University of Minnesota.

Leadership and the Art of Struggle is his first book.

For more information, visit Steven’s website.

Contact Info for Steven Snyder

Web address: Snyderleadership.com

Travels From: Orono, MN

Contact:

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Books by Steven Snyder:

 Leadership Steven Snyder

 

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scott_ginsberg

Featured Interview with Scott Ginsberg

https://www.myquestforthebest.com/wp-content/uploads/2012/12/mike_figliuolo2.jpg

The Nametag Guy/Founder, Hello, My Name is Scott

St. Louis, MO

Scott Ginsberg talks with Bill Ringle about approachability, embracing failure, and the advantages of “Try-Listen-Leverage” as a business tactic.

Listen to this interview to learn:

  • The importance of “I did” versus ideas.
  • The advantages of just jumping into the abyss with “Try, Listen, Leverage”.
  • About joining versus buying brands.
  • What is a “brand tag.”
  • How you can learn to fail with style. 

Interview Insights

Click to Read the Show Notes

1:04 How Ginsberg’s fascination with approachability led him to conduct some ultimately successful experiments in college.

1:55 [Ideas vs. Execution] – “You don’t need an idea, you need an I did.”

2:54 “It is a mindset, execution, it’s sort of a way of life, and there are key distractions and things people need to get rid of. And it’s not about productivity, it’s not about ‘getting things done,’ it’s about creating a filter for your life.”

3:21 “It’s about being willing to delete the people, being willing to delete the processes, and deleting the irrelevant stuff that’s just killing you.”

4:27 [On ready, aim, fire] – “A) you’re never ready, B) aiming is overrated, and C) fire burns people.”

4:37 “Try, Listen, Leverage.”

4:45 [On Try, Listen, Leverage] – “You just try stuff, you just jump, you take the risk whether it’s a blog post or a new product or an idea or you wanna create a group on Facebook. Just try it. You listen, you see what happens, and then you leverage it. If it works, then great! If not, you move on.”

5:25 “You gotta fail yourself to success.”

5:40 “I’m actually not afraid of failing. I fail all the time. I love failing. I feel like failing is the best way to learn. I think it’s more fun. I think it makes a better story.”

5:59 “Can you imagine anything more terrifying than getting exactly what you want?”

6:40 [Paraphrasing Estée Lauder] – “Men buy brands, but women join them.”

6:48 “We should invite people to join our brand, not ask them to buy it, because it’s a totally different mindset, not to mention heartset.”

7:12 [On branding his company] – “What I wanted to do was create a piece of art that makes the mission more than a statement. It’s not just some sense that people memorize or something people stick on the wall.”

7:50 [On brand tagging] – “I don’t think people should wear a name tag everyday. I think they should find something that takes their identity and shares it.”

8:40 “My job is to come in as both a writer and translator to interview the key people and hang out for a couple hours and find out: who are these people, what’s important to them, why are they. What’s the why behind what they do?”

9:25 “Never fall in love with your own inventory.”

9:48 “Every brand tag has an intentional typo. It’s put in there as a reminder to be human, to be imperfect, and that’s a good way to get conversations started too.”

10:50 The importance of injecting life into your company mission with the use of a brand tag.

13:20 “Execution and commitment are part of my constitution. It’s not just what I do, that’s who I am.”

13:53 [On creating motivation for yourself] – “I don’t have deadlines, I have smell dates.”

15:15 Ginsberg’s experience giving a speech to a Rotary club, and how an audience member’s encouragement made him think.

15:45 “When you have a topic like approachability or you address an issue like execution, you frame it in a way where you can meet people where they are, and you can let them put themselves into your equation.”

16:40 “You open yourself to a lot of new markets, and a lot of it has to do with your willingness to just stick it out there and to be open and to be welcoming when people add different angles to your theme.”

17:34 “The first word after no is next.”

18:00 “I don’t work with people I don’t like, and I don’t have clients that annoy me to no end.”

18:18 “Part of execution is knowing when to say no. I’d rather be known for things I don’t do.”

19:02 “I think the secret is coming to this realization that saying ‘No’ to the good you make room to say ‘Yes’ to the best.”

19:38 “You gotta know where you suck.”

19:45 “I’m not much of a team player, I work really well alone. It’s my style, it’s my personality type. I love people, I crave human interaction and I have to have it every day. But when it comes to my work, I have to do it alone.”

21:39 Ginsberg’s daily routines for success and productivity.

Expert Bio

Scott Ginsberg transformed wearing a nametag into a six figure enterprise. His publishing/consulting company, HELLO, my name is Scott! offers an array of products and services. Dubbed “The Authority on Approachability” and voted as St. Louis’s “Young Entrepreneur of the Year” in 2008 by The St. Louis Small Business Monthly, Scott is the author of twelve books including HELLO, my name is ScottThe Power of ApproachabilityHow to be That Guy and Make a Name for Yourself.

Scott gives presentations, breakout sessions, keynote speeches and seminars to tens of thousands of people each year. Companies and organizations worldwide, including Staples, Verizon Wireless, and Boeing, have been successfully implementing his programs on approachability since 2003. He is regularly interviewed by and writes for major media outlets.

Scott is the only person in the world who wears a nametag 24-7 to make people friendlier. (In case you’re wondering, he has a nametag tattooed on his chest for certain occasions.)

For more information, visit the Hello, My Name is Scott website.

 

Contact Info for Scott Ginsberg

Business Phone: 314-256-1800

Web address: Hello, My Name is Scott

Travels From: St. Louis, MO

Follow Scott: twitter

Books by Scott Ginsberg

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Elaine Pofeldt

Featured Interview with Elaine Pofeldt

Independent journalist specializing in careers and entrepreneurship

New York, NY

Listen to this interview to learn:

  • Keys to building great relationships with clients
  • How the criteria you use for evaluating opportunities change as you change your business vision
  • The central role of courage for succeeding as an entrepreneur
  • How trusting your observations and taking action lead to success
  • Important networking advice for corporate managers and leaders

Expert Bio

Elaine Pofeldt is an independent journalist who specializes in writing about careers and entrepreneurship. When she was a senior editor at Fortune Small Business magazine, she was twice nominated for the National Magazine Award for her feature stories.

She went freelance in October 2007 and has since written for publications including Fortune Money Forbes and a variety of other print and online publications. At Crain’s New York Business, she is a contributing editor, focused on the weekly’s small business coverage. She writes a how-to column and one on startups, called Startup Scene. At Fortune, she writes a column called David vs. Goliath, looking at small companies that are taking on giant competitors.

Having built traffic Fortune Small Business Online from a fledgling site to one with 2 million to 5 million page views a month, she frequently draws on her experience to help clients improve their online presence. She also founded Fortune Small Business’s national Business Plan Competition and ran it for 5 years.

For more information, visit Elaine’s website.

Contact Info for Elaine Pofeldt

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Chuck_wall

Featured Interview with Chuck Wall

Author and Founder of Customer CEO

Austin, TX

Listen to this interview to learn:

  • The big idea behind why Starbucks ≠ coffee and how it has helped the company prosper
  • Insights into the Clayton Christensen model of looking at what work needs to be done
  • What it really means when a company is customer-centric and how that becomes a competitive advantage
  • The transformation you can use to turn pain points into gain points at your company
  • When to pay attention to the “ridiculously high cost of not listening” to your customer
  • How to avoid the trap of becoming overly dependent on big data analysis

Expert Bio

Chuck Wall is the founder of Customer CEO, a customer insight, engagement and marketing consultancy. For the past 15 years, Chuck has passionately taught organizations about the genuine value of understanding their customers in order to facilitate growth.

Based on his work of more than 100,000 customer interviews and suverys, Chuck’s new book Customer CEO: How to Profit from the Power of Your Customers explores how companies can navigate the new business dynamic that customers are primary decision makers in business.

As an expert in explaining unmet needs of customers through primary research, Chuck translates his knowledge into actionable insight to help organizations design innovative products, services, and experiences. He aims to serve every customer with gratitude and humility, inspire through example and teach practical business solutions that will help contriubute to a better world.

Prior to launching Customer CEO, Chuck started six other enterprises across multiple industries, including manufacturing, media, technology, marketing and insurance. A serial entrepreneur, Chuck has a deep understanding of entrepreneurship, business, strategy and marketing and is passionate about sharing that knowledge with others.

Chuck has shared his knowledge working as a business strategy and marketing advisor to companies of every size. His clients have included HP, Intel, Campbell’s Soup and Yahoo!.

For more information, visit Chuck’s blog.

Contact Info for Chuck Wall

Travels From: Austin, TX

Web address: CustomerCEObook.com

Follow Chuck:

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Books by Chuck Wall

customerceo2

 

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Featured Interview with Brian Klapper

Internationally Recognized Expert and Author

Minneapolis, MN

Listen to this interview to learn:

  • What professional incident created the turning point for why he must start his own firm.
  • How Brian redefined success for his firm and how that’s made all the difference for his clients.
  • What makes The Q-Loop different from the thousands of other business books in publication.
  • What he does for a “mental cleanse” on a regular basis that you can do, also.
  • The secret to effective organizational change: people hate implementing things that they haven’t had a hand in creating, but can’t wait to do it when…

Expert Bio

Brian Klapper is the President and Founding Partner of The Klapper Institute and is an internationally recognized expert in operational and cultural corporate transformation. Brian has worked with global companies in a variety of sectors including financial services, consumer products, manufacturing, food service, utilities, retail, and healthcare. While Brian’s experience spans all elements of the value chain, as well as all customer touch points, his work primarily focuses on helping his clients create a culture of Execution Excellence. 

His clients have included Bank of America, Avon Products, New York Life, Corning Glass Works, Hartford Financial, KFC, Bassett Furniture, and Northeast Utilities. 

Prior to founding The Klapper Institute, Brian was a Partner in the Financial Services practice of Mercer Management Consulting (formerly Strategic Planning Associates now Oliver Wyman). Brian has been profiled in several publications including: The New York Times, The Wall Street Journal, Barron’s, and Forbes. 

Brian holds an MBA from The Wharton Graduate School of Business and a bachelor’s degree from Cornell University.

For more information, visit Brian’s blog.

Contact Info for Brian Klapper

Business Phone: 203-966-4113

Web address: TheKlapperInstitute.com

Follow Brian: twitter LinkedIn Facebook

Books by Brian Klapper

download

 

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Mark-Levy

Featured Interview with Mark Levy

Author, Writer, Founder of Levy Innovation, and Magic Illusion Designer.

Listen to this interview to learn:

  • How one consultant’s business went from earning from about $1800 to over $ 100,000 each month.
  • Where Mark learned to differentiate products.
  • The single most important thing a business can do to have others seek them out for business.
  • What one consultant did to become #2 best-selling author on 800-CEO-Read.
  • How Jerry Garcia compares the Grateful Dead to licorice to help him think about marketing.
  • The “mentoring perspective” and how it helps stripe away generalizations and hyperbole.
  • What free writing can do for your business.
  • The importance of immersing yourself in reading.

Interview Insights

Click to Read the Show Notes

1:22 [On what it means to be a positioning expert] “[A positioning expert/consultant is the one who finds] in a business the big, sexy idea of what that business should be about. The thing that people are going to talk about, the differentiated point…and bring that to the fore of the business  so it comes through loud and clear.”

2:14 The story of Bill Treasurer, aka Captain Inferno, and his career evolution from stunt performer with a fear of heights to management consultant to courage builder.

4:32 [On Bill Treasurer’s Big Sexy Idea] “All of Bill’s workshops, all of his keynotes, all of his consulting, all of his material started to revolve around ways of driving fear out of the workplace.”

6:00 Levy describes his early days in the publishing field.

6:55 “The interesting thing in the field I came from, the books I had were identical to the books my competitors had, and identical to the ones my customers had…I had to bring ways of making my product stand out from other people’s products.”

7:57 “After I left the book field, I just took that knowledge of how to sum up what the story was behind something, and whether it should be sold or not, with me.”

8:13 “So it’s like, here’s your compelling idea, here’s what you need to go to market with it.”

8:52 How spotting a trend and taking a risk in the publishing industry helped Mark win over one of his best clients.

10:15 [On taking the leap from publishing to his current career] “I remember that someone hired me to write a book with him, and that gave me the courage to jettison this career…I didn’t leave my work to go to nothing, I had one big client.”

12:04 How attending conferences, and speaking at conferences, helped Mark to jumpstart his “point of differentiation” consulting business.

12:46 “What’s your big idea? And how do you write about this big idea?”

13:19 [Common obstacles and blindspots] – “When people come to me they often think they want to be differentiated, they think they want to stand out, but they don’t really. In order to stand out, you have to have a very specific message, but it has to be for a very specific audience. People are often scared to choose who it is their speaking to.”

14:30 “You have to talk to an audience in such a clear way about their problems and their vision and their worldview, and you have to talk about it with such precision. You can’t use the same language and the same ideas for everyone that you’re speaking to. It’s just not going to resonate.”

14:40 [On narrowing your focus] “It seems counterintuitive, but again, because you can’t reach everyone…you just have to be accepting that way to success is to narrow rather than to expand.”

16:11 How Mark helped Sales Training Consultant Lisa Earl McCloud narrow her focus and harness the power of her big idea to have more success in her field.

18:19 “You have to get narrower if you want to get bigger.”

19:16 Mark explains the benefits of targeting subgroups within larger groups.

19:55 [Paraphrasing Jerry Garcia] “The Grateful Dead is like licorice, now some people out there hate licorice, but the people who love licorice, really love licorice. So you find the people who really love licorice, and give them licorice.”

20:54 [On Why People Hire Mark] – “If people knew what their big sexy idea was, they would already be using it. They wouldn’t need to hire me.”

21:38 “[On finding the big sexy idea] –  “I instantly assume that whatever their directly saying is not working to the extent that it should be. So what I need to do when I’m working with them is I question them from such a variety of angles…I try to take back door routes to get them to be more honest about what they’re actually saying.”

22:38 The one question Mark asks people to get them to realize their true focus.

24:20 [On why facts are more compelling than hyperbole] “I say to them, ‘Look, I believe your service is remarkable, you even use the word remarkable, what would I see if I watched you delivering this remarkable service? What would I actually see you doing.”

26:57 [On spotting trends in your own business] “I didn’t come up with a claim and find ways of justifying it. I dispassionately looked over my business and asked what are all the ways I’m helping customers?”

28:08 How Mark’s book Accidental Genius helps readers use free writing to take off the limits of their thinking.

30:26 [On the extensive reach of Accidental Genius] “I can’t be everywhere in the world, but the book gets to places I don’t know about and acts as an emissary for me.”

31:01 How Mark uses free writing to stay productive in the midst of a busy schedule.

33:55 [On the importance of varying your inputs and also being immersed in your field] – “It’s very hard to create in a vacuum.”

Expert Bio

Mark Levy is the founder of Levy Innovation LLC, a positioning firm that helps consultants, authors, and other thought leaders increase their fees by up to 2,000%.

  • Marshall Goldsmith, named by the London Times as one of the 50 most influential management thinkers in the world, says “Mark helped me understand who I am, establish my brand, and communicate my brand to the world.”
  • David Meerman Scott, who authored the biggest-selling social media book ever written, calls Mark “a positioning guru extraordinaire.”
  • TED speaker, Simon Sinek, says, “Mark helped me find my why.”
  • Fast Company “Expert Blogger” Cali Yost says: “Mark helped me rethink my entire business in a day. He’s a miracle worker.”

Before devoting his work fulltime to Levy Innovation, Mark served as Chief Marketing Officer at an Inc. 5000 experiential branding organization whose clients include Bank of America, Samsung, Time Warner, Tivo, and Harvard and Stanford Universities.

Mark has written for the New York Times, and has written or co-created five books. His latest book, “Accidental Genius: Using Writing to Generate Your Best Ideas, Insight, and Content,” has been published in eleven languages.

Mark has also taught research writing at Rutgers University.

In addition to being a positioning consultant, Mark creates magic tricks and shows. His work has been performed in Carnegie Hall and Las Vegas, and on all the major TV networks. He also co-created the off-Broadway show, “Chamber Magic,” which has played for twelve years, and is the longest-running one-person show in New York City.

For more information, visit Mark’s website.

Contact Info for Mark Levy

Web address: levyinnovation.com

Travels From: Clinton, NJ

Follow Mark:

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Books by Mark Levy:

Additional Resources Mentioned 

Bill Treasurer’s Courageous Leadership

Lisa McCloud’s Selling with Noble Purpose

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gerald chertavian

Featured Interview with Gerald Chertavian

Author, Founder/CEO Year Up

Boston, MA

Listen to this interview to learn:

  • What he is doing to redefine who is talented.
  • Why you should never “let them see you sweat.”
  • How sensitivity and respect lead to opportunity.
  • What skills companies are in demand of and how we can give those skills to America’s young adults.
  • That turning your avocation into your vocation is possible.

Expert Bio

Gerald Chertavian is dedicated to closing the opportunity divide that exists in our nation. To that end, he founded Year Up in 2000 and subsequently wrote the book A Year Up: How a Pioneering Program Teaches Young Adults Real Skills for Real Jobs-With Real Success.

Year Up is one of the fastest growing non-profits in the nation. It has been recognized by Fast Company and The Monitor Group as one of the top 25 organizations using business excellence to engineer social change. Gerald himself is the recipient of the 2003 Social Entrepreneurship Award by the Manhattan Institute and the 2005 Freedom House Archie R. Williams, Jr. Technology Award. In 2006, Gerald was elected as a Fellow with the Ashoka Global Fellowship of social entrepreneurs, and in 2008, he was appointed by Massachusetts’ Governor Deval Patrick to serve on the MA State Board of Elementary and Secondary Education.

Gerald began his career on Wall Street as an officer of the Chemical Banking Corporation. Following graduate school he co-founded Conduit Communications and fostered its growth to more than $20M in annual revenues and more than 130 employees in London, Amsterdam, New York and Boston. From 1993 to 1998, Conduit ranked as one of the UK’s fastest growing companies. Following the sale of Conduit to i-Cube in 1999, Gerald turned his full attention to opportunities for others.

For more information, visit Gerald’s blog.

Contact Info for Gerald Chertavian

Web address: TheOpportunityMovement.com

Travels From: Boston, MA

Follow Gerald:

twitter LinkedIn Facebook

Books by Gerald Chertavian

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Victor-Hwang

Featured Interview with Victor Hwang

CEO, Co-Founder, and Author

Silicon Valley, CA

Listen to this interview to learn:

  • Why some places thrive and others struggle with comparable levels of talent pool and opportunity.
  • What is a trust network and why it matters.
  • The surprising key to an innovative ecosystem
  • A simple belief to cultivate that makes an ecosystem sustainable

Expert Bio

Victor Hwang is CEO, co-founder and Managing Director of T2 Venture Capital, a Silicon Valley venture firm that builds startup companies and the ecosystems that grow them. T2VC mentors and invests in innovative companies with breakthrough technologies. But unlike any other firm of its kind, T2VC also leverages the practical knowhow of company-building todesign innovation ecosystems around the world. This expertise includes capital formation, innovation policy, and entrepreneurial development for partners such as the World Bank, USAID, and numerous governments and corporations.

Victor is primary co-author of the book The Rainforest: The Secret to Building the Next Silicon Valley (Regenwald, 2012), which explains how society can foster innovative economies.  The book has been praised as “an insightful, forward-thinking assessment of what makes Silicon Valley tick” (Kirkus Reviews) and “a detailed analysis of the power of environment on startup success” (Forbes).  Victor is author of the follow-up book, The Rainforest Blueprint: How to Design Your Own Silicon Valley (Regenwald, 2013), a short, full-color, lively do-it-yourself guide to catalyze innovation in any company, organization, or region. Victor is also a contributing columnist to Forbes magazine, where he authors the blog Riffs from the Rainforest. He has also written for The Wall Street Journal, TechCrunch, and Entrepreneur.

Victor graduated from Harvard University with an A.B. with Honors, studying Government plus additional studies in Computer Science, Computer Architecture, and Operating Systems Design. He graduated from the Law School of the University of Chicago with a J.D. He was appointed as a Law Clerk in the General Counsel’s office of the U.S. Agency for International Development in 1997 and served in national politics from 1995 to 1997.

For more information, visit Victor’s website.

Contact Info for Victor Hwang

Web address: Innovation Rainforest

Travels From: Silicon Valley, CA

Follow Victor
Facebook twitter

Books by Victor Hwang:

The Rainforest 

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Mitch Joel

Featured Interview with Mitch Joel

Award-winning Social Media Expert and President of Twist Image

Montreal, Canada

Listen to this interview to learn:

  • How when you help brands stay on the leading edge, you often have to stay on the bleeding edge
  • Changes that are occurring between the pure play ad agencies vs. the digital agencies
  • Impact of reaching customers when they have many choices of screens, from desktop to iPad/tablet to mobile
  • Fundamental tenets of customer engagement that still guide online marketing strategies
  • What Walmart did differently to engage customers around a Mother’s Day campaign led by Twist Image

Interview Insights

Click to Read the Show Notes

1:07 How Joel started his career as a rock journalist and how that experience allowed him to “cut his teeth” on writing and marketing.

2:23 “My real role is business development, everything I do is sort of filtered back to the agency.”

2:45 “I thought, well, I love to write and I love to publish and communicate so why don’t I put my thoughts about the marketing and media landscape out there and see if that attracts a certain type of client?”

3:51 “Helping brands stay at the leading edge forces us to be at the bleeding edge.”

4:26 “Brands want to connect more to their consumers, they want to build more loyalty, they want to create more attention, they want to get customers to spread the gospel for them.”

5:06 Joel recounts the biggest changes in the agency world since the 90s.

5:52 “I think for us it’s been the exploration of other interesting areas of products and services that we can bring to clients.”

7:23 [On engaging customers] – “It’s not just about putting a marketing message in front of them with these tools. These tools allow them to be hyperconnected, completely untethered, and they’re doing things in different environments.”

8:15 How a change in platform allowed Walmart to do a successful Mother’s Day marketing push that effectively engaged its audience.

10:31 “If we do everything right, we have to be prepared for success. Most brands aren’t prepared for success.”

11:26 “Anyone can have an idea and publish that idea in text, images, audio, and video – and what that means is that suddenly you have the ability to publish content, because you can, but to connect in a very real way.”

11:50 “While everybody’s getting more connected in more and more places, brands are still trying to disrupt or jump in on it, versus trying to figure out how to connect within it.”

12:30 “I believe that the winners are the people doing compelling things, and actually it’s a very slow, long, hard, and arduous process to build connections.”

13:21 “Instead of chasing how many likes people have of your company, why not go out and like your customers?”

14:25 “There seems to be a friction between the B2B world and social media, which to me is somewhat quizzical. I think the primary driver of B2B sales is driven by relationships and white papers and testimonials and that sort of more robust marketing endeavors. [It] seems to me that social media is a more compelling platform to share and distribute that type of content in a much more personal way.”

16:05 Joel discusses visions of a future world with products without brands.

16:57 “There seems to me like there’s this interest and burgeoning trend around indie brands and people connecting to things that are less about the logo…and more about the individual.”

17:26 “I think all trends are worthy of paying attention to.”

17:48 “The lessons for me are really about just being aware of new things and I think it’s the new things and how they connect to one another that makes branding and marketing and communications that much more interesting.”

18:28 “I get really excited about the possibility about what it means to have a relationship with a consumer.”

18:58 “Marketers can create things.”

19:22 The phenomena of “Utilitarianism Marketing.”

20:10 “It is staggering to me what one person with a laptop can do.”

Expert Bio

Mitch Joel is President of Twist Image, an award-winning Digital Marketing and Communications agency. He is also a blogger, podcaster, passionate entrepreneur, and speaker who connects with people worldwide by sharing his marketing insights on digital marketing and new media.

Marketing Magazine dubbed Mitch the “Rock Star of Digital Marketing” and called him “one of North America’s leading digital visionaries.” In 2006 he was named one of the most influential authorities on Blog Marketing in the world. In 2008, Mitch was named Canada’s Most Influential Male in Social Media, one of the top 100 online marketers in the world, and was awarded the highly prestigious Canada’s Top 40 Under 40. Most recently, Mitch was named one of iMedia’s 25 Internet Marketing Leaders and Innovators in the world.

His first book, Six Pixels of Separation, named after his successful Blog and Podcast, is a business and marketing bestseller. His next book, CTRL ALT DEL, will be out in Spring 2013. Mitch is frequently called upon to be a subject matter expert for BusinessWeekFast Company, and many other media outlets. His newspaper business column, New Business – Six Pixels of Separation, runs bi-monthly in both The Montreal Gazette and Vancouver Sun and he also has a regular column, Media Hacker, on The Huffington Post.

For more information, visit Mitch’s website.

Contact Info for Mitch Joel

Business Phone: 514-987-9992

Web address: TwistImage.com

Blog: TwistImage.com/Blog

Travels From: Montréal, Canada

Follow Mitch:

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Michael Stanier

Featured Interview with Michael Bungay Stanier

Author, Speaker, and Senior Partner of Box of Crayons

Toronto, Canada

Michael Bungay Stanier talks with Bill Ringle about practical ways to do more great work instead of only good work.

Listen to this interview to learn:

  • The importance of structuring training that includes objectives for employee self-sufficiency
  • Understand what it means to great work vs. good work
  • Criteria for asking great questions
  • What effective coaching most resembles
  • How to overcome “hacking your own productivity systems”
  • When it makes sense NOT to coach as a manager

Expert Bio

Michael Bungay Stanier is the Senior Partner of Box of Crayons, a company that helps organizations do less Good Work and more Great Work. On the way to founding Box of Crayons ten years ago, Michael lived in Australia, England, the US and now Canada. As an innovation expert he helped invent new products and services, and as a change management consultant he supported companies as they evolved.

He’s written a number of books, the best known of which are Do More Great Work and the philanthropic project End Malaria; created a series of short internet videos, such as The Eight Irresistible Principles of Fun; and designed a wide range of training programs that are being used around the world.

He was the first Canadian Coach of the Year and a Rhodes Scholar. An internationally acclaimed professional keynote speaker, Michael is a popular speaker at business and coaching conferences around the world, including International Coaching Federation conferences, the OD Network, the International Association of Facilitators, CSTD and SHRM. He’s also Thinker in Residence at Knowledge Blocks, a resource for readers of business books. He’s been the Creativity Coach for David Allen’s Getting Things Done online community.

For more information, visit Michael’s website.

Contact Info for Michael Bungay Stanier

Business Phone: 416-532-1322

Web address: BoxofCrayons.biz

Travels From: Toronto, Canada

Follow Michael:

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Russell Bishop

Featured Interview with Russell Bishop

Bestselling Author and Managing Partner of Bishop & Bishop

Santa Barbara, CA

Listen to this interview to learn:

  • What it means to have a solo focus rather than an organizational focus
  • Why strategy and objectives DON’T matter
  • A perspective on complaining that can transform the conversation into one of contribution
  • How good questions provoke clear thinking
  • Two simple questions to ask yourself to stay on track and productive

Russell Bishop talks with Bill Ringle about alignment and empowerment within organizations as key growth drivers.

Expert Bio

Russell Bishop is Managing Partner for Bishop & Bishop, a boutique consulting and coaching company. His seminars, coaching, and consulting expertise offer individuals and organizations a new approach to integrating personal and spiritual values into their personal and professional lives. As an internationally regarded speaker, educator and consultant, his corporate clients include Fortune 500 executives in aerospace, healthcare, pharmaceutical and biotechnology, information technology, telecommunications and oil and gas.

Having started five different organizations in his career, Russell is well versed in the growth and expansion challenges faced by founding entrepreneurs and CEO’s. Executives and senior teams frequently engage his services on issues of leadership, growth and work-life balance. In 1978, he created Insight Seminars, one of the largest and most successful personal transformation programs in the world, with well over one million graduates in 34 countries.

In addition to his bestselling book, Workarounds That Work: How to Overcome Anything That Stands in Your Way at Work, he is the author of hundreds of articles on the power of choice and awareness and a frequent contributor to the Huffington Post. He has also lectured on productivity for the executive MBA programs at UCLA, University of Texas and Washington University in St. Louis.

For more information, visit Russell’s website.

Contact Info for Russell Bishop

Web address: RussellBishop.com

Travels From: Los Angeles, CA

Follow Russell:

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mike figliuolo2

Featured Interview with Mike Figliuolo

Managing Director of thoughtLEADERS, LLC

Dublin, OH

In this interview, Mike Figliuolo discusses the components help good managers become great leaders, and why the focus of leaders should always be on the people they’re leading. 

Listen to this interview to learn:

  • The distinction between managing and leading, advocated by Admiral Grace Mary Hopper
  • Stages to building a profitable, scalable training company
  • What leaders did to deepen trust and improve communications at a Fortune 100 company
  • Why boundaries are so elusive for leaders and how to make them work better
  • The mindset needed to grow your company in a short period of time

Interview Insights

Click to Read the Show Notes

1:12 How Figliuolo’s experiences at WestPoint launched him into a career in leadership.

2:52 “I think the biggest realization in terms of people leadership is getting to know people as individuals and treating them that way.”

3:23 “To lead [people] effectively you couldn’t treat them like a cog in the machine, you needed to understand who they were, what motivated them, who inspired them in order to get the best out of them.”

4:47 “I say to them, ‘Tell me what you’re spending your time on,’ and invariably a lot of that time is spent in meetings, on email, on powerpoint, or in excel. The question I then ask is, ‘Help me understand how replying to e-mails and clearing out your inbox is more important and more impactful than sitting down with a member of your team for ten minutes or fifteen minutes trying to figure out what they’re working on or what they care about.”

5:50 [On the biggest myths in leadership] – “We confuse management and leadership.”

6:22 [Paraphrasing Admiral Grace Mary Hopper] – “You manage things and you lead people.”

7:07 “If you didn’t understand your people and you burn them out in the process and your people felt like you didn’t care about them as you got all these things done and managed well, I would think that you’re not really a good leader, you’re a poor one.”

7:24 “The best leaders I know are the ones who do both. To be a great leader you also have to be a really good manager.”

8:08 The importance of giving people room to make mistakes, and also to stand up for them.

9:20 [On Figliuolo’s Ideal Client] – “Most of our clients tend to be large corporations, Fortune 1000’s types of organizations, because we spend a lot of time with their executives as well as their learning development professionals.”

10:06 [On problem-solving communication issues] – “We tend to go in and teach people a method for being clearer, being more succinct, and being more impactful.”

11:00 [On decision-making issues] – “We all see the analysis paralysis which can grip an organization, and we help them understand how they can make decisions more quickly, how can they reduce the risk in the decisions they’re making, and how can they break that gridlock.”

11:45 “The reason I built the course was: I was seeing a lot of folks who were spending more time managing than they were leading, and I was seeing some confusion around that. I was seeing folks miss major aspects of leadership, which were causing major problems.”

12:55 What leaders did to deepen trust and improve communications at a Fortune 100 company.

13:05 “When people really understood a lot better what drove the other members of the team, you could see the connections happening in the classroom.”

14:30 [On leadership skills] – “One thing that I see as a need is being able to let go and give people space.”

15:17 “As companies grow, we might outgrow our leaders. And the very mature organizations I’ve seen and the successful ones I’ve seen have a recognition of: we need that next level of talent and how do we get there?”

16:05 “I think the role of that senior executive is really setting that direction first and foremost, because the pressing needs of the daily operations tend to pull us down and we focus on the minutiae in front of us.”

16:55 “You have plenty of people on your team who can solve those day to operational issues, but you have very few people on your team who are doing that longer range look at where you’re taking the organization.”

17:36 “One of the reasons we don’t have balance in our work or in our lives is that we don’t set those boundaries, we don’t think about them. Or even if we do think about them we don’t always articulate them to the people around us and share what those boundaries are.”

20:09 [On the Leadership Maxim] – “It’s that individuals responsibility to spend that time reflecting and being introspective on what is important.”

20:55 Why it’s important for employees to talk to leaders to ascertain how to be better aligned with the company’s goals, and why leaders should create space for these conversations to happen.

21:45 “If you don’t know what motivates and inspires your people, it’s really hard to motivate and inspire them.”

22:39 “Once you understand what that person wants, you’re better able to get that higher performance out of them, because you have an understanding of what’s important to them.”

23:08 [Challenges of owning your own company] – “You are fully responsible for the success or failure of your organization as an entrepreneur. I like to say, ‘If I don’t sell, I don’t eat.’”

23:50 [On benefits of owning your own company] – “When your organization is extremely successful, you know it’s because of all of your hard work, and there’s a direct correlation between the input and the output of the organization.”

24:31 [On letting go] – “If I send one of these senior people out, I need to be comfortable that they’re going to conduct the training in a manner that’s most effective for them.”

26:15 Figliuolo’s path from part time consultant to full time entrepreneur.

28:09 How Figliuolo is inspired by his clients.

29:02 “We get to ask ourselves, ‘Is what we’re building and delivering meeting the needs, meeting the latest challenges of our clients?’”

30:23 “We’re always trying to make that what we’re delivering is going to help the organization at a broader level.”

31:00 What Figliuolo looks at to gauge progress in his organization.

Expert Bio

Mike Figliuolo is the Managing Director of thoughtLEADERS, LLC, which he founded because he believes practitioners make the best instructors and because he has a passion for people development and organizational improvement. Mike’s book, One Piece of Paper: The Simple Approach to Powerful, Personal Leadership, is designed to help leaders define who they are and what their personal leadership philosophy is.

Before founding thoughtLEADERS, Mike was a United States Army Officer, a management consultant at McKinsey and Company, Group Manager at Capital One Financial, and Vice President of Strategic Planning at The Scotts Miracle-Gro Company. He was named the Columbus, Ohio Small Business Leader of the Year for 2010 by the Columbus Chamber of Commerce and Business First.

For more information, visit Mike’s website.

 

Contact Info for Mike Figliuolo

Business Phone: 804-241-9757

Web address: ThoughtLeadersLLC.com

Travels From: Columbus, OH

Follow Mike:
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Books by Mike Figliuolo

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Andrea Waltz and Richard Fenton

Featured Interview with Andrea Waltz and Richard Fenton

Co-Founders of Courage Crafters and Bestselling Authors

Orlando, FL

Listen to this interview to learn:

  • How they started their business by “burning their ship”
  • A clever approach to expanding business within a client company
  • Understanding that each of us has a “relationship” with the word “no”
  • When it makes sense to celebrate a “no” to encourage positive behavior
  • Getting off the roller coaster of reactivity

Andrea Waltz and Richard Fenton talk with Bill Ringle about using the power of no to create the results you want in business and in life.

Interview Insights

Click to Read the Show Notes

1:22 Waltz  tells about her first real job working for LensCrafters: how she met Fenton and launched into her own business at a young age.

2:44 Fenton –  “From my earliest memories, my earliest ages, I had always had a desire to be a professional speaker and to write books.”

3:29 Fenton – Tells about meeting Fenton and meshing on what it meant to be a high performer and achiever.

4:50 Waltz – [On quitting their jobs to start the new company] – “We knew that in order to really make the business work and to burn our ships…we knew that we had to leave and be completely dedicated and completely focused.”

5:44 Waltz – On getting their first client JC Penney.

6:25 Fenton – [On working with JC Penney] – “We worked for them over the course of the next 10 years, we probably did over 25 different projects for them, and over the course of time we did well in excess of $250,000 worth of business.”

7:58 Waltz talks about hers and Fenton’s self-published book The Secrets of Retail Magic and how their “Go For No” concept allowed them to become an essential resource to JCP.

9:03 Waltz tells how Fenton’s boldness got them their first client.

11:08 Waltz – “Our ideal client has a sales force and, ideally, we like working with companies with large sales forces. Right now we focus on doing keynote presentations at the annual conferences. We don’t focus on a specific industry, although we’re very popular in the direct sales and network marketing industry.”

12:00 Waltz – “The problem is that people have a fear of hearing the word ‘No.’ They have a fear of failing, looking like a failure, a fear of rejection. And that’s the problem that we solve.”

12:35 Waltz – “All of the great sales skills that [employees] get trained on are a waste if they are still too scared to use them.”

13:10 Fenton – “It’s far easier to spread your wings within an organization and to expand your reach working from the top down than it is from then bottom up.”

13:55 Fenton describes how changing their positioning to keynoters gave them a better footing with decision makers at an organization.

14:52 Waltz-  “The first thing that we do is that we help people see that they are probably avoiding hearing the word ‘No,’ and we have them identify the facts that they actually have a relationship with the word No. Because one of the things we always ask is that when you get a no, how do you respond?”

15:23 Waltz“80% of our audiences, when they heard the word no they stop, or they assume that they’ve done something wrong or that they are a failure.”

15:53 Waltz discusses the creation of “No Awareness.”

16:17 Fenton – “We try to get people within organizations to do something which is completely counterintuitive, and what we do is teach people to stop setting, at least exclusively, what we call ‘yes goals.’”

16:52 Fenton – “Instead of setting ‘yes’ goals for your business, what if you were to set ‘no’ goals instead?”

17:37 Fenton – “When we work with companies to set ‘No’ goals, we say ‘Ok, what if you were, instead of setting the goal to sell 1 copy machine, what if you were to set the goal to have 10 companies tell you ‘No?”

18:04 Fenton – “In a ‘Go for Yes’ world, most companies slow down when they hit their quota. In a ‘Go for No’ world, if you made your first call and they said ‘Yes’ to you, you still have 10 ‘No’s’ to get.”

18:43 Waltz – “To have no become a positive rather than a negative, so when you do achieve a  goal, like hitting your ‘no goals,’ it does become positive and it is something that you can celebrate.”

19:06 Waltz – “When you only reward yourself for the yes’s, the no’s do become so deflating, depressing, and that ultimately slows people down.”

20:05 Fenton – [On their process] – “It was a shifting in our mental attitude about how we rewarded ourselves for our performance. Traditionally, most people when they set a goal and hit the goal they reward themselves for hitting the goal. Well, Andrea and I realized that we were kind of telling people to do that, but in our real world we weren’t doing that.”

20:37 Fenton – “We said, ‘What if we started celebrating and rewarding ourselves every time we heard the word ‘No.’ And we stopped celebrating and rewarding ourselves every time we heard a ‘Yes?”

21:57 Fenton – “If the shortest distance between you and success is a straight line, the last thing you need is to be going up and down.”

22:00 Waltz and Fenton discuss what they do to overcome the emotional rollercoaster.

 

Expert Bio

Andrea Waltz and Richard Fenton are the co-founders of Courage Crafters, Inc., through which they teach people how to reprogram the way they think about the word NO, and to fail their way to success. They have brought their message to many organizations over the last 15 years, including American Express, Kodak, Pep Boys, Harry & David, and more.

Richard’s background includes working in Distribution Sales for Disney and as Training Director for Hart, Schaffner & Marx and LensCrafters. Andrea originally wanted to work with George Lucas, but after getting rejected (she was 8 years old) she went on to build a career in sales and management at LensCrafters, where was was the youngest General Manager in company history.

Together Richard and Andrea have written four books, the most popular of which is Go for No!, which has been on #1 on Amazon’s ‘Sales & Selling’ Best Seller list and has remained in the top 20 for the last two years. Their articles have been published in Success Magazine and hundreds of online and offline journals. They are members of the National Speakers Association and the Direct Selling Association U.K.

For more information, visit Andrea and Richard’s website.

Contact Info for Andrea Waltz and Richard Fenton

Business Phone: 800-290-5028

Web address: GoForNo.com

Travel From: Orlando, FL

Follow Andrea:
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michael tchong

Featured Interview with Michael Tchong

Listen to this interview to learn:

  • Where Michael began his career
  • Why analytics will become increasingly important to companies in planning
  • The Ubertrends of multitasking and control freak that technology has created
  • What to look for in global competition
  • How it is smart to use the technology you write about for clients to gain an advantage in your own business
  • Favorite sources to study to learn about Ubertrends in society, technology, and global business

Michael Tchong talks with Bill Ringle about Ubertrends and how they are shaping our business opportunities and personal lives.

Change Agent and Founder of Social Revolution

San Francisco, CA

Expert Bio

Michael Tchong is an innovation specialist, change agent, entrepreneur, and speaker. He is the founder of five startups, including MacWEEK and ICONOCAST, and has pioneered ventures in desktop publishing, personal information management, internet analytics, and online marketing. His latest startup is Social Revolution®, which aims to reinvent America by crowdsourcing innovative solutions.

As a speaker, Michael uses his knowledge of marketing, media and technology to help audiences better grasp how massive waves, which he calls “Ubertrends,” are reshaping society, as well as the opportunities and innovations these Ubertrends propel. His ability to identify emerging trends was refined at such prestigious ad agencies as DDB and Chiat/Day. He is the author of Social Engagement Marketing, an easy-to-navigate guide to the world of social media.

For more information, visit Michael’s website.

Contact Info for Michael Tchong

Web address: MichaelTchong.com

Web address: ubercool.com

Travels From: San Francisco, CA

Follow Michael:

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Doug Conant2

Featured Interview with Doug Conant

CEO of ConantLeadership and former CEO of Campbell Soup Co.

Philadelphia, PA

Listen to this interview to learn:

  • How getting fired can lead to new and better opportunities
  • What it means to “turn the coin over” when presented with a problem
  • The two top qualities of mind that set exceptional leaders apart from well-intentioned leaders
  • How you can use the criteria to win in the marketplace in your own business
  • What resulted from combining the social agenda with the value agenda at Cambell’s Soup for employees and other stakeholders

Interview Insights

Click to Read the Show Notes

1:12 Where Conant started his career, moving from Kellogg in Chicago to General Mills in Minnesota.

2:05 [On how to get things done] – “I learned very early on that most of the people I worked with had full lives. If they were going to be helpful to me, I generally needed to be helpful to them.”

2:53 How getting fired from General Mills played a pivotal role in Conant’s career, and how meeting executive outplacement counselor Neil McKenna helped get Conant made the difference in getting him back on his feet.

4:45 “It reaffirmed for me the importance of just trying to be helpful, to be helpful in a thoughtful caring way, with intentionality to move the enterprise forward.”

5:27 [Lessons learned: The Importance of Empathy] – “My first thought was one of betrayal and devastation, I had given everything to this company for nine years, and I felt it was incredibly insensitive the way it was handled. And that was a good thing too because I’ve had to make tough calls too, but I’ve made them in a caring way.”

6:45 Turning the coin over after devastating news.

8:09 [Paraphrasing Louis L’Amour on Perseverance] –  “He never knew when he was licked, so he never was.”

9:37 “Great things are having powerful incremental impacts in the moment with people.”

10:21 “Life is just a sequence of interactions. And if I’m really alert and thinking abundantly I find that I can be helpful in those small interactions, and cumulatively over time, I develop enormous credibility, which Stephen Covey might call a very positive emotional bank account with people. And as we build the emotional bank account up, it’s amazing what we find we are able to do collectively and individually.”

11:01 “It’s about making it personal. People are either at work or thinking about work, more than anything else they do, including spending time with their families. I think we sort of have to honor that as sacred ground, their work, and I think we have to take it personally.”

11:19 “I have found that if I make it personal and it I lean into creating a personally fulfilling work experience for people, they lean into the agenda of the company in a more personal and committed way.”

11:41 “Make it personal, be alert to the moment – be helpful in the moment, are two of the foundational ideas that I have…The third one would be that leadership, ultimately, it starts with personal leadership and getting comfortable with the things you can control.”

12:20 “If you really want to be good at leadership, my observation is that you have to treat it as a mastery model. You have to apprentice at it, you have to work at it, you have study it, you have to be thoughtful about it, you have to think through your philosophy of how you want to walk in the world and how you want to lead.”

13:06 “I take issue, for the most part, with this concept of born leaders. Some leaders have a capacity to lead at a certain level that may be above average, but to be great I guarantee you they all work at at.”

13:17 Jack Welch’s leadership work ethic.

14:14 Some of the problems Campbell’s faced internally and externally before Conant took leadership in the company.

16:33 “We were overpraising and under delivering and making bad decisions to patch up the performance.”

18:29 Conant lists the four criteria you need to win in the marketplace.

21:01 [On challenges in taking over leadership at Campbell’s] – “It literally took a few years to get the kind of traction we needed and get the company on solid footing.”

23:04 “I was going to bed thinking about all of the things we needed to do 365 days a year for the first three years.”

23:45 “Employees are not mind readers. You need to tell them what’s expected and how to expected to deliver that performance.”

24:25 “The more clear we could be, the more accessible the whole came to every employee.”

24:34 How Conant used the “Balanced Scorecard” create clarity and direction for employees.

25:50 “The single most important thing in any of these organizations is employee engagement.”

26:32 “I have found over time that if I just focus on the people, the people take care of the business. But if you have to put one over the other, you put the people first.”

27:02 The Campbell Success Model – metrics for management.

29:14 The Boston College reputation institute.

30:17 [Campbell’s success model] – “Winning in the workplace, winning in the marketplace, winning in the community, and winning with integrity.”

30:59 “It helps to have metrics, it helps to create focus for the organization that says, at a high level, this is what we stand for as a company.”

32:04 “The more engaged people can become in the work of the enterprise, the better you’ll do.”

32:15 Four things which drive employee engagement.

33:15 “Driving an aggressive social agenda, while we were driving an aggressive economic value creation agenda was very synergistic. Because we were saying, ‘Here’s how you can leave a legacy of contribution through your work that transcends your ordinary work experience while you’re making a living, while you’re feeling valued, and while you’re learning.”

33:44 “The more we leaned into building a better world, the more engaged our employees got, and the better we performed in the marketplace.”

35:14 “I think the challenge in the next decade is going to be for corporations to build this intuitively obvious practice more into the fabric of how they run their companies.”

36:01 Examples of companies building a better world by building better companies.

37:11 “All organizations aspire to be relevant in the world, to certainly create economic value, but they also are committed to enduring success. All leaders want to be associated with enduring success. And they see the value in being good citizens.”

38:12 “It’s important that once you declare yourself, you deliver on it.”

39:24 What Conant reads for inspiration.

Expert Bio

Doug Conant is the founder and CEO of ConantLeadership, which is dedicated to helping improve the quality of leadership in the 21st century. He is passionate about employee engagement and firmly believes in the importance of coming up with your own leadership model.

Doug was appointed President and CEO of Campbell Soup Company in 2001. Under his leadership, Campbell reversed a precipitous decline in market value and employee engagement; the company has won many recognitions since, including the prestigious 2010 Catalyst Award. When Doug retired in 2011, he received the American Society of Training and Development (ASTD) 2011 Champion of Workplace Learning and Performance Award.

Doug joined Campbell with 25 years of experience from three of the world’s leading food companies: General Mills, Kraft and Nabisco. He began his career in 1976 in marketing at General Mills. After 10 years, he moved to Kraft where he held top management positions in marketing and strategy. Immediately prior to coming to Campbell, he was President of the $3.5 billion Nabisco Foods Company where he led his team to improved marketplace performance and five consecutive years of double-digit earnings growth.

During his tenure at Campbell, Doug established the Campbell CEO Institute to train the company’s future leaders and ensure that the company’s highest-potential employees were well-equipped to handle the challenges and surprises that inevitably create a leader’s impact and legacy.

He is now a sought-after speaker on leading with integrity and other business topics, and is the co-author of the New York Times bestselling book TouchPoints: Creating Powerful Leadership Connections in the Smallest of Moments.

For more information, visit Doug’s website.

 

Contact Info for Doug Conant

Web address: ConantLeadership.com

Travels From: Philadelphia, PA

Follow Doug: Twitter

Books by Doug Conant

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mette norgaard

Featured Interview with Mette Norgaard

Strategic Leadership and Learning Expert and Author

New York, NY

Listen to this interview to learn:

  • What leaders who care about the human side of business can be observed doing regularly
  • How the Finnish Broadcasting situation was turned around one lunch conversation at a time
  • What distinguishes a conversation from a Touchpoint opportunity
  • Why sharing your “code” with your team can make you a better leader
  • How to combine your words and energy in an interaction to produce extraordinary impact
  • What you can do to sidestep the myth of “no time to slow down”

Expert Bio

Mette Norgaard, Ph. D., MBA, is an expert on strategic leadership and learning. She works with executives to design and deliver learning solutions that advance the company’s strategy. She has also designed and participated in executive dialogues and workshops with thought leaders such as Stephen Covey, Jim Collins, John Katzenbach, Rob Goffee, Margaret Wheatley, and Ram Charan.

Over the years, Mette has taught thousands of leaders from a wide range of organizations, including Procter & Gamble, Johnson & Johnson, GE Capital, Estée Lauder, the US Armed Forces, and Harley-Davidson. In addition, she has worked closely with the executive teams at companies like Metro International, Pandora Jewelry, and Finnish Broadcasting. Finally, she has been a long-term partner on the development of high-potential leaders at companies like Campbell and Microsoft.

Her latest book, co-authored with Doug Conant, CEO of Campbell, is TouchPoints: Creating Powerful Leadership Connections in the Smallest of Moments. She is also the author of the international bestseller The Ugly Duckling Goes to Work: Wisdom for the Workplace from the Classic Tales of Hans Christian Andersen, which has been published in many languages, including Spanish, Portuguese, Japanese, and Chinese.

Prior to starting her own practice, Mette worked with FranklinCovey Co for ten years. She was the director of Principle-Centered Leadership Week, an executive retreat at Sundance, UT. In addition, she was part of a small team of consultants who led large-scale change processes for Fortune 500 firms and the US Government. Before joining FranklinCovey Co, Mette served as a leader in both healthcare and manufacturing, and she knows first-hand the incessant pressures to do more with less and do it faster.

For more information, visit Mette’s website.

Contact Info for Mette Norgaard

Web address: MetteNorgaard.com

Travels From: New York, NY

Follow Mette:

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Books by Mette Norgaard

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jj ramberg

Featured Interview with JJ Ramberg

Author and Host of MSNBC’s “Your Business”

Brooklyn, NY

Listen to this interview to learn:

  • Tactics she uses to thrive as both a journalist and an entrepreneur
  • The importance of having clear criteria for building your team
  • The one question you can ask a new hire to send the message that you care about high standards
  • How to prepare a response to the question, “How can I help?” so that the result is win-win
  • Keys to building good business relationships
  • Book marketing secrets to share your message widely

Expert Bio

JJ Ramberg is the host of MSNBC’s Your Business, the only television show dedicated to issues affecting small business owners. Now in its sixth season, the program has profiled thousands of small business owners and offered advice from countless experts and investors. She is also the co-author of It’s Your Business: 183 Essential Tips that Will Transform Your Small Business.

In 2005, JJ and her brother Ken founded GoodSearch.com, a company which turns your everyday activities into ways to give back to your favorite cause. GoodSearch has raised more than $10 million for its participating charities and schools.

JJ has bounced between entrepreneurial activities and journalism throughout her career, having worked as a producer, reporter and host for CNN and CNNfn, a producer on Dateline NBC, and the director of business development at Cooking.com. She is also a regular contributor to the TODAY Show on small business and financial issues.

For more information, visit JJ’s website.

Contact Info for JJ Ramberg 

Web address: ItsYourBusinessBook.com

Web address: GoodSearch.com | GoodShop.com

Web address: MSNBC “Your Business”

Travels From: Brooklyn, NY

Follow JJ: 
Twitter

Books by JJ Ramberg

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kendra lee

Featured Interview with Kendra Lee

Author and Founder of the KLA Group

Denver, CO

Listen to this interview to learn:

  • How to set criteria for overcoming your self-doubt
  • Who to ask for business advice (and who can’t give you helpful advice, even if more convenient)
  • Looking beyond cold calling for lead generation
  • How a $5 MM lab simulation company got out of their own way and doubled revenue
  • The big breakthrough for a $100 MM security company
  • Why campaign success cannot be measured after a single event or e-mail, and how to really make it work

Interview Insights

Click to Read the Show Notes

00:59 “Does anyone ever imagine a career in sales when they’re growing up?”

1:27 How growing up in a family of entrepreneurs, including her grandfather who owned a successful shoe peddling business, inspired Lee to become an entrepreneur herself.

2:21 “I started with a corporate job. I didn’t know what I wanted as a business. I had a very cavalier attitude toward it all.”

2:58 “In a corporate job it’s often hard to tell what are your talents. What should that job be when you start, or what should that business be when you start one? So it took me a while to figure out what were my true talents, that somebody would like to purchase, that would make a good business.”

3:31 “When I left IBM I had been in sales, but I didn’t believe that I was as good as I was.”

4:20 “Well I started in sales and knew, because of this entrepreneurial background, that I wanted to be what was called a new business sales rep, better known as a hunter…I really wanted to work with companies that had never worked with IBM before.”

5:18 “We don’t always recognize what we’re good at and what makes us different. We think everybody else could do it.”

5:45 “I actually did not feel that I had the skills to start a business, and still didn’t really know what made me different, and what the market needed. So I chose to leave IBM to see if I really could sell.”

6:27 “I thought, ‘If I could make it at the number 2 player, then maybe I could sell, and get over this imposter complex.’”

6:58 “Inside of 6 months I was the top rep worldwide, and I had done my million dollar deal. So that was when I realized, ‘Uh, oh. Now I have to do what I said I was always going to do and go start this company. What is it?’”

7:20 What Lee did with KLA group to figure out the path the business should take.

8:15 “Yes, we still do what I founded KLA Group on.”

9:36 “Market analysis could just mean going and talking to the people who are going to buy from you and asking them what they really want.”

10:53 “I think talking to your real market gives you a better feel for what exactly it is that you have to offer, and what would they pay for it. Your friends and family can’t do that.”

11:57 “The reason I wrote the book is because my staff kept saying to me, ‘Kendra, we have to have a book. People want a book. They want more than just the class.’”

13:48 [Myths of prospect generation] – “I think the biggest one is that they can either hiring a telemarketing firm to set appointments, and that they’ll have all the appointments they need; or that cold calling is the only way to get new appointments.”

14:09 “When we talk about prospecting, your goal is to set an appointment with a prospect that is qualified at the very highest level.”

14:48 [On criteria for cold calling] – “They forget that there’s a consistency that’s required, there’s training, and those people who are going to be calling on their behalf really need to understand what your solutions are, who your ideal audience is, why that target market would want to talk with you.”

15:27 Why it’s so important for people who are managing the people making cold calls on behalf of the company need to understand sales.

16:51 Lee recounts two common downfalls of sales managers.

18:12 “The executive team or the business owner needs to recognize how they have to evolve their sales team, and be ok with the fact that they may have to bring in a different caliber of person.”

18:53 The story of HSF and how KLA Group helped them grow more aggressively.

20:14 “Whether you are a small company with only 20 employees, or a larger company like HSF…you still encounter that sales management team that may not truly understand sales, for many it’s like a foreign language.”

21:00 [On why people hire KLA Group] – “They may have had failure or a series of failures in either hiring sales people or in executing lead generation, so they may have tried many different lead generation techniques but they’re not seeing results.”

22:42 [Common misconceptions about lead generation] – “If they’re thinking about campaigns – lead generation campaigns, nurturing campaigns – they may oftentimes think, ‘If I do one email campaign or if run one event, a lunch and learn or a webinar, I will get leads and that’s all I need to do. They don’t realize that what lead generation is all about or what makes selling easier, even if you’ve got a great hunter salesperson, is that name recognition.”

24:15 “Even if you have great [brand] awareness, you have to have certain strategies in place to make sure that your market is going to notice that you are doing that event.”

24:39 [On brand awareness and demonstrating consistency] – “It is having a strategy in place that outlines what exactly you want to do from who is your target market to what are the issues they are experiencing that you can address to what can you offer them that’s going to make them want to talk to you.”

25:38 How Lee was able to convince one of their largest clients to hire KLA Group.

27:43 “When you’re doing lead generation, you can start to identify who are those people who need you right now, and you’re going to move those people into your sales process and start working with them.”

28:13 “Lead generation gives you that consistency of a funnel where you’re continuing to nurture until they’re ready.”

28:25 Lee’s 4 essential tips for lead generation: strategy, sales follow up, targeting, and the right message for your target market.

30:37 “There are processes in lead generation and processes in sales, there’s a structure.”

31:08 “As a business owner, once you’ve had the systems in place – you’ve identified your target market and you have your strategy in place – it’s no different than directing your operations manager. When you’ve got a person who’s fully trained and knows what they’re doing, they don’t need a lot of direction.”

32:28 “The biggest thing that I do is communicate with the staff. Direct reports I meet with on a weekly basis.”

34:00 “I look outside our industry. I have one person I network with who runs a retail business, another that owns an oil company. For me, I want to talk to people who aren’t just in my same type of business, because I could pick up some great idea.”

Expert Bio

Kendra Lee, owner-president of KLA Group, is a prospecting prodigy and virtual sales magnet who advises and trains mid-market companies to generate leads, prospect and sell to mid-market companies in innovative ways that breakthrough common sales and prospecting barriers.

Named one of the Top 50 Sales & Marketing Influencers for 2012 by Top Sales World, Top 25 Influential Leaders in Sales for 2012 by Inside View, and Faculty Chair in Prospecting and Lead Generation for the Sales Training Institute, she is author of the award-winning book, Selling Against the Goal and The Sales Magnet (coming January 2013).

Her clients have included Apple, Microsoft, Hewlett-Packard and countless mid-market companies.

For more information, visit Kendra’s website.

Contact Info for Kendra Lee

Web address: KLAGroup.com

Travels From: Denver, CO

Follow Kendra:

twitter LinkedIn Facebook

Books by Kendra Lee

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orvel ray wilson

Featured Interview with Orvel Ray Wilson

Bestselling Author and Certified Speaking Professional on Guerrilla Selling

Boulder, CO

Listen to this interview to learn:

  • How insisting on a meeting with a decision maker led to a great friendship and business partnership with Jay Levinson
  • What Red Bull did to break into the London bar scene
  • Economic trends that every business owner can use for growth
  • The business growth leverage opportunity in upgrading the skills of your team

Expert Bio

A full-time professional speaker since 1980, Orvel Ray Wilson has led more than a thousand large-audience seminars, custom training events and on-site workshops. His first book, Guerrilla Selling, published in 1991, became a bestselling classic, and made his name as an innovator in sales and marketing. As Senior Partner in The Guerrilla Group, he built with his team a multi-million dollar seminar company and conducted hundreds of public and private training programs for clients all over the US, Europe, and Australia.

Orvel Ray, together with co-authors Mark S. A. Smith and Jay Conrad Levinson, expanded the Guerrilla Marketing franchise to include Guerrilla Trade Show Selling, Guerrilla TeleSelling, Guerrilla Negotiating, and Guerrilla Retailing, and numerous audio and video programs distributed worldwide. The Guerrilla series now includes 47 titles with 21 million books sold worldwide in 61 languages.

Today, Orvel Ray shows sales teams “How to Sell More at Higher Prices”. He is a Certified Speaking Professional, and speaks to sales meetings, dealer meetings, trade shows, association conventions and small-business groups about unconventional sales and marketing tactics that build business. His programs draw standing ovations and rave reviews from audiences worldwide. He was voted one of the Top5 Sales and Marketing Speakers in America for 2010, 2011, and 2012.

For more information, visit Orvel Ray’s website.

Contact Info for Orvel Ray Wilson

Web address: GuerrillaGroup.com

Travels From: Boulder, CO

Follow Orvel Ray:

Twitter LinkedIn Facebook

Books by Orvel Ray Wilson

Selling Retailing Trade Show TeleSelling Negotiating

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Dr. steven craig

Featured Interview with Dr. Steven Craig